Mondelez Japan Inc. (Headquarters: Shinagawa-ku, Tokyo / President: Yusuke Ikari) is pleased to announce the limited-time release of "Ritz Hello Kitty Family Pack Chocolate Sandwich, 7 Bags" nationwide starting Monday, April 6, 2026. This special collaboration package features "Hello Kitty," the beloved character from Sanrio Co., Ltd., popular not only in Japan but also worldwide, in partnership with the cracker brand "Ritz."

Adding a Special Touch of Excitement to Your Usual Ritz Sandwich.

A Dream "Hello Kitty" Collaboration for a Limited Time, Making Every Opening an Anticipation!

Ritz, a brand that pairs perfectly with any filling, is currently the No. 1 cracker brand in sales*1. Among its offerings, the "Ritz Sandwich," which features smooth cream sandwiched between crispy, fragrant Ritz crackers, has become an increasingly popular series in recent years.

This time, we are launching a limited-edition product that combines "Ritz Chocolate Sandwich," known for its delightful sweet and salty balance of fragrant crackers and chocolate cream, with "Hello Kitty," a character loved by generations worldwide.

The original Hello Kitty packaging, specially drawn for Ritz, is designed to bring excitement every time you pick it up.

*1 Intage SRI+ Cracker Market Cumulative Sales Amount January 2024 - December 2025

Fun to See, Fun to Open! Featuring Randomly Enclosed Limited Edition Individual Packaging.

There are three types of individual packaging designs. This family pack contains seven convenient, single-serving packs of three crackers each, perfect for a quick snack or for taking on the go. Hello Kitty will accompany you in various everyday scenes, such as snack time with family, during a break from housework, while chatting with friends, or during a short break at work, whether you're sharing or enjoying them alone.

Since the three types of individual packaging designs are randomly included, you'll have to wait until you open them to see which ones you get! Each time you open a bag, you'll discover different expressions and poses...

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  • Source: PR TIMES
  • Category: News