HIDANE Inc. (Headquarters: Yokohama, Kanagawa), operator of Japan's largest sauna media 'Sauna Collection,' is collaborating for the first time with Hoshino Resorts, which operates 75 facilities domestically and internationally. The hands-on event 'Hoshino Resorts Sauna Collection,' targeting 9 facilities nationwide, will begin on April 1, 2026. This campaign proposes a new travel style where guests visit Hoshino Resorts' unique saunas as if they were adding to a 'collection' through a stamp rally project.

### 1. Background and Vision In recent years, saunas have become a regular means of refreshment, and the 'Sauna Trip' (Sa-tabi) style—where people prioritize 'high-quality sauna experiences' when choosing a place to stay—is spreading. This project was born from the desire for guests to enjoy visiting unique saunas that utilize the local character of various regions across Japan through a stamp rally.

### 2. Campaign Overview - **Period:** April 1, 2026 – February 28, 2027 - **Target:** Limited to guests staying at participating facilities - **Participation Fee:** Free (*Accommodation fees are required separately) - **How to Participate:** Scan the QR code from the special POP displays installed at each facility and obtain stamps using the 'Shop Card' function of the LINE Official Account.

### 3. Collect Stamps and Get Rewards! Original Collaboration Goods Details Depending on the number of stamps acquired, you will receive original goods that can only be obtained through this event. - **All Facilities:** Original stickers for each facility - **2 Stamps:** Original...

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  • Source: PR TIMES
  • Category: キャンペーン