Bringing the Experience of Feeling Life to People Around the World
General Incorporated Association HEART-LABO rolls out the 'COCO Project', utilizing fetus dolls to provide life-feeling experiences, aiming to realize an inclusive society and boost self-esteem.
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- 📰 Published: April 1, 2026 at 18:20
- 🔍 Collected: April 1, 2026 at 10:15
- 🤖 AI Analyzed: April 22, 2026 at 03:43 (497h 27m after Collected)
Through the experience of holding the fetus doll COCO, we return to the origin that 'just being born has value', aiming to realize an inclusive society where everyone can live true to themselves.
## Purpose and Background
In recent years in Japan, due to the declining birthrate and the progression of nuclear families, opportunities to actually feel 'life' and the 'process of being born' are decreasing. Additionally, more people are facing psychological issues such as isolation in child-rearing, anxiety, and lowered self-esteem.
General Incorporated Association HEART-LABO believes that regaining the sense that everyone is a cherished existence leads to a society where people value themselves and care for others. Therefore, we are conducting activities to deliver the experience of feeling life through 'COCO', a wool felt fetus doll that reproduces the size and weight of a fetus.
It is our dream to deliver this experience not only in Japan but to people all over the world.
## Effects
The fetus doll 'COCO' is a felt doll made based on medical models, with the same size and weight as a fetus from 2 to 10 months of pregnancy. By experiencing holding them in order, the following emotional changes occur:
- Realizing that oneself was also carefully nurtured in the womb
- Feeling the miracle of pregnancy and childbirth
- Generating gratitude towards parents and family
- Increasing self-esteem
Furthermore, by sharing among participants after the experience, we create a space that leads to:
- Elimination of isolation
- Sharing of empathy
- Emotional recovery
## COCO Project (COCO Pro)
~ An experience of feeling 'life' through fetus dolls ~
The weight of a small life dwelling in the palm of your hand.
The COCO Project is an activity that conveys 'the importance of feeling life' through fetus dolls.
It can be used for exhibitions and experiences at educational facilities, medical institutions, and community events, as well as for corporate training.
### Target Audience for this Project
- School education professionals
- Corporate training managers
- Medical and welfare personnel
- Overseas workshop speakers
- Local community organizers
### Experience Sessions and Training Content
- 2025.10.14 Holding experience & lecture (Yokohama)
- 2025.11.24 Holding experience (Namba, Osaka)
- 2025.12.20 Holding experience & lecture (Tokyo)
- 2026.1.12 Holding experience & Marche (Osaka City Central Public Hall)
- 'Feeling life' training at educational facilities
- 'Feeling life' experiences at schools, PTAs, nursing schools, etc.
- Community events, corporate training, exhibitions, etc.
### Usage Plans
- Dispatch Plan: Rental and exhibition set of fetus dolls only (without staff accompaniment) - From 55,000 yen
- Training/Event Plan: Setup of fetus dolls + training/workshop by dispatched instructors - From 220,000 yen
- Custom Plan: Individual estimates based on event content, venue size, and target audience - Negotiable
## Purpose and Background
In recent years in Japan, due to the declining birthrate and the progression of nuclear families, opportunities to actually feel 'life' and the 'process of being born' are decreasing. Additionally, more people are facing psychological issues such as isolation in child-rearing, anxiety, and lowered self-esteem.
General Incorporated Association HEART-LABO believes that regaining the sense that everyone is a cherished existence leads to a society where people value themselves and care for others. Therefore, we are conducting activities to deliver the experience of feeling life through 'COCO', a wool felt fetus doll that reproduces the size and weight of a fetus.
It is our dream to deliver this experience not only in Japan but to people all over the world.
## Effects
The fetus doll 'COCO' is a felt doll made based on medical models, with the same size and weight as a fetus from 2 to 10 months of pregnancy. By experiencing holding them in order, the following emotional changes occur:
- Realizing that oneself was also carefully nurtured in the womb
- Feeling the miracle of pregnancy and childbirth
- Generating gratitude towards parents and family
- Increasing self-esteem
Furthermore, by sharing among participants after the experience, we create a space that leads to:
- Elimination of isolation
- Sharing of empathy
- Emotional recovery
## COCO Project (COCO Pro)
~ An experience of feeling 'life' through fetus dolls ~
The weight of a small life dwelling in the palm of your hand.
The COCO Project is an activity that conveys 'the importance of feeling life' through fetus dolls.
It can be used for exhibitions and experiences at educational facilities, medical institutions, and community events, as well as for corporate training.
### Target Audience for this Project
- School education professionals
- Corporate training managers
- Medical and welfare personnel
- Overseas workshop speakers
- Local community organizers
### Experience Sessions and Training Content
- 2025.10.14 Holding experience & lecture (Yokohama)
- 2025.11.24 Holding experience (Namba, Osaka)
- 2025.12.20 Holding experience & lecture (Tokyo)
- 2026.1.12 Holding experience & Marche (Osaka City Central Public Hall)
- 'Feeling life' training at educational facilities
- 'Feeling life' experiences at schools, PTAs, nursing schools, etc.
- Community events, corporate training, exhibitions, etc.
### Usage Plans
- Dispatch Plan: Rental and exhibition set of fetus dolls only (without staff accompaniment) - From 55,000 yen
- Training/Event Plan: Setup of fetus dolls + training/workshop by dispatched instructors - From 220,000 yen
- Custom Plan: Individual estimates based on event content, venue size, and target audience - Negotiable