Notice of Appointment of New President

Grassroots Co., Ltd. (Headquarters: Minato-ku; hereinafter 'the Company') announces that Hiroyuki Okazaki, Representative Director and President of the group company Trend Pro Co., Ltd., has assumed the position of Representative Director and President of the Company as of April 1, 2026.

### Background
Since its founding, the Company has grown primarily around its internal communication business.
In August 2024, the Company became a member of the Trend Pro Group and has since worked on strengthening its business foundation and improving customer value. Moving forward, to realize further growth and maximize group synergies, we will transition to a new management structure.
Founder Mayumi Ono will remain involved in management as a Director for the next year to facilitate a smooth business succession, after which she plans to retire. While cherishing the values and culture built by the founder, we will aim for the next stage of growth under the new structure.

### Future Policy
Moving forward, we will focus on the following key themes:
- Strengthening response capabilities to customer challenges
- Promoting new businesses and new services
- Realizing sustainable growth

### Comment from New President Hiroyuki Okazaki
I have assumed the position of President of Grassroots Co., Ltd. While firmly inheriting the history and strengths built by founder Ms. Ono, I will further deepen collaboration with Trend Pro and accelerate the company's growth. In the field of internal communication, where needs are increasing in many companies as values diversify, I aim to create a company where each employee takes pride and continues to be trusted by our customers.

### Comment from Founder/Director Mayumi Ono
This year marks the 42nd anniversary of our founding. Following our joining the Trend Pro Group the year before last, we have now renewed our management structure. I have stepped down as Representative Director and will support President Okazaki as a full-time Director. Although this is an industry where operations tend to become dependent on specific individuals, our company has focused on management based on methodizing expertise. Building on that foundation, we will support the internal communication of our client companies through aggressive management aimed at the AI era.

### New Management Structure
Grassroots Co., Ltd.
Representative Director and President: Hiroyuki Okazaki (Representative Director and President of Trend Pro Co., Ltd.)
Director: Mayumi Ono (Founder)
Effective Date: April 1, 2026

[Grassroots Company Profile]
Regarding internal communication (IC) as a solution for organizational challenges related to team emotions and cognition, Grassroots provides IC problem-solving support for large and global companies through consulting, measure planning, and the development/production of media and content.