[Oshi-katsu EXPO] New AR System 'W Trigger' Enhances Regional Tourism and Engagement
HK STYLE will showcase 'W Trigger' at Oshi-katsu EXPO in June 2026, an innovative AR system that unlocks exclusive content when two specific conditions are met.
📋 Article Processing Timeline
- 📰 Published: May 26, 2026 at 02:00
- 🔍 Collected: May 25, 2026 at 17:31
- 🤖 AI Analyzed: May 25, 2026 at 17:36 (4 min after Collected)
## HK STYLE to Exhibit AR Service 'ONCARD' at Oshi-katsu EXPO
HK STYLE (Fukuoka City, Fukuoka Prefecture; CEO: Hana Kimura) will exhibit its AR promotion service, 'ONCARD,' at the 'Oshi-katsu EXPO' to be held from Wednesday, June 24, to Friday, June 26, 2026.
At the expo, the company will showcase its new system, 'W Trigger,' which unlocks limited AR content when users fulfill two different conditions, such as collecting items or visiting specific locations.
### About the 'W Trigger' System
'W Trigger' is a patent-pending AR experience design. Rather than mere visual effects, it naturally creates a flow that encourages participants to 'want to collect more,' 'want to explore the venue,' and 'want to share on social media.'
By designing triggers across various shops, tourist spots, events, and restaurants, it generates new economic circulation through regional exploration, increased store traffic, repeat visitation paths, and collaborative consumption.
### Key Features of 'ONCARD'
ONCARD allows for interactive designs that go beyond the limitations of traditional AR experiences:
- Character dressing/customization
- Audio playback
- Screen switching via buttons
- Link integration
- Video playback
- AI connection (e.g., AI chat experiences with favorite characters)
The platform allows for flexible staging changes tailored to seasons and events, ensuring a fresh and premium experience.
### Event Overview
- Event Name: Oshi-katsu EXPO 2026 Summer
- Dates: June 24 (Wed) – June 26 (Fri), 2026 (10:00 - 17:00)
- Venue: Tokyo Big Sight (East Hall 7, L47-42)
Live demonstrations using smartphones will be available at the booth.
HK STYLE (Fukuoka City, Fukuoka Prefecture; CEO: Hana Kimura) will exhibit its AR promotion service, 'ONCARD,' at the 'Oshi-katsu EXPO' to be held from Wednesday, June 24, to Friday, June 26, 2026.
At the expo, the company will showcase its new system, 'W Trigger,' which unlocks limited AR content when users fulfill two different conditions, such as collecting items or visiting specific locations.
### About the 'W Trigger' System
'W Trigger' is a patent-pending AR experience design. Rather than mere visual effects, it naturally creates a flow that encourages participants to 'want to collect more,' 'want to explore the venue,' and 'want to share on social media.'
By designing triggers across various shops, tourist spots, events, and restaurants, it generates new economic circulation through regional exploration, increased store traffic, repeat visitation paths, and collaborative consumption.
### Key Features of 'ONCARD'
ONCARD allows for interactive designs that go beyond the limitations of traditional AR experiences:
- Character dressing/customization
- Audio playback
- Screen switching via buttons
- Link integration
- Video playback
- AI connection (e.g., AI chat experiences with favorite characters)
The platform allows for flexible staging changes tailored to seasons and events, ensuring a fresh and premium experience.
### Event Overview
- Event Name: Oshi-katsu EXPO 2026 Summer
- Dates: June 24 (Wed) – June 26 (Fri), 2026 (10:00 - 17:00)
- Venue: Tokyo Big Sight (East Hall 7, L47-42)
Live demonstrations using smartphones will be available at the booth.
FAQ
Wトリガーとはどのようなシステムですか？
アイテムの獲得や特定場所の訪問など、2つの異なる条件を満たすことで限定ARコンテンツを解放するシステムです。現在特許出願中です。
ONCARDでどのようなAR体験ができますか？
単なる表示だけでなく、キャラクターの着せ替え、音声再生、リンク連携、AIチャットなど、インタラクティブな体験設計が可能です。
推し活EXPO 2026 夏の開催場所はどこですか？
会場は東京ビッグサイト（東京都江東区有明3-11-1）です。HK STYLEの出展場所は東7ホール L47-42です。
Wトリガーは推し活以外の目的で使えますか？
観光地の周遊、商店街回遊、イベント連携、スタンプラリーなど、幅広い分野で地域経済循環や来店促進のために活用可能です。
今回の出展で体験できるデモには何がありますか？
Wトリガー体験デモ、NFCグッズ、推し活向けARグッズ、AR名刺、および推しキャラクターとのAIチャット体験などが展示予定です。