YouTube Channel 'Yabai Kaisha @HRteam' Surpasses 10,000 Subscribers!
HRteam's official YouTube channel 'Yabai Kaisha @HRteam' has surpassed 10,000 subscribers as of April 2026. Functioning as a 'business documentary media,' it showcases the unvarnished reality of the workplace to prevent recruitment mismatches and build trust through radical transparency.
📋 Article Processing Timeline
- 📰 Published: April 24, 2026 at 19:30
- 🔍 Collected: April 24, 2026 at 11:01
- 🤖 AI Analyzed: April 24, 2026 at 11:14 (12 min after Collected)
HRteam Co., Ltd. (Shibuya-ku, Tokyo; President and CEO: Kazuki Uehara) is pleased to announce that its official YouTube channel 'Yabai Kaisha @HRteam' (Crazy Company @HRteam) has surpassed 10,000 subscribers as of April 2026.
Since its launch, the channel has drawn a clear line from conventional 'polished corporate introductions' by thoroughly pursuing workplace reality. It has now grown beyond a mere PR tool into a 'business documentary media' with massive influence over job seekers and business partners.
■ Official YouTube Channel 'Yabai Kaisha @HRteam'
https://www.youtube.com/@yavai.company2025
■ Why 'Yabai' (Crazy/Extreme) is Supported
This channel has unapologetically broadcast not only the 'light' but also the 'shadows' (the messiness and harshness) of the company. Content includes a 15-hour close coverage of a 27-year-old female manager, the extreme conditions on the final day of a sales period, and the life-sized struggles of new employees.
Total views have exceeded 10 million, drawing comments from viewers such as 'Is it okay to show this much?' and 'It reminded me of the passion for working.'
In an era that demands information transparency, this 'truthful broadcasting' has become the driving force behind building trust and influence as a corporate account.
■ Why We Continue to Broadcast the 'Yabai'
Awareness of the problem that 'polished advertisements' create mismatches
In conventional recruitment, advertisements highlighting only the 'good sides' of a company were mainstream.
However, as a result, the gap after joining—the so-called reality shock—leading to early turnover has become a social problem.
By deliberately exposing our 'yabai' (meaning extremely stoic, overwhelming passion for work, truthful honesty) sides, we perform ultimate filtering to gather only the talent who resonate and believe 'I can grow precisely because of this environment.'
Redefining the passion for 'working' as entertainment
In a modern society where the negative image of 'work = suffering' is strong, the sight of employees pouring their hearts and souls into their goals might sometimes look 'yabai' (abnormal).
However, there exists a pure, unreasoned emotion and a youthful passion in it.
We aim to broadcast the value that working desperately is cool as documentary-style entertainment, seeking to elevate the sensitivity towards 'working' across Japan.
Overwhelming transparency is the ultimate trust building
In the DX era where information asymmetry is disappearing, keeping secrets is the biggest disadvantage.
We turn everything into content and make it public: internal successes and failures, and severe negotiations on the sales front.
We are convinced that this 'omni-directional transparency' is the proof of sincerity towards stakeholders and leads to deep trust in the HRteam brand.
■ Comment from Eri Kinoshita, PR and Project Manager
I am extremely happy that this channel, which started with the desire to 'spread our company's DNA throughout Japan,' has reached the milestone of 10,000 subscribers.
What we are broadcasting is not a staged story, but the 'truth' of employees who continuously challenge themselves in down-to-earth ways every day.
I am confident that this realistic portrayal delivers 'resolve' to job-hunting students, 'vitality' to business professionals, and 'trust' to clients.
We will continue to deliver challenges so real that they are 'yabai,' continuously updating the working environments of Japan.
[Close Coverage] A 1st-year sales graduate fights for their boss!? What is the culture of making your boss win?
[Extra Edition] We asked employees of a crazy company what is essential for their work, and the answers were too unexpected!!
■ Inquiries and Document Requests
For recruiters and executives facing challenges such as 'lacking a pool of new graduate applicants' or 'wanting to reduce selection declines and early turnover,' we have published case studies and detailed materials.
Please feel free to contact us from the URL below.
Corporate Contact Window:
https://hr-team.co.jp/contact/
■ About HRteam Co., Ltd.
Under the mission 'Challenge to Work,' we deploy multi-faceted HR solutions such as the new graduate placement service 'Job Commit,' mid-career placement service 'Ageru Career,' and recruitment event 'JOB HUNT.' By fusing digital media with realistic face-to-face support, we continue to bring innovation to Japan's employment issues.
■ Company Profile
Company Name: HRteam Co., Ltd.
Representative: Kazuki Uehara, President and CEO
Headquarters Location: 4F E-Space Tower, 3-6 Maruyama-cho, Shibuya-ku, Tokyo
Established: January 2013
Business Activities: Recruitment agency, recruitment consulting, recruitment events, social recruiting
URL: https://hr-team.co.jp
Since its launch, the channel has drawn a clear line from conventional 'polished corporate introductions' by thoroughly pursuing workplace reality. It has now grown beyond a mere PR tool into a 'business documentary media' with massive influence over job seekers and business partners.
■ Official YouTube Channel 'Yabai Kaisha @HRteam'
https://www.youtube.com/@yavai.company2025
■ Why 'Yabai' (Crazy/Extreme) is Supported
This channel has unapologetically broadcast not only the 'light' but also the 'shadows' (the messiness and harshness) of the company. Content includes a 15-hour close coverage of a 27-year-old female manager, the extreme conditions on the final day of a sales period, and the life-sized struggles of new employees.
Total views have exceeded 10 million, drawing comments from viewers such as 'Is it okay to show this much?' and 'It reminded me of the passion for working.'
In an era that demands information transparency, this 'truthful broadcasting' has become the driving force behind building trust and influence as a corporate account.
■ Why We Continue to Broadcast the 'Yabai'
Awareness of the problem that 'polished advertisements' create mismatches
In conventional recruitment, advertisements highlighting only the 'good sides' of a company were mainstream.
However, as a result, the gap after joining—the so-called reality shock—leading to early turnover has become a social problem.
By deliberately exposing our 'yabai' (meaning extremely stoic, overwhelming passion for work, truthful honesty) sides, we perform ultimate filtering to gather only the talent who resonate and believe 'I can grow precisely because of this environment.'
Redefining the passion for 'working' as entertainment
In a modern society where the negative image of 'work = suffering' is strong, the sight of employees pouring their hearts and souls into their goals might sometimes look 'yabai' (abnormal).
However, there exists a pure, unreasoned emotion and a youthful passion in it.
We aim to broadcast the value that working desperately is cool as documentary-style entertainment, seeking to elevate the sensitivity towards 'working' across Japan.
Overwhelming transparency is the ultimate trust building
In the DX era where information asymmetry is disappearing, keeping secrets is the biggest disadvantage.
We turn everything into content and make it public: internal successes and failures, and severe negotiations on the sales front.
We are convinced that this 'omni-directional transparency' is the proof of sincerity towards stakeholders and leads to deep trust in the HRteam brand.
■ Comment from Eri Kinoshita, PR and Project Manager
I am extremely happy that this channel, which started with the desire to 'spread our company's DNA throughout Japan,' has reached the milestone of 10,000 subscribers.
What we are broadcasting is not a staged story, but the 'truth' of employees who continuously challenge themselves in down-to-earth ways every day.
I am confident that this realistic portrayal delivers 'resolve' to job-hunting students, 'vitality' to business professionals, and 'trust' to clients.
We will continue to deliver challenges so real that they are 'yabai,' continuously updating the working environments of Japan.
[Close Coverage] A 1st-year sales graduate fights for their boss!? What is the culture of making your boss win?
[Extra Edition] We asked employees of a crazy company what is essential for their work, and the answers were too unexpected!!
■ Inquiries and Document Requests
For recruiters and executives facing challenges such as 'lacking a pool of new graduate applicants' or 'wanting to reduce selection declines and early turnover,' we have published case studies and detailed materials.
Please feel free to contact us from the URL below.
Corporate Contact Window:
https://hr-team.co.jp/contact/
■ About HRteam Co., Ltd.
Under the mission 'Challenge to Work,' we deploy multi-faceted HR solutions such as the new graduate placement service 'Job Commit,' mid-career placement service 'Ageru Career,' and recruitment event 'JOB HUNT.' By fusing digital media with realistic face-to-face support, we continue to bring innovation to Japan's employment issues.
■ Company Profile
Company Name: HRteam Co., Ltd.
Representative: Kazuki Uehara, President and CEO
Headquarters Location: 4F E-Space Tower, 3-6 Maruyama-cho, Shibuya-ku, Tokyo
Established: January 2013
Business Activities: Recruitment agency, recruitment consulting, recruitment events, social recruiting
URL: https://hr-team.co.jp