GU Releases Web CM Featuring Mei Hata and Riko for the New Spring/Summer 'Barrel Ankle Pants', Following the 10 Million-Selling 'Barrel Leg Pants'

This Web CM series, themed 'An Easy, Barrel, and Ankle Day', will be released sequentially from the first to the third installment. In the 'Easy Edition' releasing on Wednesday, April 1, the scene of spending time at a public bath wearing Barrel Ankle Pants expresses how the item offers both comfortable wear and trendy styling. Barrel Ankle Pants are items that let you enjoy spring fashion even more. By featuring the popular talents currently active in dramas and commercials, we will broadcast the appeal of GU's latest fashion to a wider audience. Please also pay attention to the natural, relaxed interactions that highlight the genuine friendship between the two.

Release Date: Wednesday, April 1, 5:00 AM https://www.gu-global.com/jp/ja/women/pants/anklepants

Barrel Ankle Pants Product Overview A new ankle-length version joins GU's popular 'Barrel Leg Pants' lineup, which has sold a cumulative total of 10 million pairs. It is characterized by a strong tapered silhouette that creates roundness from the hips to the hem with a barrel-like curve. It balances ease with a neat appearance while adding a trendy feel to your outfit. *Target products: Products including 'Barrel Leg' in the product name / Target period: June 2024 to end of October 2025 / Target sales countries: Stores and online stores in countries and regions where GU operates (Japan, Taiwan, Hong Kong, China, USA).

Three Great Points of Barrel Ankle Pants for Spring/Summer

1. Easy to wear with an elastic waist The waist features an elastic design that isn't too tight, allowing for easy wear. You can also adjust the rise, allowing you to change the wearing position according to your styling for the day.

2. Barrel silhouette & light materials The roomy, wide tapered silhouette keeps the fabric away from the skin, ensuring comfortable wear even in the hot and humid season. The Barrel Ankle Pants and Light Denim Barrel Ankle Pants use a cool-touch material, providing a cool feeling even in the hot summer.

3. Ankle length The barrel silhouette has been updated to a trendy ankle length. Since the silhouette remains a barrel, even first-timers can easily try the ankle length, and showing the ankles creates a light and cool impression visually.