Popular TV Program 'Synapusyu' Announces Picture Book 'Synapusyu de Oboeru Fuwafuwa Kotoba' to be Released on July 8, 2026 (Wednesday)!
KADOKAWA Corporation and TV Tokyo will release the picture book 'Synapusyu de Oboeru Fuwafuwa Kotoba' on July 8, 2026, stemming from the popular infant TV program "Synapusyu". This book aims to teach children about the impact of words and foster positive communication.
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KADOKAWA Corporation (Head Office: Chiyoda-ku, Tokyo; Representative Director and CEO: Takeshi Natsuno) announced that, in collaboration with TV Tokyo Corporation (Head Office: Minato-ku, Tokyo; Representative Director and President: Hiroshi Yoshitsugu), it will release the word-selection picture book 'Synapusyu de Oboeru Fuwafuwa Kotoba' (production cooperation: TV Tokyo / supervision: Takashi Saito) on Wednesday, July 8, 2026. This picture book is based on the popular TV program "Synapusyu" for infants, produced by TV Tokyo (broadcast every Monday to Friday from 7:30 AM on TV Tokyo's six-station network).
Children can learn the difference in feelings words convey, together with "Pusyupusyu," by choosing between "fluffy words" that make people happy, such as "Thank you" and "I love you," and "prickly words" that make others uncomfortable, such as "I don't need it" and "I hate it."
It nurtures the ability to choose "fluffy words" to get along well with friends.
This book gently conveys how a single word can change feelings.
What is "Synapusyu"?
Japan's first commercial TV program for infants. "It's a program that makes a baby's world 'pushu' expand, and 'pushu~' releases the tension from everyone raising a baby." (From the official website)
Official Website: https://www.tv-tokyo.co.jp/synapusyu/
Broadcast Time: Every Monday to Friday from 7:30 AM to 7:57 AM on TV Tokyo's six-station network.
Bibliographic Information
Title: Synapusyu de Oboeru Fuwafuwa Kotoba
Production Cooperation: TV Tokyo
Supervision: Takashi Saito
Price: 1,650 yen (1,500 yen + tax)
Release Date: Wednesday, July 8, 2026
Specifications: 175mm x 175mm / 18 pages
ISBN: 978-4-04-330100-3
Publisher: KADOKAWA Corporation
KADOKAWA Official Bibliographic Details Page >>
Children can learn the difference in feelings words convey, together with "Pusyupusyu," by choosing between "fluffy words" that make people happy, such as "Thank you" and "I love you," and "prickly words" that make others uncomfortable, such as "I don't need it" and "I hate it."
It nurtures the ability to choose "fluffy words" to get along well with friends.
This book gently conveys how a single word can change feelings.
What is "Synapusyu"?
Japan's first commercial TV program for infants. "It's a program that makes a baby's world 'pushu' expand, and 'pushu~' releases the tension from everyone raising a baby." (From the official website)
Official Website: https://www.tv-tokyo.co.jp/synapusyu/
Broadcast Time: Every Monday to Friday from 7:30 AM to 7:57 AM on TV Tokyo's six-station network.
Bibliographic Information
Title: Synapusyu de Oboeru Fuwafuwa Kotoba
Production Cooperation: TV Tokyo
Supervision: Takashi Saito
Price: 1,650 yen (1,500 yen + tax)
Release Date: Wednesday, July 8, 2026
Specifications: 175mm x 175mm / 18 pages
ISBN: 978-4-04-330100-3
Publisher: KADOKAWA Corporation
KADOKAWA Official Bibliographic Details Page >>