Hoshino Resorts proposes stays tailored to the purpose and way of spending a trip under the theme of "making travel fun." Centered around six brands—"Hoshinoya" offering overwhelming extraordinary experiences, "Kai" hot spring ryokans showcasing local charm, "Risonare" resorts for experiencing nature, "OMO" city-tourism hotels, "BEB" hotels for relaxed stays, and "LUCY" soul-stirring mountain hotels—it operates 75 facilities domestically and internationally (70 in Japan, 5 overseas).

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Products / services: OMO / BEB