'Smiley Crepe' Launches Spring Limited 'Matcha Shiratama Crepe' on March 26, 2026

Operated by SMILE WHO'S Co., Ltd. (Head office: Chiyoda-ku, Tokyo; Representative Director: Akio Tanaka), a group company of Hospitality Operations Co., Ltd., the 'Smiley Crepe' specialty store chain will launch its new spring product, the 'Matcha Shiratama Crepe,' for a limited time starting Thursday, March 26, 2026, at all locations nationwide. This Japanese-style crepe uses a rich, fragrant matcha batter filled with moist matcha brownies, smooth matcha ice cream, and chewy shiratama (rice flour dumplings). The flavor balance offers a gentle bitterness from the matcha paired with elegant sweetness and the accent of the chewy texture, perfect for enjoying the spring season. Smiley Crepe is known for its moist and smooth crepe batter made without water, using only milk, eggs, and butter, and offers approximately 40 varieties including seasonal menus.