[First in Japan] got2b Launches 3 Types of 'Styling Hair Mascara' to Groom Bangs and Flyaways
Hair cosmetics brand got2b will launch three types of 'Styling Hair Mascara' exclusively at Don Quijote stores nationwide starting April 7, 2026.
📋 Article Processing Timeline
- 📰 Published: April 2, 2026 at 20:00
- 🔍 Collected: April 2, 2026 at 14:00
- 🤖 AI Analyzed: April 21, 2026 at 06:31 (448h 30m after Collected)
The hair cosmetics brand "got2b", which incorporates salon techniques and knowledge into home care products, will launch its "Styling Hair Mascara (3 types in total)" exclusively at Don Quijote stores nationwide* starting Tuesday, April 7, 2026.
Styling "bangs," which greatly influence facial impressions, has now become an established daily routine, especially among Generation Z. Furthermore, there is a strong focus on details, such as changing nuances to match the mood or occasion. In particular, creating delicate textures like a relaxed look, a bundled look, or a see-through feeling is highly popular on social media, expanding the need for styling items that can easily adjust nuances while maintaining holding power.
got2b's "Styling Hair Mascara" is available in three types: to naturally arrange hair flow, to add gloss and cohesion, and to resist sweat and humidity for long-lasting hold. It is a lineup that allows you to choose based on the desired finish, matching the time, place, occasion (TPO), or mood.
This series is designed to be easy to use for both morning preparations and touch-ups on the go. With a generous capacity that can be used plentifully, it can be applied quickly even when busy. The manageable small brush makes it easy to pinpoint targeted areas, balancing a neat appearance with a relaxed vibe.
* Some stores may not carry this product.
got2b Styling Hair Mascara
New Release on Tuesday, April 7, 2026: 1 item, 3 types
Manufacturer's Suggested Retail Price: 1,078 yen (tax included) / 980 yen (tax excluded)
Type Names: Natural, Moist Keep, Waterproof (3 types in total)
Volume: 16mL
Sales Location: Pre-sale at Don Quijote stores nationwide*
* Some stores may not carry this product.
https://got2b.jp/lineup/styling-hairmascara/
FEATURES Product Features
Choose your finish with got2b's Styling Hair Mascara