【June New Items】"Stretchy" Dough and Luscious Peaches. HOCUS POCUS Introduces Dine-In Exclusive Donut 'Mochi Peach' Served Chilled

Doughnut Laboratory HOCUS POCUS in Chiyoda, Tokyo, will launch its new seasonal sweet 'Mochi Peach' in June. This dine-in exclusive item is served chilled to highlight its unique texture and freshness. Additionally, three collaboration donuts with the fashion brand 'reoa' will be sold exclusively for three days at a pop-up store starting May 28.
新製品NQ 92/100出典:PR Times

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  • 📰 Published: May 27, 2026 at 00:00
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## New June Sweets Arrive at Doughnut Laboratory HOCUS POCUS

Doughnut Laboratory HOCUS POCUS (Chiyoda, Tokyo) will begin offering new sweets tailored for the upcoming season starting in June.

The centerpiece of the June lineup is 'Mochi Peach,' a sweet donut combining 'stretchy' dough and luscious peaches. To ensure the best experience of its texture and freshness, which can only be enjoyed when chilled, it will be offered exclusively for dine-in consumption and not for takeout.

Starting in June, new menu items will also be introduced to liven up early summer dine-in experiences, including the 'Espresso and Chestnut' shaved ice (Nagatacho store exclusive), the 'Red Bean Butter Rose' infused with a glamorous rose scent, and the 'Pear' donut featuring a mellow, rich fragrance.

Ahead of the June launch, from May 28 (Thu) to May 30 (Sat), the store will sell three 'Limited Collaboration Donuts' to commemorate the first-ever POP-UP STORE of the fashion brand 'reoa,' which will be held at the shop.

## 【June New Item】Dine-In Exclusive: Chilled, Chewy 'Mochi Peach' (750 JPY)

The star of the June arrivals is 'Mochi Peach,' meticulously crafted to emphasize its cool feeling and unique dough texture.

Its defining characteristic is the 'stretchy,' chewy, and delicate dough. To complement this texture, along with the sweet, luscious peach and the fragrant peach sauce, it is served well-chilled. Because the texture and quality change with temperature, takeout is strictly unavailable. Enjoy the thrill of the first bite while dining in, accompanied by peach-scented butter cream whip.

## 【June New Items】Refreshing Shaved Ice and Fragrant Donuts

Along with 'Mochi Peach,' new menu items will gradually appear to liven up your dine-in experience starting in June.

- Espresso and Chestnut (Special Shaved Ice) 【Nagatacho Store Exclusive】 (1,500 JPY)
A specialty shaved ice base made with freshly extracted espresso and milk, topped with sweet chestnuts and caramelized pecans, with adzuki beans hidden inside. Available on weekends from late June.

- 【Baked】Red Bean Butter Rose (Dine-in Exclusive) (720 JPY)
A classic red bean butter sandwich, elevated with a glamorous rose scent that highlights the balance between the sweetness of the bean paste and the saltiness of the butter.

- 【Steamed】Pear (650 JPY)
A donut featuring the mellow, rich fragrance of pear, delivering a lingering taste from the very first bite.

## 【May 28–May 30】Fashion Brand 'reoa' POP-UP Exclusive Collaboration Donuts

Commemorating the first POP-UP STORE by the fashion brand 'reoa' (Director: Yumiko Seki) at HOCUS POCUS, three collaboration donuts representing the brand's worldview will be sold for three days.

*Note: This is a special menu for this event and will not be available from June onwards.*

- 【Baked】Blueberry Chocolate (reoa Logo) (610 JPY)
A moist baked donut paired with chocolate and tart blueberries, with refreshing dill for a sophisticated flavor. Features the reoa logo. 【Nagatacho Store Exclusive】

- 【Steamed】Strawberry (Yumineko) (610 JPY)
A fluffy steamed donut layered with glamorous strawberry tea fragrance and white chocolate for a gentle sweetness. Designed with a cute cat motif linking to reoa's world. 【Nagatacho Store Exclusive】

- 【Fried】French Cruller Kiwi (700 JPY)
A combination of refreshing kiwi—a favorite of Director Seki—and fragrant macadamia nuts, finished with butter cream whip. 【Omotesando Store Exclusive】

FAQ

HOCUS POCUSの6月新作スイーツは何ですか?

6月新作の中心となるのは、よく伸びるもちもちの生地と瑞々しいピーチを合わせた「もちピーチ」です。冷たい状態で提供するため、お持ち帰り不可のイートイン限定商品です。

「もちピーチ」をお持ち帰りできない理由は?

もちもちした繊細な食感と瑞々しさを楽しむため、しっかりと冷やした状態で提供されます。時間が経ち温度が変わるとその食感や品質が失われるため、お持ち帰り不可となっています。

ファッションブランド「reoa」とのコラボ内容は?

5月28日から30日の3日間、HOCUS POCUSで開催される「reoa」初のPOP-UP STOREを記念し、ブランドの世界観を表現した限定ドーナツ3種を特別販売します。

永田町店限定のメニューはありますか?

はい。オーダー毎に抽出するエスプレッソとミルクがベースの「特製かき氷 エスプレッソと栗」が永田町店限定で提供されます(6月後半から土日限定)。

HOCUS POCUSとはどのようなお店ですか?

「ドーナツのラボラトリー」として、揚げ・焼き・蒸しといった製法を問わず、素材の魅力や食感にこだわった実験的なドーナツを創り出す専門店です。