July 31st is Harry Potter's Birthday! Items Featuring Hagrid's Birthday Cake Design to Go on Sale July 22 (Wed.)

Lifestyle brand "Afternoon Tea LIVING" is partnering with Warner Bros. Discovery Global Consumer Products to release items designed after the "HAPPEE BIRTHDAE cake" that Hagrid gave Harry for his 11th birthday in the popular "Harry Potter" film series. These items will be available starting July 22 (Wed.) at Afternoon Tea LIVING stores nationwide and on the official Afternoon Tea online store.

In line with Harry's age, there are 11 types of items in this collection. We've prepared easy-to-use items such as long bags and long cushions that feature artwork of the 11-layered cake.

Click here for details >>

Product List

Long Mat \4,950 *Limited to official online store, Long Cushion \5,500 Coin Bank \3,850

Drawstring Bag Set \2,420 Long Bag \2,750

3D Bag \4,950 Pencil Case \2,200

Strap \2,750 Sagara Embroidery Pouch \3,960

Sagara Embroidery Tote Bag \6,600 Clasp Pouch \3,850

*All prices include tax

About the "Harry Potter" Franchise

Years have passed since 11-year-old Harry Potter met Rubeus Hagrid, Keeper of Keys and Grounds at Hogwarts School of Witchcraft and Wizardry. The many adventures Harry experienced have become widely known, leaving an unparalleled "mark" on people's hearts. "Harry Potter" became a social phenomenon, and over 25 years later, it remains one of the most successful and beloved entertainment works in history.

J.K. Rowling's best-selling novels "Harry Potter" continue to be brought to life, evolving through various interconnected projects within a single universe, and are loved by millions of fans worldwide. Eight blockbuster "Harry Potter" films and the epic three-film "Fantastic Beasts" series have unfolded captivating action on screen, "Harry Potter and the Cursed Child" has enthralled audiences on stage, and cutting-edge video games and mobile games from Portkey Games offer an unprecedented experience of the wizarding world. Fans can also showcase their passion for the series through innovative consumer products and immerse themselves in spectacular location-based experiences, including theme parks at five Universal Studios locations worldwide.

This expanding portfolio of Warner Bros. Discovery's "Harry Potter" and "Fantastic Beasts" includes groundbreaking tour experiences and events developed for fans to enjoy special moments and places, the retail shop "Platform 9 3/4," and the iconic flagship store "Harry Potter New York." Furthermore, "Warner Bros. Studio Tour London – The Making of Harry Potter" and "Warner Bros. Studio Tour Tokyo – The Making of Harry Potter" allow visitors to experience the secrets behind the making of the films and make new discoveries, whether they are wizards or Muggles.

And as the new HBO original drama series, faithfully depicting the "Harry Potter" original work, launches to further expand this world, we will continue to provide fresh and exciting content that captivates the global community. We will continue to enchant fans worldwide for generations to come in a captivating world where they can explore magic and make new discoveries. For the latest franchise news and features, please visit the official website: https://www.warnerbros.co.jp/harrypotter/

About Warner Bros. Discovery Global Consumer Products

Warner Bros. Discovery Global Consumer Products (WBDGCP) extends Warner's entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class partners in toy, fashion, home decor, publishing, and other categories across numerous franchises and brands, including DC, Harry Potter, Looney Tunes, Hanna-Barbera works such as Tom and Jerry, HBO, and Cartoon Network.

About Afternoon Tea LIVING

With the message "spice of a day," we create colorful lives by incorporating seasonal and trendy elements into everyday life.

It is a lifestyle brand that offers opportunities for happiness and adds a little spice to your life.

Afternoon Tea LIVING offers a wide range of items, from dining and kitchenware to living, bath, stationery, and apparel.

Currently, we operate approximately 110 stores nationwide and an online store. We will celebrate our 45th anniversary in September 2026.

As a new step forward, we will be adopting the new slogan "Cherish Every Ordinary Day." from 2026 onwards,

and propose a new everyday life where everyday is enriched a little more with unique ideas for miscellaneous goods.

Afternoon Tea LIVING Brand Site

All characters and elements © & TM Warner Bros. Entertainment Inc. Publishing Rights © JKR. (s26)