Surpassed 500,000 members! Official membership reservation system 'The HUGE CLUB' grows to its largest scale! Evolving the restaurant experience with the new rank system 'CLASSY MEMBERSHIP' launching today!

"The HUGE CLUB", the official membership reservation system operated by HUGE Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President & CEO: Yoshihiro Shinkawa), has surpassed 500,000 members as of March 2026. This represents an increase of about 80,000 members in approximately 9 months from about 420,000 in June 2025. It continues to expand its support as a unique membership service linked to restaurant experiences at 47 locations domestically and internationally, centered in Tokyo and Yokohama, but also in Kyoto, Okinawa, and elsewhere. "The HUGE CLUB" is designed with the purpose of "enriching the dining time itself." Through reward redemptions linked to store visit experiences and member-only events, it has provided "the extraordinary within the ordinary." Also, starting today, we are launching a new service, the membership rank system "CLASSY MEMBERSHIP". With a mechanism where membership ranks are determined based on usage, the stage expands to even higher-quality and more special experiences. Looking ahead, the official membership reservation system "The HUGE CLUB" will continue to improve the value of restaurant experiences through the evolution of the reward system and membership rank system, promoting long-term relationship building with customers and further service expansion. ■ Background of the Official Membership Reservation System "The HUGE CLUB" surpassing 500,000 members The official membership reservation system "The HUGE CLUB" is a membership service for customers who use the restaurants we operate. We give back 5% (2% during lunch time) of the food and beverage bill as a reward, which can be used as 1 reward = 1 yen during your next visit. It is designed to be used in a wide range of situations, from daily meals to special occasions like anniversaries. * Reservations are required at the time of visit to earn and use rewards. Furthermore, in addition to reward redemptions, "The HUGE CLUB" provides experiential value that enriches the time spent at the restaurant through member-only benefits and events.

- Invitations to new store reception parties - Early notifications of news such as events - Member-priority wine tasting events - Member-only dinner events - Invitations to tasting events * As of September 2023 * Benefit contents are subject to change Through these efforts, we are shifting the value from "eating out = consumption" to "eating out = experience," leading to the building of relationships loved by many customers for a long time. Additionally, behind the expansion in membership numbers is a service design that allows customers to enjoy "differences in experience" according to the concept and scene of each restaurant, in addition to benefit designs linked to visit experiences. By catering to a wide range of needs from daily use to special occasions, we have increased customer satisfaction and achieved steady growth along with the promotion of continuous use. ■ Introduction of "CLASSY MEMBERSHIP", where the more you use it, the more your stage expands to higher-quality and special experiences The new service, the membership rank system "CLASSY MEMBERSHIP", is available starting today! "CLASSY MEMBERSHIP" is a new system where your membership rank is determined according to your frequency and amount of use. The more you use it, the more your stage expands to a higher-quality and more special experience. "CLASSY MEMBERSHIP" is a rank system where your membership rank is determined according to your usage. ■ CLASSY MEMBERSHIP Rank Conditions & Benefits We will introduce the membership rank conditions and benefits of the rank system "CLASSY MEMBERSHIP". [Earning Conditions] Ranks are determined based on the following usage track records: - Cumulative usage amount - Number of store visits Evaluation Period Rank evaluations are conducted based on the usage track record for the 1-year period from April 1st of each year to the end of March of the following year, and ranks are updated once a year. If you achieve the rank-up conditions during the period, the new rank will be applied from that point until the end of March without waiting for the next fiscal year. Membership rank determination conditions are based on the usage track record for 1 year. Member