Hamaru Strategy Inc., strong in character business, is conducting a consumer awareness survey on random goods. It has already gathered over 20,000 responses within 24 hours of its launch on X, attracting significant attention. The survey aims to collect and visualize consumer opinions and requests regarding random goods.
📋 Article Processing Timeline
- 📰 Published: March 30, 2026 at 22:33
- 🔍 Collected: March 30, 2026 at 22:56 (22 min after Published)
- 🤖 AI Analyzed: April 24, 2026 at 08:08 (585h 12m after Collected)
Hamaru Strategy Inc. (Headquarters: Taito-ku, Tokyo; Representative Director: Kazuyuki Shimizu), which specializes in character business and plans new ventures, is conducting a consumer awareness survey on random goods.
Consumer interest is extremely high, with over 20,000 responses collected within 24 hours of the survey's launch on X, and the number continues to grow.
Purpose of This Survey
This survey is conducted to collect opinions and requests regarding random goods from a wide range of consumers. The main purpose is to aggregate, record, and visualize consumer opinions that tend to get lost on social media.
This survey is not a statistical survey based on random sampling.
However, the voices of fans who voluntarily found and responded to this survey are considered highly valuable, as they are frank and enthusiastic opinions that are difficult to collect through corporate questionnaires or purchaser surveys related to random products.
Survey Overview
◆Survey Name
Consumer Opinion Survey on Random Goods 2026
◆Period
From 18:00 on Saturday, March 28, 2026, to 23:59 on Friday, April 3, 2026.
* Even within the period, responses will be closed when the number of responses reaches the system's upper limit of 100,000.
◆Number of Questions
Total 44 questions (including 4 free-text questions)
◆Genres of Consumers (Fans) Targeted for Response
Anime / Manga / Mascot Characters / Home Video Games / Online Games / Social Games / Vtuber / Streamers/Singers other than Vtuber / Voice Actors / Music/CD-based Content / Male Idols (Japan) / Female Idols (Japan) / Male Idols (Overseas) / Female Idols (Overseas) / 2.5D Stage Plays (including actors) / Non-2.5D Stage Plays (including actors) / Singers/Artists / Transportation (Railways, Airlines, etc.)
◆Products Excluded from Response
- In-game gacha for social games
- Prize products from crane games, etc.
- TCG (e.g., Pokémon Cards, Yu-Gi-Oh!)
- Event application tickets or lottery tickets included as benefits with products
◆Survey Themes
- ① Confirmation of willingness to cooperate with the survey (1 question)
- ② Basic information of respondents (5 questions)
- ③ Experience purchasing random goods (6 questions)
- ④ Likes and dislikes of random goods (5 questions)
- ⑤ Acceptable range for random goods (8 questions)
- ⑥ Trouble experiences related to random goods (10 questions)
- ⑦ Improvement measures for random goods (6 questions)
- ⑧ Other opinions (3 questions)
◆Survey URL
[Survey URL]
Keywords: Oshi-katsu, Oshi, Random, Fan, Vtuber, Anime, Game, Idol, Character, Stage
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