Gong cha Crew Championship 2026: Voting Begins to Select the 'Sweets x Tea' Drink for November from Over 1,700 Entries!

Gong cha has launched a social media voting campaign to determine the next new product, based on ideas submitted by its employees.
product_launchNQ 49/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: March 28, 2026 at 16:13
  • 🔍 Collected: March 28, 2026 at 21:59 (5h 45m after Published)
  • 🤖 AI Analyzed: April 15, 2026 at 11:16 (421h 17m after Collected)

Gong cha Japan Co., Ltd. (Headquarters: Minato-ku, Tokyo; President: Jun Tsunoda; hereinafter "Gong cha") holds an annual product development project titled the "Crew Championship," where store staff (referred to as "crews") take center stage. This year, under the theme "Sweets x Tea Harmony: The drink I want to enjoy in November!", we collected drink proposals from crews nationwide. We are now holding a vote on our official social media channels from Thursday, March 26 to Sunday, March 29 to select the final product from the five finalists.

Launched in 2024, the "Gong cha Crew Championship" is a drink development project where crews, who greet customers with smiles every day and support the brand as fans, create unique drinks to be commercialized and shared with customers.

This year, with the theme "Sweets x Tea Harmony: The drink I want to enjoy in November!", we received over 1,700 ideas from crews across the country—more than four times the number from last year. After an internal crew vote, five final candidates were selected. The final vote to decide which product will be sold in November will take place from March 26 (Thu) to March 29 (Sun) on Gong cha's official X, Instagram, and TikTok accounts. We invite everyone to vote for the product you would most like to try. The results are scheduled to be announced in mid-April.

Additionally, we are running a campaign where 60 lucky voters will be selected by lottery to win drink tickets. We look forward to your participation.

Gong cha will continue to aim for the creation of a "new tea culture" by providing tea experiences that bring happiness to our customers' daily lives.

*At Gong cha, part-time employees are referred to as "crews."

[How to Vote]

  • Voting on X

STEP 1: Follow the official account @gongcha_japan

STEP 2: Reply to the target post with the hashtag "#飲みたいゴンチャ投票" (#GongchaVote) indicating the idea you want to try, or repost the daily posts made during the period.

  • Voting on Instagram

STEP 1: Follow the official account...

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