South Korean Skincare Brand Dr.G Appoints Popular Actor Byeon Woo-seok as Global Ambassador, New Key Visuals Released
South Korean skincare brand Dr.G announced the appointment of popular actor Byeon Woo-seok as its global brand ambassador, effective February 22, 2026. This partnership aims to embody Dr.G's philosophy of "skin's natural soothing power" and communicate the brand's values globally through Byeon Woo-seok's international influence. Dr.G plans to enhance communication with global consumers through gravure, video, and social media content. New visuals for the "Red Blemish Clear Soothing Cream," which has sold over 32 million units, and the "Red Blemish Hyal Cica Soothing Serum" have also been released.
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- 📰 Published: April 13, 2026 at 19:00
- 🔍 Collected: April 13, 2026 at 16:35
- 🤖 AI Analyzed: April 13, 2026 at 19:43 (3h 7m after Collected)
Dr.G, a South Korean skincare brand, appointed popular actor Byeon Woo-seok as its global brand ambassador on February 22, 2026. The brand believes Byeon Woo-seok's image of transparency and integrity aligns with Dr.G's philosophy of "skin's natural soothing power," cultivated over 30 years by founder Dr. Ahn Geon-yeong. His global influence is expected to drive the brand's message of healthy skin worldwide. Dr.G plans to release gravure, video, and social media content featuring Byeon Woo-seok, focusing on key products, to enhance communication with global consumers. New visuals were created for the "Red Blemish Clear Soothing Cream," which has sold over 32 million units (from January 2017 to September 2025), and the "Red Blemish Hyal Cica Soothing Serum." The Red Blemish Clear Soothing Cream (50mL ¥2,420, 70mL ¥3,040 online only) was launched in Japan in 2020 and contains 10 types of CICA ingredients (2.5%), niacinamide, and panthenol. The Red Blemish Hyal Cica Soothing Serum (50mL ¥2,750) features proprietary "Hyal Cica" and "Magnetic Hyaluronic Acid" for hydration. Byeon Woo-seok was born on October 31, 1991, in South Korea, and is 187cm tall.