May 5th is 'Go! Go! Birthday'! This year, 'Go! Go! Birthdays' kicks off with a 20-day consecutive campaign leading up to the day, featuring 'In-Store Campaigns, Movie Collaborations, Free Roast Katsu Curry,' and more!
Go! Go! Curry Group announces "Go! Go! Birthdays," a 20-day campaign from April 23rd to May 5th, celebrating "Go! Go! Birthday" (May 5th). The campaign includes in-store lotteries, movie collaborations, and a free Roast Katsu Curry for those born on May 5th, aiming to foster customer engagement.
📋 Article Processing Timeline
- 📰 Published: April 15, 2026 at 17:00
- 🔍 Collected: April 15, 2026 at 08:31
- 🤖 AI Analyzed: April 19, 2026 at 14:15 (101h 43m after Collected)
Go! Go! Curry Group Co., Ltd. (Headquarters: Kanazawa City, Ishikawa Prefecture; CEO & President: Makoto Nishihata; hereinafter referred to as Go! Go! Curry) will implement "Go! Go! Birthdays," a series of consecutive campaign events, from April 23 to May 5, 2026, in anticipation of "Go! Go! Birthday" (= May 5th / Go! Go! Curry Day).
"Go! Go! Birthday" is the special day when Go! Go! Curry is in its most festive mode of the year.
This day, which aligns with the numbers "Go! Go!" (5/5), is registered with the Japan Anniversary Association as "Go! Go! Curry Day" to commemorate the development of curry culture and express gratitude to all curry fans domestically and internationally.
The theme for 2026 is "Go! Go! Birthdays."
To share the "festival" with customers celebrating their birthdays on May 5th, just like Go! Go! Curry, and with everyone who wants to enjoy this period, we will be launching gift campaigns and new announcements almost daily for 20 days starting April 23rd!
We are providing an early look at some of the many exciting events planned for "Go! Go! Birthdays." Details regarding participation conditions, target stores, and precautions for each event will be announced again shortly before they begin, so please follow our various Go! Go! Curry social media accounts and stay tuned.
We want to celebrate your birthday together with everyone born on "May 5th"! We are preparing an in-store lottery + free Roast Katsu Curry plan! (Scheduled to start April 23rd)
The core of "Go! Go! Birthdays" starts with "fun and rewarding visits to our stores" campaigns.
The "In-Store Lottery," which was popular last year, is scheduled to be rolled out again from late April. Look forward to the exciting contents of the grand prizes.
We will add a little excitement to your usual Go! Go! Curry experience.
Furthermore, this year, we are positioning May 5th as "Let's celebrate birthdays together," and as a symbol of this, we are planning a campaign where those celebrating their birthday on May 5th can receive a "free" Roast Katsu Curry (medium size)!
Everyone whose birthday is on May 5th! Let's celebrate your birthday together!
[Precautions]
* This campaign is for customers "born on May 5th."
* Please present official identification confirming your date of birth when ordering.
(e.g., Driver's license, Health insurance card, My Number card)
* The target item is exclusively "Roast Katsu Curry (Medium)."
* Size changes are not possible.
* Toppings can be added at an additional charge.
* This campaign is limited to one use per person during the period.
* Cannot be combined with other service coupons or campaigns.
* Available for takeout as well.
The "#Go! Go! Curry Custom Topping Championship" is finally entering its final stage! The announcement of the grand prize winner of the ultimate showdown, with over 800 entries and a 550,000 JPY prize, is also scheduled for May 5th.
Announced in December 2025, the "#Go! Go! Curry Custom Topping Championship" received over 800 entries across three platforms: X, Instagram, and TikTok!
From recreatable at home, to those with shocking visual impact, and even "is this allowed?" forbidden categories. The search for new menu items, adding a little something extra to Go! Go! Curry's "katsu and cabbage," is reaching its climax.
In the interim announcement in January 2026, we showcased notable entries that impressed our staff, such as "Go! Go! Jiro," "Mapo Tofu Topping," and "An Butter Curry." We also introduced divisional awards such as "Gorilla Impact Award," "Goriginal Award," "Night Gorilla Award," and "Gori-oshi Combination Award," accelerating the second half of the competition.
During the "Go! Go! Birthdays" period, we will first announce the nominated works that garnered particular attention during the judging process on April 21, 2026 (Monday).
Then, the grand prize announcement (550,000 JPY) will be on Go! Go! Birthday itself, May 5, 2026 (Tuesday, Holiday)!
The grand prize-winning work is planned to be added to the menu at Go! Go! Curry physical stores. A new menu "created with all of you" will be decided on Go! Go! Curry's most symbolic day of the year. Divisional awards will also be announced on the same day.
* The 550,000 JPY grand prize is compensation for the "recipe proposal" that our company has decided to adopt. Please check the special page for details.
Special Page: https://gogocurry.com/pages/recipe-contest
Details are still a secret! A collaboration between Go! Go! Curry and the movie "SAKAMOTO DAYS," scheduled for release on April 29 (Wednesday, Holiday), is set to launch from late April—not only special menu items but also... "entire stores..."
"Go! Go! Birthday" is the special day when Go! Go! Curry is in its most festive mode of the year.
This day, which aligns with the numbers "Go! Go!" (5/5), is registered with the Japan Anniversary Association as "Go! Go! Curry Day" to commemorate the development of curry culture and express gratitude to all curry fans domestically and internationally.
The theme for 2026 is "Go! Go! Birthdays."
To share the "festival" with customers celebrating their birthdays on May 5th, just like Go! Go! Curry, and with everyone who wants to enjoy this period, we will be launching gift campaigns and new announcements almost daily for 20 days starting April 23rd!
We are providing an early look at some of the many exciting events planned for "Go! Go! Birthdays." Details regarding participation conditions, target stores, and precautions for each event will be announced again shortly before they begin, so please follow our various Go! Go! Curry social media accounts and stay tuned.
We want to celebrate your birthday together with everyone born on "May 5th"! We are preparing an in-store lottery + free Roast Katsu Curry plan! (Scheduled to start April 23rd)
The core of "Go! Go! Birthdays" starts with "fun and rewarding visits to our stores" campaigns.
The "In-Store Lottery," which was popular last year, is scheduled to be rolled out again from late April. Look forward to the exciting contents of the grand prizes.
We will add a little excitement to your usual Go! Go! Curry experience.
Furthermore, this year, we are positioning May 5th as "Let's celebrate birthdays together," and as a symbol of this, we are planning a campaign where those celebrating their birthday on May 5th can receive a "free" Roast Katsu Curry (medium size)!
Everyone whose birthday is on May 5th! Let's celebrate your birthday together!
[Precautions]
* This campaign is for customers "born on May 5th."
* Please present official identification confirming your date of birth when ordering.
(e.g., Driver's license, Health insurance card, My Number card)
* The target item is exclusively "Roast Katsu Curry (Medium)."
* Size changes are not possible.
* Toppings can be added at an additional charge.
* This campaign is limited to one use per person during the period.
* Cannot be combined with other service coupons or campaigns.
* Available for takeout as well.
The "#Go! Go! Curry Custom Topping Championship" is finally entering its final stage! The announcement of the grand prize winner of the ultimate showdown, with over 800 entries and a 550,000 JPY prize, is also scheduled for May 5th.
Announced in December 2025, the "#Go! Go! Curry Custom Topping Championship" received over 800 entries across three platforms: X, Instagram, and TikTok!
From recreatable at home, to those with shocking visual impact, and even "is this allowed?" forbidden categories. The search for new menu items, adding a little something extra to Go! Go! Curry's "katsu and cabbage," is reaching its climax.
In the interim announcement in January 2026, we showcased notable entries that impressed our staff, such as "Go! Go! Jiro," "Mapo Tofu Topping," and "An Butter Curry." We also introduced divisional awards such as "Gorilla Impact Award," "Goriginal Award," "Night Gorilla Award," and "Gori-oshi Combination Award," accelerating the second half of the competition.
During the "Go! Go! Birthdays" period, we will first announce the nominated works that garnered particular attention during the judging process on April 21, 2026 (Monday).
Then, the grand prize announcement (550,000 JPY) will be on Go! Go! Birthday itself, May 5, 2026 (Tuesday, Holiday)!
The grand prize-winning work is planned to be added to the menu at Go! Go! Curry physical stores. A new menu "created with all of you" will be decided on Go! Go! Curry's most symbolic day of the year. Divisional awards will also be announced on the same day.
* The 550,000 JPY grand prize is compensation for the "recipe proposal" that our company has decided to adopt. Please check the special page for details.
Special Page: https://gogocurry.com/pages/recipe-contest
Details are still a secret! A collaboration between Go! Go! Curry and the movie "SAKAMOTO DAYS," scheduled for release on April 29 (Wednesday, Holiday), is set to launch from late April—not only special menu items but also... "entire stores..."