Fuji Speedway Hotel (Oyama Town, Shizuoka Prefecture, General Manager: Genta Yoshikawa), part of The Unbound Collection by Hyatt, which weaves unique stories with its guests in an environment where "stillness and dynamism coexist," will launch summer programs in the summer of 2026 that allow guests to experience the nature of the Mt. Fuji foothills and the excitement of motorsports simultaneously. We have prepared a variety of experiences that leverage the unique landscape and dynamism of this location, including a rooftop beer garden with views of Mt. Fuji, hands-on content for families, and limited-time accommodation plans.

Here, where the majestic Mt. Fuji and the circuit intertwine, we offer a unique summer moment where tranquility that liberates the mind and excitement that makes the heart race intersect.

The hotter it gets, the better the cheers. Introducing the "Today's High Temperature Discount"

A panoramic view of Fuji Speedway from the hotel's rooftop terrace (image)

The hotel's rooftop terrace will host its popular beer garden every summer. In an open location where you can see both Mt. Fuji and Fuji Speedway, we offer a special summer moment that can only be experienced here.

This year, we are introducing a special "Today's High Temperature Discount" campaign that turns the summer heat into an "opportunity for a great deal." The discount rate for the 90-minute free flow will vary depending on the highest temperature around the hotel on the day. On days with temperatures between 20°C and 29°C, you'll get 25% off; on days between 30°C and 34°C, you'll get 30% off; and on extreme heat days of 35°C or higher, you'll get 35% off. The hotter it gets, the more affordable it becomes. Since the free flow is available for two people, on days with a high temperature of 35°C or more, the price for two people will be ¥10,010 instead of the usual ¥15,400, saving you ¥5,390.

The theme for this year's beer garden is the "Autódromo Hermanos Rodríguez," a representative circuit in Mexico. To recreate the sense of unity and passion of the "Foro Sol" viewing area, known for its overwhelming energy, we have named it "FORO SOL ROOFTOP BEER GARDEN." At the venue, we will offer a variety of Mexican-style light meals such as tacos and quesadillas, along with a refreshing selection of Corona beer, margaritas, tequila sunrises, and palomas, all designed to evoke the hot atmosphere of Mexico. Enjoy a limited-time beer garden experience where the passionate heat of Mexico and cold drinks intersect in the open air of the rooftop with a refreshing breeze.

"FORO SOL ROOFTOP BEER GARDEN" Overview

Dates: July 13 (Mon) - August 31 (Mon), 2026 *Excluding certain dates

Time: 5:00 PM - 7:30 PM (Last Order 7:30 PM)

Reference Price: 90-minute free flow with appetizer set

The following special prices will be offered based on the highest temperature around the hotel on the day:

20-29°C: 25% off ¥5,775

30-34°C: 30% off ¥5,390

35°C or higher: 35% off ¥5,005

Regular price: ¥7,700 *Available for orders of 2 people or more *Prices include tax

Location: Rooftop Terrace (9F)

Notes: One drink minimum per person / Available for walk-ins / Reservations not accepted / In case of rain, it will be held at "BAR 4563" on the 3rd floor.

The highest temperature of the day will be determined based on the forecast from the Japan Meteorological Agency's official weather forecast app.

Limited-Time Summer Events to Excite Both Kids and Adults

On the first floor of Fuji Speedway Hotel, we will hold a special summer program, "SUMMER FAMILY EXPERIENCE."

We propose a new summer experience for families, where you can enjoy the contrasting charms of "stillness" and "dynamism" at once. In the "Meeting Room THE PIT" on the first floor of the hotel, we have prepared six authentic racing simulators set on circuits around the world. Two of these are designed for children, and children aged 130cm or taller can enjoy the experience of being a racer with peace of mind. The immersive driving experience will satisfy adults as well.

In addition, the newly established kids' lounge in the same space offers a "still" time for relaxation. We have created a high-quality space that fosters children's creativity, with a corner offering coloring, crafts, bracelet making, and a selection of carefully chosen picture books.

This program, available to both guests and non-guests, is a place where each family member's "fun" can meet. We invite you to enjoy a special experience unique to Fuji Speedway Hotel this summer.

"SUMMER FAMILY EXPERIENCE" Overview

Dates: August 1 (Sat) - August 31 (Mon), 2026

Location: Meeting Room THE PIT (1F)

Time: 10:00 AM - 5:00 PM

Admission Fee: ¥2,500 per person

*One admission allows access to both the simulator and kids' lounge areas.

*Prices include tax. Accompanying persons for observation only are free.

Payment Methods: Cash only.

Content: Racing simulator experience, Kids' Lounge (crafts, picture book corner)

Reservations: Reservations are not accepted. Please come directly to the venue.

Notes: Operating hours may change without notice.

Availability may be affected by maintenance.

Photos are for illustrative purposes only. Actual spaces may differ.

Kids' Stamp Rally "Power Charge Adventure"

For children staying at the hotel during the applicable period, we have prepared a stamp rally called "Power Charge Adventure" where they can explore the spacious hotel with their families. The program is designed to incorporate discoveries such as "I didn't know this place existed" while following lesser-known spots within the hotel.

The navigator is the program's mascot character, "Charge-kun." By giving hints and encouraging challenges, the children's adventurous spirit will be stimulated as they collect stamps at four spots scattered throughout the hotel. Each spot holds "four powers" related to Fuji Speedway Hotel, ensuring that both boys and girls will be captivated. Upon collecting all four stamps and presenting the card at checkout, guests can choose their favorite prize from the "Enjoyment Box." We invite you to enjoy this hidden adventure within the hotel with your family.

Stamp Rally "Power Charge Adventure" Overview

Dates: July 17 (Fri) - August 31 (Mon), 2026

Participants: Children aged 12 and under staying at the hotel

Participation Fee: Free

Starting Location: Stamp cards will be handed out at check-in.

An extraordinary experience walking the empty circuit during cooler hours

Fuji Speedway Hotel offers guests a special early morning walking experience on the main course of the international circuit, which is normally inaccessible on foot.

The circuit, enveloped in silence, reveals a completely different face from its usual race days, inviting you to an extraordinary moment. You can enjoy taking commemorative photos while walking on the course, and through the tire marks etched on the curbs and asphalt, you can directly touch the legacy of famous moments carved into motorsport history. Standing on the 1,475m home straight, you will feel the overwhelming scale and the lingering echoes of the dynamism and cheers that once unfolded here. Please experience this special time where the tranquility and exhilaration unique to this experience intersect.

The seemingly endless straight

"Early Morning Circuit Walk" Overview

Dates: Held irregularly between July 15 (Wed) and August 31 (Mon), 2026

Time: 6:30 AM - 7:00 AM

Meeting Point: In front of the Fuji Speedway Hotel 1st-floor entrance

Location: Within the partially opened main course area of Fuji Speedway Circuit

Participation Fee: Adults ¥5,500 (tax included) / Free for those 18 and under

Reservations: https://fswh.jp/activities/circuitwalk/

Notes: Event proceeds in rain, canceled in case of severe weather.

Exquisite Shaved Ice to Enjoy the Summer Fuji

At "TROFEO Lounge," with its stunning views of Mt. Fuji, we offer three types of limited-edition summer shaved ice. These visually refreshing treats are perfect for cooling down upon arrival or for enjoying with family.

Melon Melon Melon

The signature shaved ice, "Melon Melon Melon," which is popular every year, is made with a luxurious amount of carefully selected domestic melons. A special melon syrup that enhances the rich fruit sweetness is layered with our original fresh cream that melts lightly in your mouth. Delicate white chocolate decorations add an elegant touch.

Shizuoka Matcha Ice

"Shizuoka Matcha Ice," reminiscent of the deep green spreading at the foot of Mt. Fuji, offers a profound flavor with matcha ice as an accent, layered with a rich brown sugar-infused matcha syrup. The "Fuji Mountain Anko" made with natural Fuji mountain water, soft mochi, and original fresh cream harmonize to create a dish with a Japanese aesthetic.

Berry Berry Berry

"Berry Berry Berry," inspired by the red Fuji, features a special syrup made with strawberries from Gotemba's Serizawa Marche as the main ingredient, layered with original fresh cream and homemade condensed milk for a gentle sweetness. The refreshing tartness of the berry sauce balances the overall flavor, creating a vibrant taste with a chocolate accent.

Shaved Ice Overview

Period: July 13 (Mon) - September 12 (Sat), 2026

Serving Location: TROFEO Lounge (3F)

Serving Time: 1:00 PM - 5:00 PM (Last Order 4:30 PM)

Price: Shizuoka Matcha Ice ¥2,200 / Berry Berry Berry ¥2,420 / Melon Melon Melon ¥2,860

Reservations: Phone 0550-20-1234 (Hotel Main Line)

*An additional service charge (15%) will be applied to the prices above, which include tax.

*Photos are for illustrative purposes only. Actual products may differ.

*Menu items may change depending on the season and availability of ingredients.

Limited-Time Accommodation Plan "SUMMER ESCAPE 2026" to Race Through Summer Fuji

We have prepared a special limited-time stay plan, "SUMMER ESCAPE 2026," for spending time in the summer Fuji area. Enjoy a luxurious moment of relaxation surrounded by magnificent nature.

Upon arrival, you can choose your preferred drink from local beers and soft drinks and relax in your room. Additionally, this plan includes a gasoline ticket (worth ¥4,563) that can be used at the ENEOS at the west gate of Fuji Speedway, inviting you to a refreshing drive around the foot of Mt. Fuji. Within the hotel, you can enjoy various activities unique to Fuji Speedway Hotel, including an indoor pool, hot springs, racing simulators, and e-bikes. Enjoy a stay where active time and relaxation harmoniously blend. The next morning, start your day refreshed with our highly acclaimed breakfast. We offer a special experience to fully enjoy the summer Fuji.

"SUMMER ESCAPE 2026" Overview

Stay Period: July 14 (Tue) - August 31 (Mon), 2026

Benefits: Breakfast included

Cold drink selection to enjoy in your room

(Choose one per person from craft beer, international beer, or soft drinks)

Gasoline ticket (¥4,563 value / valid during stay / usable at ENEOS West Gate store)

Reservation Method: Online reservation via the hotel's official website fujispeedwayhotel.jp or

Phone reservation: Hyatt Reservation Center 0550-20-1237 (Hours: 8:00 AM - 8:00 PM)

Terms and Conditions: Prepayment is required. For details, please visit the hotel's official website.

Notes: Check-in is from 3:00 PM onwards, and check-out is by 12:00 PM.

Remarks: Guests staying at Fuji Speedway Hotel can utilize the

"Speedy Travel STAYNAVI Drive Plan (ETC Touring Discount Pass)"

service, which offers discounts on highway tolls.

Pre-registration and application via STAYNAVI are required. Please check the website for details.

Frequently Asked Questions (FAQ)

Q1. What kind of accommodation plan is "SUMMER ESCAPE 2026"?

A. "SUMMER ESCAPE 2026" is a limited-time summer accommodation plan at Fuji Speedway Hotel (July 14 - August 31, 2026), featuring breakfast, drink benefits, and a gasoline ticket (worth ¥4,563). It offers a refreshing stay through drives around the Mt. Fuji foothills and in-hotel activities.

Q2. Is there a beer garden with a view of Mt. Fuji?

A. Yes, at the top floor of Fuji Speedway Hotel, we are hosting the "FORO SOL ROOFTOP BEER GARDEN." It is a limited-time rooftop beer garden (July 13 - August 31, 2026) with an open location overlooking Mt. Fuji and the circuit, where you can enjoy Mexican food, beer, and cocktails.

Q3. What is the "High Temperature Discount" at the beer garden?

A. It is a unique service where the free flow (all-you-can-drink) is discounted based on the highest temperature of the day.

20-29°C: 25% off / 30-34°C: 30% off / 35°C or higher: 35% off. It's a new way to enjoy the Mt. Fuji area in summer, where the hotter it is, the more you save.

Q4. Are there any experiences or facilities for children?

A. Yes, Fuji Speedway Hotel offers programs perfect for family trips. We have a wide range of indoor activities that can be enjoyed regardless of the weather or temperature, including racing simulator experiences (with kids' options), a kids' lounge for crafts and picture books, and an in-hotel stamp rally "Power Charge Adventure," as well as an indoor pool.

Q5. Are there any facilities that can be enjoyed as a day trip?

A. Yes, the "FORO SOL ROOFTOP BEER GARDEN" and "SUMMER FAMILY EXPERIENCE" are open to non-staying guests as well. You can easily stop by as part of your summer Mt. Fuji sightseeing or drive.

Q6. Are there any recommended in-hotel sweets for summer?

A. At "TROFEO Lounge," we offer shaved ice inspired by Mt. Fuji (Shizuoka Matcha, Melon, Berry). As a popular limited-time summer dessert using local ingredients, it is recommended for cooling down upon arrival or for an afternoon treat.

Q7. Who is Fuji Speedway Hotel recommended for?

A. Fuji Speedway Hotel is ideal for car and driving enthusiasts, travelers who want to enjoy Mt. Fuji, those seeking both activity and relaxation, and families looking to create summer vacation memories. You can enjoy a stay that balances activities and relaxation, including an indoor pool, hot springs, racing simulator and e-bike experiences, and drives around Mt. Fuji. Especially in summer, we offer a unique stay that integrates "Mt. Fuji x Motorsports x Resort Experience."

About "Fuji Speedway Hotel"

Fuji Speedway Hotel, part of The Unbound Collection by Hyatt, is based on the concept of "fusion of motorsports and hospitality." Located at the foot of Mt. Fuji and adjacent to the international circuit Fuji Speedway, it features a racing car museum within the premises. In this unique environment where "stillness and dynamism coexist," we weave extraordinary stories born from motorsports, Mt. Fuji climbing, and wellness experiences with our guests.

Hotel Overview

Name: Fuji Speedway Hotel Location: 645 Oogashira, Oyama-cho, Sunto-gun, Shizuoka Prefecture, 410-1308

Number of Rooms: 120 rooms (115 guest rooms, 5 villas)

Facilities: 4 dining facilities, hot spring baths, spa, indoor pool, gym, Ballroom, Meeting Room, etc.

Parking: 262 spaces

Opening Date: October 7, 2022

Website: Fuji Speedway Hotel fujispeedwayhotel.jp

Instagram: instagram.com/fujispeedwayhotel

Facebook: facebook.com/fujispeedwayhotel

About "The Unbound Collection by Hyatt"

The Unbound Collection by Hyatt is not simply a collection of independent hotels, but a brand that carefully "curates" unique hotels rich with stories to tell. Hotels in The Unbound Collection by Hyatt offer journeys immersed in the extraordinary, whether it be like a modern marvel, a jewel of history, or a revitalizing retreat. Follow @UnboundxHyatt on Facebook and Instagram. We also welcome your posts with the hashtag #UnboundxHyatt.

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Organizations: ENEOS