Senshuan Confectionery Co., Ltd. (Headquarters: Sapporo, Hokkaido; Representative Director and President: Katsuhiko Nakanishi) will release three new products, "Northman Matcha," "Paris Dora Matcha," and "Nama Yawa Mochi Matcha," allowing customers to fully enjoy the charm of matcha, starting Thursday, May 14, 2026. These will be launched as a lineup to celebrate the matcha season, in anticipation of "Matcha New Tea Day" on Friday, May 22. They are highly recommended as a treat for yourself or as a souvenir.

**Northman Matcha**

Matcha bean paste, generously kneaded with domestic matcha into white bean paste, is wrapped in special pie dough and baked moistly. It offers a profound taste where the subtle bitterness of matcha elegantly spreads.

<Product Overview>

Product Name: Northman Matcha

Price: 200 yen per piece (tax included)

Storage Method: Room temperature

Sales Period: May 14, 2026 (Thursday) to early July (scheduled)

Sales Stores: Sapporo Senshuan directly managed stores

*Excluding Northman Daimaru Sapporo store, Northman JR Tokyo Station store, and Sapporo Mitsukoshi store (Paris Dora specialty store).

**Paris Dora Matcha**

Fluffy omelet dough sandwiches rich matcha cream, silky smooth gyuhi (mochi), and plump tsubuan (sweet red bean paste). This Japanese-Western fusion sweet offers an exquisite balance woven from the charms of both Japanese and Western confectionery.

<Product Overview>

Product Name: Paris Dora Matcha

Price: 430 yen per piece (tax included)

Storage Method: Refrigeration required (below 10℃)

Sales Period: May 14, 2026 (Thursday) to mid-August (scheduled)

Sales Stores: Sapporo Senshuan directly managed stores

*Excluding Northman Daimaru Sapporo store, Northman JR Tokyo Station store, and Marui Imai store.

**Nama Yawa Mochi Matcha**

The "Yawa Mochi," characterized by its soft and chewy texture, is luxuriously filled with subtly sweet koshian (smooth red bean paste) and fragrant matcha cream. Finished with a dusting of matcha powder, it offers an elegant taste.

<Product Overview>

Product Name: Nama Yawa Mochi Matcha

Price: 1,080 yen per box of 4 pieces (tax included)

Storage Method: Refrigeration required (below 10℃)

*Products are delivered frozen. Please thaw before consuming.

Sales Period: May 14, 2026 (Thursday) to late June (scheduled)

Sales Stores: Sapporo Tokyu store exclusive

**【Currently on Sale】Nama Northman Matcha**

Moistly baked pie dough is generously filled with slightly bitter matcha bean paste and rich, fragrant matcha fresh cream. It offers a balanced taste where the bitterness of matcha and the fresh cream harmonize well.

<Product Overview>

Product Name: Nama Northman Matcha

Price: 1,400 yen for 4 pieces (tax included)

Storage Method: Refrigeration required (below 10℃)

Sales Period: From April 24, 2026 (Friday)

Sales Stores:

【Directly managed stores】

・New Chitose Airport store (New Chitose Airport Domestic Terminal Building 2F)

・Northman JR Tokyo Station store (JR Tokyo Station premises)

・Northman Daimaru Sapporo store

【Other stores】

・Hokkaido Honpo Souvenir Shop (New Chitose Airport Domestic Terminal Building 2F)

**About Senshuan Confectionery Co., Ltd.**

Since its founding in 1921, we have manufactured and sold various Japanese, Western, and Japanese-Western fusion sweets, including famous confectionery such as "Yamaoyaji" and "Northman." In 2022, we joined the Hokkaido Confect Group, and with the mission of "creating authentic deliciousness," we continue on the path of confectionery making, valuing 100 years of tradition while never forgetting the spirit of challenge.

Company Profile

Company Name: Senshuan Confectionery Co., Ltd.

Location: 3-13-2 Minami 3-jo Nishi, Chuo-ku, Sapporo, Hokkaido

Representative: Katsuhiko Nakanishi, Representative Director and President

Established: September 5, 1921

Business Activities: Manufacturing and sales of Japanese and Western confectionery

https://senshuan.co.jp

FACT BOX

  • Source: PR TIMES
  • Category: New Product