Popular 'Kodak Apparel' from Harajuku & Shibuya PARCO Lands in Tokai Area for the First Time! Long-Term POP UP Store Opens Today at Nagoya PARCO

Korean lifestyle brand 'Kodak Apparel' has opened its first long-term pop-up store in the Tokai area at Nagoya PARCO, offering an immersive shopping experience.
新店舗NQ 76/100出典:PR Times

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  • 📰 Published: April 25, 2026 at 03:03
  • 🔍 Collected: April 24, 2026 at 18:31
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Credit: Yujiro Miyagawa

The lifestyle brand 'Kodak Apparel,' developed by Hilight Brands Japan Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Co-Representatives: Cho Sung-hoon, Masatoshi Komori), has opened its first long-term POP UP store in the Tokai area at Nagoya PARCO starting today, Friday, April 24, 2026. Kodak Apparel is a popular lifestyle brand with over 100 stores in Asia, primarily in South Korea. This POP UP store marks the brand's first opening in the Tokai area.

The store's interior adopts a spatial design inspired by the flagship stores in Seongsu and Myeongdong in Seoul, South Korea. Even within Japan, it is a special space unlike any other, faithfully reproducing the brand's original worldview to this extent. The local atmosphere is replicated down to the finest detail, with photogenic mechanisms incorporated throughout that make you instinctively want to take photos. The product lineup is rich with the 2026 Spring/Summer collection, focusing on items popular in South Korea and Harajuku, Tokyo. Playful novelties such as 'CHARMERA' and the clicker key rings popular in Korea are also available. You can enjoy the uniquely retro and pop worldview of Kodak Apparel at Nagoya PARCO.

■ Proposing a New Purchasing Experience

At the long-term POP UP store in Nagoya PARCO, under the theme 'Creative Moments,' we create a space where the brand's roots and worldview intersect with modern sensibilities. We provide a more immersive experience as a place for visitors to encounter new cultures. Furthermore, Kodak has grown by capturing the 'moments when culture is born.' Inheriting that DNA, Kodak Apparel elevates its core brand identity—'new cultures and movements'—into an experience, proposing a special store experience that goes beyond mere shopping. Against this background, to commemorate the opening, from Tuesday, April 28, 2026, right before Golden Week, to Tuesday, May 12, we will deploy the project 'Creative Moments: 2WEEKS JACK' featuring the 4-piece rock band Maverick Mom, who is attracting attention in the next-generation culture scene. Using this POP UP store as a stage, we will deliver special projects that embody the brand concept.

■ Inside the Store

We offer a wide range of the 2026 Spring/Summer collection, from popular T-shirts and caps to footwear items that form the new collection. Both men's and women's lines are available, proposing a wide variety of styling.

The interior adopts a layout structured by item, such as a display wall lined with caps and bags, and an apparel rack area. It is designed so that your eyes naturally shift as you walk, allowing you to encounter various items. Furthermore, photogenic presentations that make you want to take pictures are applied everywhere, completing a space where you can visually enjoy the brand's worldview. We are conscious of creating an 'experiential space' where imagination swells while feeling the brand's worldview.

Also, this POP UP store is situated in a highly accessible location near the entrance on the 1st floor of the East Building at Nagoya PARCO, making it a place where visitors can easily drop by and experience the brand's world.

■ Main Items

¥21,100 (tax included)

27,400 yen (tax included)

¥21,100 (tax included)

■ Special Novelties / Visitor Benefits

① Purchaser Benefits

All customers who make a purchase will receive an original Kodak Apparel sticker as a gift. Those who purchase products will receive a special novelty.

- Kodak Apparel Original Film-type Key Ring

- Kodak Apparel Clicker Key Ring

*Novelties are available in limited quantities and will end when stock runs out.

② Visitor Benefits

To ensure that visiting customers can also enjoy themselves, we have prepared participatory special content. Those who follow the official Kodak Apparel Instagram (@kodakstyle_jp) will receive an original sticker or an original film fan on a first-come, first-served basis.

■ Workshops

Furthermore, by following the official Kodak Apparel Instagram (@kodakstyle_jp), you can participate in a workshop where you can choose your favorite logo and create an original tin badge. Please enjoy creating your own special item.

■ Opening Memorial