Create a One-of-a-Kind Vase with Guest Participation. Hibiya Kadan Launches New Welcome Ceremony "Flower Vase Paint Ceremony"

Hibiya Kadan Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director and President: Hiroaki Miyajima) has begun selling a new guest-participation event item, the "Flower Vase Paint Ceremony," within its wedding business "HIBIYA KADAN WEDDING," which handles approximately 25,000 wedding flower arrangements annually.

≪Planning Background≫

Founded in 1872, our company established floral arrangement styles for party venues after opening a store in the Imperial Hotel in 1944, and also introduced bridal bouquets to Japan for the first time, conceiving the scene of presenting bouquets at wedding receptions. This ceremony is our proposal to modern brides and grooms, continuing our tradition of always suggesting new cultures through flowers in Japanese weddings.

HIBIYA KADAN WEDDING's concept is "Living with flowers and you." This item was born from the wish that the flowers encountered at the important milestone of a wedding would continue to accompany the couple and their families in their daily lives and at important milestones thereafter.

This item, which elevates the popular "Wedding Canvas" in Europe and the United States to a flower vase, not only offers the joy of creating something together with guests but also proposes the pleasure of decorating flowers at home after the ceremony.

About "HIBIYA KADAN WEDDING": https://www.hk-wedding.jp/

Hibiya Kadan's wedding business partners with approximately 250 hotels, guesthouses, specialized venues, and restaurants nationwide, handling about 25,000 wedding flower arrangements annually. Based on the concept of "Living with flowers and you," experienced florists create unique wedding spaces that embody the bride and groom's ideals. Additionally, "FLOWER CREATION ROOM," a florist nomination system operated by Hibiya Kadan, gathers only the most skilled florists from Hibiya Kadan to propose wedding flowers for special occasions. Furthermore, they offer photo weddings "Leca wedding" and also develop wedding flower business management systems like "LINKs," aiming to improve customer satisfaction and operational efficiency by strengthening coordination among brides and grooms, planners, and florists.

≪Features of the Flower Vase Paint Ceremony≫

A unique piece of art created with guests:

Guests intuitively paint with colors that represent "what they consider important for married life," completing a one-of-a-kind design.

Three vases to deepen bonds:

The three completed flower vases can be taken home not only by the bride and groom but also by each set of parents. By arranging the thank-you bouquets presented at the reception in these special vases, the warm memories of the wedding will blend into daily life.

Also serves as a performance during the ceremony:

It can be used as a "vow ceremony" where the bride and groom apply the final color at the climax of the wedding or reception, or as a vessel to hold the bride's bouquet during the reception.

Usage image after the ceremony

≪Flow of the Ceremony≫

Three flower vases and four colors of paint are prepared.

Guests choose a color with a meaning they deem necessary for married life and freely paint with a brush.

All guests' thoughts come together to complete a single work of art, which is unveiled at the wedding or reception.

The vases are carefully taken home as items that will add color to the new lives of the bride and groom and both families.

≪Two Color Variations to Choose From≫

You can choose from two color sets.

Warm Colors:

Cooperation (Yellow), Love (Coral), Smile (Orange), Thoughtfulness (Brown)

Cool Colors:

Cooperation (Yellow), Gratitude (White), Healing (Green), Thoughtfulness (Blue)

≪Product Overview≫

Product Name: Flower Vase Paint Ceremony

Selling Price: 55,000 yen (main unit price 50,000 yen)

Set Contents: 3 flower vases / 4 colors of paint / 4 sets each of brushes and small plates / explanation POP frame (rental) / cloth

Sales Locations: Hotels, guesthouses, specialized venues partnered with HIBIYA KADAN WEDDING nationwide

Hibiya Kadan Co., Ltd.

Founded in 1872, Hibiya Kadan Co., Ltd. was established in 1950 after opening a store in Hibiya Park, Tokyo. Currently, it operates approximately 190 locations nationwide. Its businesses include wedding floral arrangements, sales of flower gifts and casual flowers for individuals/corporations at stores and online shops, funeral services, landscape production through greenery, flower graphic services, and community development projects. Moving forward.