[Kai] Proposing a New Standard 'Cooldown Bath' - 'Hot Springs Especially in Summer' as a Countermeasure Against Record-Breaking Summer Heat
Hoshino Resorts' hot spring brand 'Kai' has proposed a 'Cooldown Bath' as a new standard for summer, promoting hot springs as a way to beat the record-breaking heat.
📋 Article Processing Timeline
- 📰 Published: April 16, 2026 at 11:00
- 🔍 Collected: April 16, 2026 at 11:31 (31 min after Published)
- 🤖 AI Analyzed: April 19, 2026 at 04:36 (65h 4m after Collected)
Under the theme of 'making travel fun,' Hoshino Resorts proposes stays tailored to the purpose and style of the trip. The company operates 75 facilities domestically and internationally (70 in Japan, 5 overseas), centering on 6 brands: 'HOSHINOYA' offering an overwhelming extraordinary experience, 'Kai' a hot spring ryokan showcasing local charm, 'RISONARE' a resort for experiencing nature, 'OMO' a city-tourism hotel, 'BEB' a hotel for laid-back stays, and 'LUCY' a soul-stirring mountain hotel.