'Recovery Breakfast' Born in Shimbashi Moves to Akasaka

'Samjo' (meaning 'Three Birds' in Korean) is a new brunch brand by the Isseki Sancho Group. After its first opening in Shimbashi last November, it grew into a popular spot attracting over 100 visitors daily under the concept of an 'Eating Alarm Clock.' To bring this unique experience to more people, the brand is now launching its second location in Akasaka.

Menu Offerings

**Wagyu Bone Soup (Tail Soup) - 1,300 JPY** Using Wagyu tails and knuckles, this soup is simmered for over eight hours. It features a clear palate followed by deep richness and a quiet lingering finish. One sip gently unravels the core of the body, making it a perfect soup for a refined lunchtime experience.

**Asari (Clam) White Soup Kalguksu - 1,850 JPY** Korean-style noodles made by layering flavors: chicken white soup, wagyu dashi, kelp dashi, and winter shiitake mushroom dashi. Each flavor spreads quietly, perfectly balancing fragrance, texture, and temperature as you eat. It is a bowl you will find yourself absorbed in before you know it.

**Ultimate Wagyu Fragrance: 100% Tajima Beef Tteok-galbi (150g) - 2,200 JPY** Using 100% Tajima Beef with a focus on producer, lineage, fattening days, and feed, this is a unique Korean-style hamburger steak. The intensity of Tajima beef flavor, the sweetness of the fat, and the harmony with the special sauce stimulate the appetite. Enjoy a masterpiece that will delight your stomach. (250g available for 3,000 JPY).

Future of Brunch Culture Envisioned by Isseki Sancho Group

The Isseki Sancho Group plans to expand the 'Recovery Brunch' culture to multiple locations. This challenge is not limited to Japan; the group intends to 'reverse export' this fusion of refined Japanese dashi and Korean nourishment back to the origin, South Korea.

**Samjo Akasaka** Address: 1F Horiguchi Bldg, 4-3-13 Akasaka, Minato-ku, Tokyo Reservations/Inquiries: 03-6277-7255 Hours: 11:00–13:30 (L.O. 13:00) *Opening time is planned to change to 9:00 in the future to cater to breakfast demand. Closed: Sundays and Holidays

FACT BOX

  • Source: PR TIMES
  • Category: New Product