Production Label 'seju' Launches Short Drama Channel 'Shugo Hajimarmi'!

The production label 'seju', located within GROVE Inc. (Headquarters: Minato-ku, Tokyo; CEO: Junki Kitajima), will launch a short drama channel 'Shugo Hajimarmi' featuring affiliated talents such as Meia Kawano and Aoi Nagase. Streaming will begin at 18:00 on Thursday, April 23, 2026. 'Shugo Hajimarmi' tells the story of Meia (Meia Kawano), a former idol who cannot give up on her dreams, as she meets new friends in her high school's idol club and aims for the dream stage once again. 'seju', which has produced cultural icons through SNS and mass media, created this content to deliver a new facet of its talents as expressive artists and their life-sized passion for pursuing dreams, through a deeply immersive storyline. The work features a cast rich in personality, including Meia Kawano and Aoi Nagase, who gained immense support from Generation Z after appearing on the ABEMA original romance reality show 'Kyou, Suki ni Narimashita' series, and Miyako, who has many fans mainly among the youth through the YouTube channel 'Miyako no Owari desu Channel'. Furthermore, Hirotaka Hayakawa, a producer known for various hit songs, was brought in for the music performed in the drama, achieving authentic music production that goes beyond standard insert songs. The production can be enjoyed on two main axes: the freshness of a school story and an idol story woven with meticulously crafted music. ■ 'Shugo Hajimarmi' Overview Channel name: Shugo Hajimarmi First stream date: Thursday, April 23, 2026, 18:00 Streaming frequency: 3 times a week (planned) Director: Yuki Komori Producer: HORI X Script: Saki Inoue Planning and Production: GROVE Inc. / haruzion LLC Streaming accounts: Instagram TikTok YouTube ■ About seju A production company that creates 'cute' for a new era. We manage and produce talents without being bound by the domains of SNS and mass media, creating icons of the 'era' who are loved by many from the online world to the real world. URL: https://seju.tokyo/ Company Name: GROVE Inc. Location: 31F Roppongi Hills Mori Tower, 6-10-1 Roppongi, Minato-ku, Tokyo Representative: Junki Kitajima, CEO