Launched Domestic Coffee Ownership System (From 500 JPY/Month)

Our company agrees with April Dream, an initiative to make April 1st a day to share dreams. This press release is a dream of Hamasato Co., Ltd.

Hamasato Co., Ltd. (Headquarters: Wakayama Prefecture, Representative: Minamura) has started a new initiative, "a cup of support project," to support domestic coffee producers.

[Image: Coffee cherries grown in Wakayama]

Background While coffee is an essential part of daily life for us Japanese, "domestic coffee" produced in Japan is extremely rare, with its distribution volume said to be less than 1% of the global total. Under such circumstances, in Wakayama, a region with a warm climate, an environment suitable for fruit tree cultivation, and deep-rooted fermentation culture, there are farmers taking on the challenge of growing domestic coffee. However, coffee is a crop that requires years from planting seedlings to harvesting and selling. Additionally, since domestic production methods have not been established, there is a challenge of a high hurdle to building a stable production system.

[Image: High-sugar, fully ripe coffee cherries]

Project Overview "A cup of support project" is a system where consumers support the period until the coffee can be harvested and sold with a "daily cup's worth" of support. Supporters can back coffee cultivation and farm maintenance through a monthly contribution of 500 yen (about the price of one cup of coffee). Supporters are not just backers; they can watch the growth process together as "one of the owners of the coffee farm."

[Image: Wakayama coffee farmer, mido farm]

Benefits for Supporters We offer various benefits for supporters to feel the progress and results of the cultivation.

- Monthly delivery of cultivation reports - Provision of ornamental coffee seedlings - Harvested co...