[June 24-26] The Latest Recruitment Strategies HR Professionals Should Know Gather! Gropp to Speak at "Acaric Summit Premium HR/Recruitment EXPO -2026 -Summer"

Gropp Co., Ltd. (Headquarters: Okayama City, Okayama Prefecture; Representative Director: Ryuichiro Harada), which operates human resource services, announces its participation in "Acaric Summit Premium HR/Recruitment EXPO -2026 -Summer," one of Japan's largest online HR events organized by Acaric Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Ryo Yamada), which supports career development for doctoral students and researchers. The event will be held from June 24 to 26, 2026.

In its session, Gropp will host a dialogue-style deep dive into real recruiting challenges and concrete solutions, with experts active at the forefront of recruitment branding, under the theme "Recruitment Strategy That Doesn't Rely on Name Recognition."

Overview of Gropp's Session

"We can't recruit because we're not well-known" – Do you think so?

In reality, job seekers choose companies for reasons beyond name recognition.

As the recruitment market intensifies, many companies invest in job boards and advertising. However, what job seekers truly want to know is the company's values and appeal: "What kind of company is this?" and "Is it a good fit for me?"

This session explains the concept and practical methods of recruitment branding that attracts people through "empathy" rather than "name recognition." It delivers new recruitment strategies essential in today's fierce competition. Especially recommended for HR managers at small-to-medium enterprises and BtoB companies.

Session Details

Title: Attract People with "Empathy" Rather Than "Name Recognition" – Practical Theory of Recruitment Branding Now in Focus

Date and Time: June 26, 2026 (Friday) 11:00–12:00

Speakers: ・Aoi Takeuchi (Hakuhodo Products Group, BX Partners Co., Ltd., Certified Recruitment Branding Director) ・Kosuke Yamane (Hakuhodo Products Group, BX Partners Co., Ltd., Recruitment Marketing Consultant) ・Ryo Fukasawa (Musubi Inc., Representative Director / Branding Director, Creative Director) ・Yasufumi Nasu (Gropp Co., Ltd., HS&BPO Business Headquarters, East Japan Business Division, BPO Operations Department, Marketing Business Section)

*Event details are subject to change.

Registration here! (Free)

What is "Acaric Summit Premium HR/Recruitment EXPO"?

This event is a large-scale online conference organized by Acaric Co., Ltd., focusing on next-generation recruitment strategies and HR problem-solving. Amid declining labor population and diversifying recruitment methods, top runners and experts from various fields will comprehensively share HR and recruitment know-how for surviving the future over three days.

Event Name: Acaric Summit Premium HR/Recruitment EXPO -2026 -Summer

Date and Time: June 24 (Wed), 25 (Thu), 26 (Fri), 2026, each day 11:00–16:00

Venue: Online

Participation Fee: Free

Organizer: Acaric Co., Ltd.

Benefit: Pre-registration allows archive viewing of all sessions.

*Event details are subject to change.

Details here

★Company Overview

Company Name: Gropp Co., Ltd.

Headquarters: 70-3 Sai, Naka-ku, Okayama City, Okayama Prefecture

(Registered Head Office) 2-2-5 Saihigashi-machi, Naka-ku, Okayama City, Okayama Prefecture

Representative Director: Ryuichiro Harada

Business: Various outsourcing, temporary staffing, recruitment placement, telemarketing, shipping services, office services, etc.

Established: October 13, 1975

Corporate HP: https://www.grop.co.jp/

★Inquiries

Gropp Co., Ltd., Digital Sales

E-mail: digital-sales@grop.co.jp