Goodlaugh Inc. (Headquarters: Higashinada-ku, Kobe, Hyogo; Representative Director: Masatsugu Komaki), a company specializing in web marketing support, is providing a website strategy support service for professional firms—including lawyers, labor and social security attorneys, tax accountants, and judicial scriveners—that balances "trust" with "lead generation." For professional firms struggling with websites that fail to generate inquiries or unsure how to communicate their expertise, the company is offering free web consultations.
◆ Background: "Set-and-Forget" Websites Are Costing You Opportunities Professional firm websites often share common pitfalls. Pages that merely list a greeting from the representative, the office address, and a list of services act as nothing more than "digital business cards," causing visitors to leave without taking action. Furthermore, generic phrases like "We provide labor consulting" or "We offer tax advisory services" make it difficult to differentiate from competitors and fail to create the empathy needed for a client to think, "I want to consult with this professional."
Moreover, in recent years, the process of finding a professional has shifted from "decided solely by referral" to "referral → search → comparison → decision." Firms that do not appear in search results or lack substantial information lose the chance to be chosen, regardless of their actual competence. As the shift toward AI-driven search continues, the structure of a website that is "findable" and "chosen" will become increasingly important.
◆ Service Features: Consistent Support for Lead Generation, Trust, and Differentiation Goodlaugh’s web marketing support for professional firms covers the following four areas consistently:
- Website Design & Copywriting We clarify who the service is for and design pages with a structure and choice of words that make potential clients feel, "I want to meet this person." This includes mobile optimization and the development of inquiry pathways (free consultations, LINE consultations, document downloads).
- Photo & Video Production Through the production of representative interviews and client testimonial videos, we communicate the "human side" of the office. We create content that directly fosters a sense of trust.
- SEO, MEO, & Ad Management We handle SEO to target top search rankings for "Region Name + Service Name," MEO optimization to increase visibility on Google Maps, and the management of Google and social media ads. We achieve stable lead generation through multiple traffic channels.
- Recruitment Pages & Landing Page (LP) Production We create landing pages that can be used for both acquiring advisory contracts and strengthening recruitment. By conveying the values of the staff and the atmosphere of the office, we support long-term relationship building.
◆ Case Studies - Law Firm A: Improved a specialized page for traffic accident victims to enhance trust, resulting in a 150% increase in related consultation inquiries. - Labor and Social Security Attorney Corporation Y: Increased search traffic and inquiries through a combination of column articles and SEO strategy. - Judicial Scrivener Office K: Achieved 1st place in search results for "Region + Will Consultation" and "Region + Inheritance Consultation" (previously unranked) through a combination of ad management (100,000 yen/month) and SEO, resulting in one inquiry every two days.
◆ Representative Comment After gaining experience as a restaurant, shop, and bar lounge manager at a hotel, I managed the launch and operation of a 1,000-tsubo relaxation space within the same hotel, overseeing sales promotion and customer service.
I learned customer acquisition using SNS and the web as conduits for sales promotion and became independent as an advisor. Leveraging that experience, I have supported entrepreneurs and corporate DX promotion—including serving as the facility manager of the Yamaguchi Industrial Exchange Space 'Megriba' and operating the Kobe Entrepreneurship Training Center—while also conducting web production, SEO advice, and web marketing as an individual.
Later, I gained practical experience at a web production and system development company before incorporating.
In the course of handling about 500 consultations a year, the biggest problem I see professionals facing is: "I have the ability, but it isn't being communicated." What leads to results is not what you want to say, but a design that conveys your value. Our role is to build that design with you.
◆ About Free Web Consultations We are accepting requests for free web consultations, where we diagnose "what is not being communicated" on your current website and propose improvement points and a strategy roadmap. No new business development is required; you can start by simply identifying your current challenges.
Details and application: https://goodlaugh.co.jp/lp/samurai/
◆ Company Overview Company Name: Goodlaugh Inc. Established: April 1, 2022 Representative Director: Masatsugu Komaki Address: Jailumina Kobe Sannomiya 706, 2-1-6 Miyuki-dori, Chuo-ku, Kobe, Hyogo 651-0087 Business Description: Strategy formulation / Marketing / SEO / Website production / Ad management / DX support URL: https://goodlaugh.co.jp
◆ Inquiries Regarding This Matter Goodlaugh Inc. TEL: 078-451-5966 MAIL: info@goodlaugh.co.jp
FACT BOX
- Source: PR TIMES
- Category: product_launch