Haruyama Trading Co., Ltd. (Headquarters: Okayama City, Okayama Prefecture; President: Masashi Haruyama), which supports the health and well-being of business professionals, will launch the "REDA Rickenbacker Jacket," featuring materials from the prestigious Italian fabric manufacturer REDA, at Haruyama stores nationwide (excluding some locations) starting Saturday, April 4, 2026. This product blends carefully selected SUPER 120's*1 wool with linen, achieving both a premium texture and a refreshing feel. It has been crafted into an elegant garment suitable for those who wish to elevate their impression in important business settings.

Beautiful colors inspired by Italian sensibility. A higher-grade look using environmentally friendly materials.

The greatest appeal of this jacket is the elegant slub texture and deep color design unique to Italian-made fabrics. The "Blue Green" color, a particular highlight this season, is an exquisite, high-saturation shade that projects both intelligence and individuality, creating a sophisticated V-zone that stands out from the crowd. In terms of functionality, it features excellent stretch and recovery, minimizing wrinkles even during long hours of wear and maintaining a beautiful silhouette. Furthermore, by adopting the environmentally friendly polyurethane "ROICA®*2 V550," we have achieved sustainable manufacturing that reduces harmful substances. It is a next-generation business garment suitable for modern leaders, fusing traditional aesthetics with the latest environmental technology.

Product Overview

[Product Name] REDA Rickenbacker Jacket

[Price] Jacket 35,900 yen (excluding tax)

[Sizes] AB body 4-7, BB body 4-7

[Colors] Brown, Blue Green, Navy

[Material] 90% Wool, 9% Linen, 1% Polyurethane

[Release Date] Saturday, April 4, 2026

[Sales Locations] Haruyama stores (excluding some locations)

[Features] - A blend of SUPER 120's*1 wool and linen provides both a high-quality luster and a refreshing, spring/summer-appropriate comfort. - Features rich colors that elevate one's attire, including the classic navy and the "Blue Green" that shines with Italian sensibility. - Sustainable design using "ROICA®*2 V550," which offers high stretchability for ease of movement while reducing environmental impact.

[Inquiries] Haruyama Customer Service Center: 0120-923-924

*1 Super 120's refers to an international standard indicating the fineness of the raw wool used in suit fabrics, specifically 17.5μ. *2 "ROICA®" is a registered trademark of Asahi Kasei Corporation.

◆ Haruyama Trading Co., Ltd. Official Website: http://haruyama.jp/ X (Twitter): http://x.com/HARUYAMAONLINE Instagram: https://www.instagram.com/haruyama__official/

FACT BOX

  • Source: PR TIMES
  • Category: product_launch