Makko Diagnosis Portal Surpasses 100 Million Cumulative Diagnoses

Gimmick Plus Inc. announced that its diagnosis-content portal site, “Makko Diagnosis Portal,” has surpassed 100 million cumulative diagnoses. Makko Diagnosis Portal offers a wide range of free diagnosis content, including romance, personality, psychological tests, fortune-telling, and quizzes. Sharing and participation have continued to expand, especially on social media. Popular content such as the “16-Type Diagnosis” and “Popularity Diagnosis” has each recorded more than one million cumulative uses. Makko Diagnosis Portal is a web platform operated by Gimmick Plus Inc. and dedicated to diagnosis content. It brings together diagnosis tests, psychological tests, entertainment-focused diagnoses, beauty-related diagnoses, and other diverse content, allowing users to enjoy different tests based on their interests. The platform’s key feature is that it is not merely a site that lists diagnosis content, but a platform where diagnosis content is continuously created and accumulated. New diagnoses are added daily, starting from content created with the diagnosis-content creation tool “Makko,” creating a structure that constantly delivers fresh experiences. Each diagnosis also includes pathways to related content, encouraging users to naturally browse multiple diagnoses. The growth of Makko Diagnosis Portal is driven by the user-behavior cycle unique to diagnosis content. Rather than simply reading, users complete an experience by answering questions, viewing results, and sharing them. This structure naturally turns participation into content distribution and repeat visits. Diagnosis results also include shareable images and comments, encouraging active posting and spreading on platforms such as X, formerly Twitter, and LINE. Representative popular content includes the “16-Type Diagnosis,” which analyzes personality, suitable careers, and romantic tendencies; the “Popularity Diagnosis,” which quantifies a user’s level of romantic appeal; and the “Mental Age Diagnosis,” which analyzes one’s mental age based on thinking patterns, behavior, and views on romance. Each of these has been used more than one million times. The portal organizes diagnosis content by tags, including romance diagnosis, psychological tests, personality diagnosis, joke-style diagnosis, entertaining diagnosis, fortune-telling, games, lifestyle diagnosis, blood type diagnosis, serious diagnosis, animal diagnosis, career diagnosis, quizzes, and seasonal event diagnosis, making it easy for users to find topics that match their interests. Looking ahead, Makko Diagnosis Portal will use the milestone of surpassing 100 million cumulative diagnoses as an opportunity to further expand its service and user base. It will continue adding diverse diagnosis content in areas such as romance, personality, psychological tests, and fortune-telling. The company also plans to strengthen advertising initiatives and promote tie-up projects with companies, using diagnosis content to create new marketing and brand engagement opportunities. Makko Diagnosis Portal is also seeking advertising agency partners to support ad-space sales. The company welcomes inquiries from businesses interested in its media and user base, companies with broad advertiser networks, and partners willing to enhance media value through medium- to long-term collaboration. The portal also supports the planning and production of original diagnosis content linked to corporate products or services, helping brands generate social buzz, improve awareness, and create touchpoints with users through participatory and shareable diagnosis experiences.