Haruulala organic launches My Bottle Action campaign on World Environment Day

Key facts

  • Haruulala organic launches My Bottle Action campaign on World Environment Day
  • Sunday Morning Factory's brand Haruulala organic runs My Bottle Action from June 5 to 30, 2026, offering 1,000 store points to buyers of its thermo bottle to encourage sustainable habits like reducing plastic waste.
  • Source: PR Times
  • Date: June 5, 2026

Direct answer

Sunday Morning Factory's brand Haruulala organic runs My Bottle Action from June 5 to 30, 2026, offering 1,000 store points to buyers of its thermo bottle to encourage sustainable habits like reducing plastic waste.

Citation
Haruulala organic launches My Bottle Action campaign on World Environment Day (June 5, 2026), PR Times
Source
PR Times
Date
June 5, 2026
Sunday Morning Factory's brand Haruulala organic runs My Bottle Action from June 5 to 30, 2026, offering 1,000 store points to buyers of its thermo bottle to encourage sustainable habits like reducing plastic waste.
businessNQ 88/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: June 5, 2026 at 15:51
  • 🔍 Collected: June 5, 2026 at 07:05
  • 🤖 AI Analyzed: June 6, 2026 at 20:52 (37h 46m after Collected)
Haruulala organic, an organic baby and kids clothing brand by Sunday Morning Factory Co., Ltd., starts its My Bottle Action campaign from June 5 to June 30, 2026, to align with World Environment Day. The initiative aims to encourage consumers to adopt eco-friendly habits in their daily lives. During the campaign period, customers who purchase Haruulala organic's original thermo bottle (300ml, 3,960 yen) or eligible gift sets containing it (such as the Baby Gift Outing 2-Piece Set for 6,930 yen or the Tunic/Bloomers & Thermo Bottle Gift Set for 11,990 yen) will receive 1,000 points for use on the official website. The brand has planted 7,171 trees to date. To help make using reusable bottles easier, Haruulala organic also introduces mymizu, an app that maps over 200,000 free water refill stations worldwide. Through this campaign, the brand aims to make sustainable lifestyle choices more accessible and reduce single-use plastic waste.

FAQ

When is the My Bottle Action campaign period?

The campaign runs from June 5 to June 30, 2026.

What benefits do customers receive during the campaign?

Customers who buy the original thermo bottle or eligible gift sets receive 1,000 points for the official site in early July.

What is the price of the original thermo bottle?

The Haruulala organic original thermo bottle (300ml) is priced at 3,960 yen (including tax).

What is the mymizu app introduced in the campaign?

It is a free app that lets users search over 200,000 water refill stations globally to help track and reduce plastic waste.

What is Sunday Morning Factory's business mission?

The company operates the Haruulala organic brand and works on resolving child labor issues in Bangladesh.