Hiday Hidaka to Release "Spicy Tonkotsu Tsukemen" Starting May 15th!

Hiday Hidaka Co., Ltd. (Head office: Omiya Ward, Saitama City, Saitama Prefecture / Representative Director and President: Takashige Aono) will begin selling "Spicy Tonkotsu Tsukemen" for a limited time at all "Netsuretsu Chuka Shokudo Hidaka-ya (hereinafter Hidaka-ya)" stores starting Friday, May 15, 2026.

Appearing Again This Year! "Spicy Tonkotsu Tsukemen" The "Spicy Tonkotsu Tsukemen," which has been very popular every year, will make a limited-time appearance again this year. Its characteristic is a rich, flavorful dipping sauce made with a tonkotsu base, layered with the deep spiciness of a secret spicy miso and the sharp spiciness of chili oil. The noodles used are thick and chewy, offering a delightful texture. Please try the harmony of the spicy dipping sauce and thick noodles.

3 Recommended Arrangements for "Spicy Tonkotsu Tsukemen" ① For those who want more spice! ▶ Add chili oil or secret spicy miso (30 yen including tax) ② For those who want a refreshing taste! ▶ Add plenty of vinegar for a Szechuan hot and sour soup style arrangement ③ For those who want to mellow the spiciness! ▶ Add a soft-boiled egg (120 yen including tax) to enhance richness and mildness

Limited-Time Offer "Spicy Tonkotsu Tsukemen" Main price: 610 yen (670 yen including tax) - Gyoza set Main price: 864 yen (950 yen including tax) - Half Fried Rice set Main price: 882 yen (970 yen including tax)

About Hiday Hidaka Hidaka-ya, which started as a small ramen shop in 1973, has expanded its stores in the Tokyo metropolitan area, focusing on opening in prime locations near stations, as a Chinese diner where people can casually enjoy not only ramen but also snacks and stir-fries. As of 2026, it operates 472 stores in total across the Kanto region (1 metropolitan area and 6 prefectures): 209 stores in Tokyo, 108 in Saitama Prefecture, 59 in Chiba Prefecture, 73 in Kanagawa Prefecture, 7 in Tochigi Prefecture, 10 in Ibaraki Prefecture, and 6 in Gunma Prefecture, excluding franchise stores. Moving forward, as a locally rooted presence, we will continue to challenge ourselves to become a "food infrastructure."

Company Information Company Name: Hiday Hidaka Co., Ltd. Location: Omiya Kadomachi Square 10F, 2-118 Daimoncho, Omiya Ward, Saitama City, Saitama Prefecture Number of Stores: 472 stores (as of May 8, 2026, excluding franchise stores) Business Activities: Development and management of restaurant chains primarily offering Chinese cuisine

Information about Hidaka-ya is distributed as needed on X (formerly Twitter) (@hidakaya_tweet) and Instagram (hidakayagroup_official).