[GloHai] Fiscal Year 2026 JETRO Collaboration Program Launches. Helping Companies with Limited Resources Achieve Sustainable Overseas Sales Channel Development via "VirtualExpo"
GloHai, in partnership with JETRO, has launched its Fiscal Year 2026 'VirtualExpo' (VE) program to support Japanese companies' overseas expansion. The program provides an end-to-end support service for online B2B exhibitions, newly adding an 'Overseas Sales Training Course' to ensure generated leads translate into closed deals. This initiative allows even resource-constrained companies to conduct sustainable, proactive overseas sales operations with minimal effort.
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- 📰 Published: March 28, 2026 at 16:00
- 🔍 Collected: March 28, 2026 at 21:59 (5h 59m after Published)
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https://glohai.com/virtualexpo
GloHai Inc. (Headquarters: Chuo-ku, Tokyo; Representative Director: Chieko Iijima; hereinafter "GloHai"), in collaboration with the Japan External Trade Organization (JETRO), has officially launched the Fiscal Year 2026 "VirtualExpo (VE)" program to provide powerful support for the overseas expansion of Japanese companies.
This program utilizes "VirtualExpo," a B2B online exhibition platform for the manufacturing industry, as an end-to-end support service covering everything from product promotion to closing deals with buyers.
Unlike physical exhibitions, it enables continuous lead acquisition without being bound by location or duration, allowing companies with limited resources to implement it with minimal effort.
Furthermore, for the 2026 fiscal year, in addition to conventional operational support, a new "Overseas Sales Training Course" has been established to ensure that acquired leads lead to definitive sales contracts.
By moving beyond mere tool provision to offering practical, field-proven sales know-how, we will provide powerful backing for companies to achieve sustainable overseas sales channel development.
---
## The Program's 3 Major Features: An Execution-Oriented Scheme that Turns Public Support into "Results"
This program provided by GloHai is not merely a platform offering. It possesses three practical features that resolve the challenges of "resource shortages" and "sustainability" in the overseas expansion of Japanese companies.
1. A Hybrid System that Connects Public Support to "Substantial Sales"
The core of this program is the complete fusion of the public support scheme promoted by the Japan External Trade Organization (JETRO) and the "operational know-how that resonates with overseas buyers" that GloHai has cultivated in the field.
When expanding overseas, many companies struggle to secure both cost-effectiveness and reliability. By wisely utilizing public support through this program, market entry is made possible with minimal implementation costs, backed by the "public trust" of JETRO's network.
GloHai not only provides information on systems but also directly provides the latest BtoB marketing insights, building a practical system that connects public support to substantial results.
2. A Mechanism to Connect with Buyers Around the World, Unbound by Place or Time
Conventional physical overseas exhibitions not only require large travel and setup expenses but also suffer from "transience," where contact with buyers is lost as soon as the exhibition ends.
By positioning online exhibitions as the central pillar, this program builds a "digital sales base" where buyers from all over the world can access your products 24/7, 365 days a year.
This eliminates the hassle of physical travel and complex booth setup, enabling continuous information dissemination with minimal man-hours.
It provides an environment where small and medium-sized enterprises with limited human and time resources can continue strategic and sustainable "proactive overseas sales" without stopping their daily business operations.
3. Accompanying Support from Experts to Clarify the Next Actions to Take
Posting on an online platform is not the goal; it is merely the start. To resolve the worry that many companies have—that "it just ends with posting"—GloHai provides thorough accompanying support that consistently assists from listing design to data analysis.
Through the process of working together on target selection and content refinement, we visualize in real-time how your products are evaluated overseas.
Furthermore, by precisely analyzing the reactions of buyers obtained through operations, we present a concrete roadmap for which country to approach next and with what method.
Even for companies in the implementation consideration stage, you can realize sure business progress while clearly outlining your "next move."
## Conducting a "Sales Training Course" to Convert High-Temperature Inquiries into Dialogues that Lead to Business Negotiations
As a new initiative, for VirtualExpo exhibiting companies that have received inquiries from international buyers in the West and elsewhere but face issues like "it doesn't progress to the next step" or "it doesn't lead to a contract," we will conduct an online course consisting of four sessions where you can systematically learn effective sales processes.
This program is designed based on the premise of handling overseas buyers, with active sales personnel from GloHai America serving as instructors.
Beyond mere knowledge acquisition, you can accumulate reliable overseas sales know-how within your company through archived streams, Q&A, and email follow-up support.
### [4-Session Composition]
Session 1. Initial Reply: Initial response techniques to elicit the next reply.
Learn effective initial response methods to reliably convert high-potential inquiries into business negotiations.
Session 2. Follow-up Design: Continuous approaches to keep negotiations from stopping.
Master standard follow-up flows and sales pipeline management to ensure you don't lose leads by stopping at just the first reply.
Session 3. Business Negotiation Hearing: Leading the organization of requirements and the next move.
Explain examples of questions for understanding buyer requirements and decision-making processes, and how to deal with objections. We will also introduce actual examples of follow-up emails sent after business negotiations.
Session 4. Quotation Presentation + Post-Quotation Follow-up: Leading to orders while maintaining momentum.
Explain the process of maintaining the initiative without getting buried in comparative considerations. We will teach email techniques that increase reply rates and methods for nurturing long-term projects.
### [Program Overview]
This program centers on lecture-style online courses and offers three enrollment plans that can be chosen according to the depth of your company's problem-solving needs.
Format: 4 online course sessions
Benefits: Explanations with case studies, live Q&A, email follow-up support
[Enrollment Styles and Options]
In addition to basic course enrollment, you can add the following option menus according to your company's negotiation status and degree of support required.
Plan A: Sales Training Standard
A standard plan that systematically covers the process from the basics of overseas sales to closing contracts through all 4 online course sessions.
Plan B: Accompanying Support Option (with 3 months of support)
A more practical plan that combines "group consultation meetings" and "individual email support" to apply the course content to your company's own negotiations.
Plan C: Continuous Support Pack (Long-term Nurturing Plan)
A concentrated strengthening plan that combines multiple sets of "group consultation meetings" and "email support" to establish and accumulate overseas sales know-how within your company over the medium to long term.
*Please check individual inquiries or the application form for details on each plan.
### Comments from GloHai's Representative
GloHai Inc.: Representative Director Chieko Iijima
This program is not merely a provision of an online exhibition space, but an execution-support solution to lead Japanese companies' overseas expansion to "continuous results."
Regarding the challenges that many companies have faced so far due to "resource shortages" and "transient measures," we have realized the construction of a sustainable sales foundation by combining digital and practical support.
GloHai will continue to stand by companies challenging themselves globally and continue to provide value as a reliable, long-term partner.
## "VirtualExpo" Service Overview
"VirtualExpo" is a B2B-specialized online exhibition platform originating from France, specializing in 6 fields of the manufacturing industry (Industrial Machinery, Architecture & Design, Medical, Agricultural Machinery, Marine, Aviation).
About 40,000 suppliers, the largest scale in Europe, exhibit, and the monthly number of visitors is about 11.7 million. There are about 9.9 million user buyers, with a breakdown of 55% in Europe, 16% in South America, 10% in North America, 12% in Asia, 6% in Africa/Middle East, and 1% in Oceania, allowing you to appeal your company's products and services on a global scale.
### Program Service Content
1. Exhibition at VirtualExpo (Paid, provided by GloHai)
- Widely promote the exhibiting company's corporate information and products at "VirtualExpo," an online exhibition accessed by buyers and distributors around the world.
- Because it is automatically translated into 9 languages, the chance of acquiring inquiries and business negotiations from overseas significantly expands.
- Through abundant access analysis tools, you can visualize and manage the number of views and customer information, enabling effective follow-ups.
2. Promotion Support (Free, provided by JETRO)
- Support various digital promotions at once, such as Google Ads operation, SNS marketing, and newsletter distribution.
- Install a special site "Japan Pavilion" that gathers Japanese companies exhibiting at VirtualExpo to induce access to each company's exhibition page.
- Hold webinars as needed to learn the latest digital marketing trends in the world and provide the latest customer acquisition know-how.
3. Sales Channel Development Support (Paid, provided by GloHai)
- For challenges such as "leads can be acquired but do not lead to negotiations" or "there is no know-how for overseas sales," we will lead to solutions through accompanying consulting.
- Conduct training for overseas sales personnel of Japanese companies by American trainers to contribute to strengthening internal sales capabilities.
- Comprehensively support from lead acquisition to negotiation conclusion, powerfully backing business expansion in the overseas market.
Please see our company inquiry page for how to apply.
https://glohai.com/virtualexpo-entry
For details on this service, please see the following service site.
https://glohai.com/virtualexpo
### Company Overview
[About VirtualExpo]
"VirtualExpo" is a B2B-specialized online exhibition originating from France.
It was founded by Corentin Thiercelin, who was a student engineer in the 1990s.
Noticing at the time that there were few effective tools for buyers and companies to search for industrial equipment and parts, he opened an online platform that collectively displayed a vast number of industrial products.
After that, it expanded to online platforms for 6 fields, leading to the current VirtualExpo Group.
In 2020, as a pioneer of B2B platforms, it succeeded in launching a B2B marketplace specializing in 6 professional fields (Machinery, Architecture, Shipbuilding, Medical, Agricultural Machinery, Aviation) that connects buyers and companies around the world.
VirtualExpo's B2B marketplace, with excellent SEO tools and translations into 9 languages, is used by buyers, manufacturers, and distributors around the world.
Company Name: VirtualExpo Group
Location: 17 Avenue André Roussin 13016 Marseille FRANCE
Chief Executive Officer (CEO): Vincent Gérard
*For details, please see the following official website (Japanese version) of VirtualExpo Group.
https://www.virtual-expo.com/ja/
[About GloHai Inc.]
Founded in Boston, USA, in 2012. Starting from sales support and partner/agency development for Japanese companies' overseas expansion, we provide 6 services (Sales Support/Partner Agency Development, Online Exhibition "VirtualExpo", EC Site Construction/WEB Marketing, Influencer Marketing, Market Research/Consulting, Local Company Matching Service/One-stop Corporate Establishment) that comprehensively support the globalization of customers.
Furthermore, with the conclusion of a partnership with Sprout Social in February 2024, we newly added Sprout Social tool introduction and operation support services, and by utilizing solid achievements and a unique network linked with local staff, we lead to sales improvement, new customer acquisition, and sales channel expansion.
Company Name: GloHai Inc.
Location: Wakasue Building 7F, 3-3-6 Nihonbashi Honcho, Chuo-ku, Tokyo
Representative Director: Chieko Iijima
Founding: September 2012
Business Contents: Sales support services in overseas markets centering on North America for Japanese companies, agency development, online exhibitions, digital marketing, market research/consulting, corporate establishment, etc.
Company HP: https://glohai.com/
GloHai Inc. (Headquarters: Chuo-ku, Tokyo; Representative Director: Chieko Iijima; hereinafter "GloHai"), in collaboration with the Japan External Trade Organization (JETRO), has officially launched the Fiscal Year 2026 "VirtualExpo (VE)" program to provide powerful support for the overseas expansion of Japanese companies.
This program utilizes "VirtualExpo," a B2B online exhibition platform for the manufacturing industry, as an end-to-end support service covering everything from product promotion to closing deals with buyers.
Unlike physical exhibitions, it enables continuous lead acquisition without being bound by location or duration, allowing companies with limited resources to implement it with minimal effort.
Furthermore, for the 2026 fiscal year, in addition to conventional operational support, a new "Overseas Sales Training Course" has been established to ensure that acquired leads lead to definitive sales contracts.
By moving beyond mere tool provision to offering practical, field-proven sales know-how, we will provide powerful backing for companies to achieve sustainable overseas sales channel development.
---
## The Program's 3 Major Features: An Execution-Oriented Scheme that Turns Public Support into "Results"
This program provided by GloHai is not merely a platform offering. It possesses three practical features that resolve the challenges of "resource shortages" and "sustainability" in the overseas expansion of Japanese companies.
1. A Hybrid System that Connects Public Support to "Substantial Sales"
The core of this program is the complete fusion of the public support scheme promoted by the Japan External Trade Organization (JETRO) and the "operational know-how that resonates with overseas buyers" that GloHai has cultivated in the field.
When expanding overseas, many companies struggle to secure both cost-effectiveness and reliability. By wisely utilizing public support through this program, market entry is made possible with minimal implementation costs, backed by the "public trust" of JETRO's network.
GloHai not only provides information on systems but also directly provides the latest BtoB marketing insights, building a practical system that connects public support to substantial results.
2. A Mechanism to Connect with Buyers Around the World, Unbound by Place or Time
Conventional physical overseas exhibitions not only require large travel and setup expenses but also suffer from "transience," where contact with buyers is lost as soon as the exhibition ends.
By positioning online exhibitions as the central pillar, this program builds a "digital sales base" where buyers from all over the world can access your products 24/7, 365 days a year.
This eliminates the hassle of physical travel and complex booth setup, enabling continuous information dissemination with minimal man-hours.
It provides an environment where small and medium-sized enterprises with limited human and time resources can continue strategic and sustainable "proactive overseas sales" without stopping their daily business operations.
3. Accompanying Support from Experts to Clarify the Next Actions to Take
Posting on an online platform is not the goal; it is merely the start. To resolve the worry that many companies have—that "it just ends with posting"—GloHai provides thorough accompanying support that consistently assists from listing design to data analysis.
Through the process of working together on target selection and content refinement, we visualize in real-time how your products are evaluated overseas.
Furthermore, by precisely analyzing the reactions of buyers obtained through operations, we present a concrete roadmap for which country to approach next and with what method.
Even for companies in the implementation consideration stage, you can realize sure business progress while clearly outlining your "next move."
## Conducting a "Sales Training Course" to Convert High-Temperature Inquiries into Dialogues that Lead to Business Negotiations
As a new initiative, for VirtualExpo exhibiting companies that have received inquiries from international buyers in the West and elsewhere but face issues like "it doesn't progress to the next step" or "it doesn't lead to a contract," we will conduct an online course consisting of four sessions where you can systematically learn effective sales processes.
This program is designed based on the premise of handling overseas buyers, with active sales personnel from GloHai America serving as instructors.
Beyond mere knowledge acquisition, you can accumulate reliable overseas sales know-how within your company through archived streams, Q&A, and email follow-up support.
### [4-Session Composition]
Session 1. Initial Reply: Initial response techniques to elicit the next reply.
Learn effective initial response methods to reliably convert high-potential inquiries into business negotiations.
Session 2. Follow-up Design: Continuous approaches to keep negotiations from stopping.
Master standard follow-up flows and sales pipeline management to ensure you don't lose leads by stopping at just the first reply.
Session 3. Business Negotiation Hearing: Leading the organization of requirements and the next move.
Explain examples of questions for understanding buyer requirements and decision-making processes, and how to deal with objections. We will also introduce actual examples of follow-up emails sent after business negotiations.
Session 4. Quotation Presentation + Post-Quotation Follow-up: Leading to orders while maintaining momentum.
Explain the process of maintaining the initiative without getting buried in comparative considerations. We will teach email techniques that increase reply rates and methods for nurturing long-term projects.
### [Program Overview]
This program centers on lecture-style online courses and offers three enrollment plans that can be chosen according to the depth of your company's problem-solving needs.
Format: 4 online course sessions
Benefits: Explanations with case studies, live Q&A, email follow-up support
[Enrollment Styles and Options]
In addition to basic course enrollment, you can add the following option menus according to your company's negotiation status and degree of support required.
Plan A: Sales Training Standard
A standard plan that systematically covers the process from the basics of overseas sales to closing contracts through all 4 online course sessions.
Plan B: Accompanying Support Option (with 3 months of support)
A more practical plan that combines "group consultation meetings" and "individual email support" to apply the course content to your company's own negotiations.
Plan C: Continuous Support Pack (Long-term Nurturing Plan)
A concentrated strengthening plan that combines multiple sets of "group consultation meetings" and "email support" to establish and accumulate overseas sales know-how within your company over the medium to long term.
*Please check individual inquiries or the application form for details on each plan.
### Comments from GloHai's Representative
GloHai Inc.: Representative Director Chieko Iijima
This program is not merely a provision of an online exhibition space, but an execution-support solution to lead Japanese companies' overseas expansion to "continuous results."
Regarding the challenges that many companies have faced so far due to "resource shortages" and "transient measures," we have realized the construction of a sustainable sales foundation by combining digital and practical support.
GloHai will continue to stand by companies challenging themselves globally and continue to provide value as a reliable, long-term partner.
## "VirtualExpo" Service Overview
"VirtualExpo" is a B2B-specialized online exhibition platform originating from France, specializing in 6 fields of the manufacturing industry (Industrial Machinery, Architecture & Design, Medical, Agricultural Machinery, Marine, Aviation).
About 40,000 suppliers, the largest scale in Europe, exhibit, and the monthly number of visitors is about 11.7 million. There are about 9.9 million user buyers, with a breakdown of 55% in Europe, 16% in South America, 10% in North America, 12% in Asia, 6% in Africa/Middle East, and 1% in Oceania, allowing you to appeal your company's products and services on a global scale.
### Program Service Content
1. Exhibition at VirtualExpo (Paid, provided by GloHai)
- Widely promote the exhibiting company's corporate information and products at "VirtualExpo," an online exhibition accessed by buyers and distributors around the world.
- Because it is automatically translated into 9 languages, the chance of acquiring inquiries and business negotiations from overseas significantly expands.
- Through abundant access analysis tools, you can visualize and manage the number of views and customer information, enabling effective follow-ups.
2. Promotion Support (Free, provided by JETRO)
- Support various digital promotions at once, such as Google Ads operation, SNS marketing, and newsletter distribution.
- Install a special site "Japan Pavilion" that gathers Japanese companies exhibiting at VirtualExpo to induce access to each company's exhibition page.
- Hold webinars as needed to learn the latest digital marketing trends in the world and provide the latest customer acquisition know-how.
3. Sales Channel Development Support (Paid, provided by GloHai)
- For challenges such as "leads can be acquired but do not lead to negotiations" or "there is no know-how for overseas sales," we will lead to solutions through accompanying consulting.
- Conduct training for overseas sales personnel of Japanese companies by American trainers to contribute to strengthening internal sales capabilities.
- Comprehensively support from lead acquisition to negotiation conclusion, powerfully backing business expansion in the overseas market.
Please see our company inquiry page for how to apply.
https://glohai.com/virtualexpo-entry
For details on this service, please see the following service site.
https://glohai.com/virtualexpo
### Company Overview
[About VirtualExpo]
"VirtualExpo" is a B2B-specialized online exhibition originating from France.
It was founded by Corentin Thiercelin, who was a student engineer in the 1990s.
Noticing at the time that there were few effective tools for buyers and companies to search for industrial equipment and parts, he opened an online platform that collectively displayed a vast number of industrial products.
After that, it expanded to online platforms for 6 fields, leading to the current VirtualExpo Group.
In 2020, as a pioneer of B2B platforms, it succeeded in launching a B2B marketplace specializing in 6 professional fields (Machinery, Architecture, Shipbuilding, Medical, Agricultural Machinery, Aviation) that connects buyers and companies around the world.
VirtualExpo's B2B marketplace, with excellent SEO tools and translations into 9 languages, is used by buyers, manufacturers, and distributors around the world.
Company Name: VirtualExpo Group
Location: 17 Avenue André Roussin 13016 Marseille FRANCE
Chief Executive Officer (CEO): Vincent Gérard
*For details, please see the following official website (Japanese version) of VirtualExpo Group.
https://www.virtual-expo.com/ja/
[About GloHai Inc.]
Founded in Boston, USA, in 2012. Starting from sales support and partner/agency development for Japanese companies' overseas expansion, we provide 6 services (Sales Support/Partner Agency Development, Online Exhibition "VirtualExpo", EC Site Construction/WEB Marketing, Influencer Marketing, Market Research/Consulting, Local Company Matching Service/One-stop Corporate Establishment) that comprehensively support the globalization of customers.
Furthermore, with the conclusion of a partnership with Sprout Social in February 2024, we newly added Sprout Social tool introduction and operation support services, and by utilizing solid achievements and a unique network linked with local staff, we lead to sales improvement, new customer acquisition, and sales channel expansion.
Company Name: GloHai Inc.
Location: Wakasue Building 7F, 3-3-6 Nihonbashi Honcho, Chuo-ku, Tokyo
Representative Director: Chieko Iijima
Founding: September 2012
Business Contents: Sales support services in overseas markets centering on North America for Japanese companies, agency development, online exhibitions, digital marketing, market research/consulting, corporate establishment, etc.
Company HP: https://glohai.com/