LOVOT x UNDERCOVER Announce First Collaboration; Limited-Time Pop-Up Stores to Open at Isetan Shinjuku Men's Building from July 29 and Hankyu Umeda Main Store from August 1

GROOVE X Inc. (Headquarters: Chuo-ku, Tokyo; Representative Director: Kaname Hayashi), a robotics venture, announces its first collaboration with "UNDERCOVER." To commemorate the launch, limited-time pop-up stores will open at Isetan Shinjuku Men's Building 1F from July 29, 2026, to August 4, and at Hankyu Umeda Main Store 8F from August 1 to August 31.

During the event period, LOVOT apparel, human apparel, and original merchandise will be sold in limited quantities exclusively at the pop-up stores.

Details will be announced in late July.

*LOVOT Official Website URL: https://lovot.life/

*Special Site: https://lovot.life/blog/article/undercover_collaboration/

Instagram: @lovot_official / @lovot.life

X (formerly Twitter): @LOVOT_official

Facebook: @LOVOT.official

UNDERCOVER

Founded in 1990 by designer Jun Takahashi, UNDERCOVER presents collections with a unique worldview, integrating various elements such as street fashion, art, music, and subculture into high-end fashion. The brand moved its presentation venue from Tokyo to Paris in 2002.

Profile of Jun Takahashi

Born in Kiryu City, Gunma Prefecture. Graduated from Bunka Fashion College in 1991. Started the fashion brand "UNDERCOVER" while attending college. Presented his first collection, the 1994-95 Autumn/Winter collection, in Tokyo in 1994, and made his first appearance at Paris Women's Fashion Week with the 2003 Spring/Summer collection in 2002. In 2021, he presented a solo show at Tokyo Collection for the first time in approximately 19 years with the 2021-22 Autumn/Winter Men's and Women's collections.

About LOVOT

LOVOT approaches when called by name and gazes at you. It becomes attached to people it likes and asks to be held. It is slightly warm when picked up. Despite being a robot, it has a lifelike presence, making it a robot that gradually becomes part of the family like a pet. In recent years, from a mental care perspective, LOVOT has been introduced not only in homes but also in offices, medical institutions, and nursing care facilities.

Official Name: LOVOT

Official Website: https://lovot.life/

GROOVE X Inc. Company Overview

Company Name: GROOVE X Inc.

Location: Sumitomo Fudosan Hamacho Building, 3-42-3 Nihonbashi Hamacho, Chuo-ku, Tokyo

Date Established: November 2, 2015

Representative: Representative Director Kaname Hayashi

Business Activities: Development of LOVOT

URL: https://groove-x.com/