Hitotsuki-Sancho Group Hosts 'WORLD COCKTAIL CUP 2026'

Hitotsuki-Sancho Group (Human Qreate Co., Ltd., led by Representative Director Takushi Yoneda) will hold a special event, 'WORLD COCKTAIL CUP 2026,' starting June 12, 2026, at 'Bar Hakurai Mixology Station Shinbashi' to commemorate the FIFA World Cup 2026.

In this project, original cocktails inspired by each of the 48 World Cup-participating countries have been developed. Customers can enjoy cocktails from their favorite countries while predicting the tournament's outcome and participating in voting.

Bar Hakurai provides mixology cocktails that fuse Japanese techniques with ingredients and cultures from around the world. For this event, they have crafted original cocktails inspired by the history, culture, ingredients, and national flag colors of all 48 participating countries.

[Voting Programs]
Customers can participate by ordering cocktails.
1. 'CHAMPION CHALLENGE': Predict the winning country and receive a 10,000 yen meal voucher valid at all Hitotsuki-Sancho Group stores if correct.
2. 'HAT TRICK CHALLENGE': Predict the 1st, 2nd, and 3rd place countries correctly for a chance to win a pair trip to the winning country.

They are also hosting a campaign to support Japan's national team. If Japan reaches the knockout stage, customers receive complimentary champagne. After a victory, limited-edition cocktails will be served for free the following day based on the number of goals scored.

[Event Details]
Bar Hakurai Mixology Station Shinbashi
Address: 3F, Shintora Azuma Building, 4-22-1 Shinbashi, Minato-ku, Tokyo
Period: From June 12, 2026, until the Round of 16 is decided.