Resona, Dai-ichi Life, and JCB to Launch "Resona Plus," a New Lifestyle-Based Service for Individuals

Resona Holdings, Inc. (Director, Representative Executive Officer, President and Group CEO: Masahiro Minami, hereinafter "Resona Group"), The Dai-ichi Life Group (President and Group CEO: Tetsuya Kikuta, hereinafter "Dai-ichi Life Group"), and JCB Co., Ltd. (Chairman & CEO: Takayoshi Futae, hereinafter "JCB") have today concluded a basic agreement*1 for collaboration to establish a new ecosystem centered on the lives of individual customers. Resona Group will launch a lifestyle-based service for individuals, "Resona Plus," around late September 2026. *1 Resona Group concluded separate agreements with Dai-ichi Life Group and JCB. Background and Purpose With the advancement of cashless payments, common points, and digital services, financial services are crossing industry boundaries. Banks are now required not only to provide financial products but also to offer services rooted in customers' daily lives. In this environment, Resona Group, under its purpose of "Adding to the future with Finance +," has been exploring new service provision models centered on customers' changing lifestyles and values, without being confined to the financial framework. This collaboration is part of Resona Group's initiative under its medium-term management plan "Shift to the Next Stage - Three years to create a new form," aiming to realize the "creation of next-generation retail finance" by bringing together the knowledge and strengths of multiple partners. Through this basic agreement, Resona Group will promote co-creation in its individual business by leveraging the "knowledge in lifestyle service areas" of Dai-ichi Life Group and the "infrastructure and merchant network in payment and point areas" of JCB, providing services that are easy to understand, convenient, and integrated into the daily lives of individual customers. About "Resona Plus" "Resona Plus" is a new service designed for individual customers to experience Resona Group's purpose in their daily lives. Centered on daily living, it aims to provide "convenience," "value," and "a sense of security" in an easy-to-understand manner, striving to be a reliable presence even as society and the environment change. With ideas that go beyond the framework of daily finance, it will offer various services to enrich lives. As a first step, in late September 2026, we will begin offering "Lifestyle Benefits" through the Resona Group app. Simply by having a Resona Group account, customers will have convenience and richness added to their lives. ① Access to over 1.4 million domestic and international benefit services with an open account. Through this collaboration, customers who open an account with Resona Group can use over 1.4 million lifestyle benefit contents provided by Benefit One, a subsidiary of Dai-ichi Life Group, through the Resona Group app (one of the largest number of benefits in Japan)*2. In the future, we aim to realize unique services such as providing optimal benefits based on location information and customers' hobbies/preferences, and automatically applying discounts just by having the app. *2 The available services may vary depending on the banking transaction status, etc. ② Renewal of point service in collaboration with JCB's "J-POINT". Resona Group's point service*3 will be renewed to utilize JCB's "J-POINT". We will build a system where "J-POINTs" are awarded according to banking transactions, and also provide new points under the "J-POINT" brand to those who do not have a JCB card. We plan to introduce a point program*4 that allows for point payment, exchange for various products and prizes, etc. *3 Resona Club of Resona Bank/Saitama Resona Bank, Kansai Mirai Club of Kansai Mirai Bank, Minato Club of Minato Bank *4 Details of the service are currently under consideration. Image Diagram Future Development The three companies, starting from this basic agreement, aim to create value that can be felt in daily life by connecting individual customers, merchants, and businesses in each region. With this collaboration as a starting point, we will further deepen our cooperation with a wide range of financial institutions and contribute to the revitalization of regional economies. Late September 2026: Launch of over 1.4 million domestic and international benefit contents. FY2027: Renewal of Resona Group's point service*3 (planned). Comments from Each Company Masahiro Minami, Director, Representative Executive Officer, President and Group CEO, Resona Holdings, Inc. Under the purpose of "Adding to the future with Finance +," Resona Group has pursued the maximization of customer-centric value with ideas that are not confined to the traditional financial framework. In this collaboration, through our partnership with Dai-ichi Life Group, which aims to transform from a traditional life insurance business to one of Japan's leading insurance service providers, and JCB, Japan's only international card brand with the largest merchant network in the country, we will challenge the deepening of business and creation of new value beyond existing frameworks. We position this as an important step to enrich our customers' lives through a platform open to all of Japan, and will continue to contribute to our customers and local communities. Tetsuya Kikuta, President and Group CEO, The Dai-ichi Life Group Under the purpose of "Together, we walk and open up the future. To a world full of diverse happiness and hope," Dai-ichi Life Group is evolving into an "insurance service industry" that stays close to customers' lives and daily living by providing a wide range of value beyond life insurance. The core of this transformation is Benefit One, which has frequent contact with daily life through its welfare and benefit services. This collaboration is about expanding the experience of naturally feeling "convenience," "value," and "a sense of security" in daily life by designing value across finance, lifestyle, and digital, joining forces with Resona Group, which develops lifestyle-based finance, and JCB, which supports the "moment of use" in daily payment. By combining the strengths of the three companies, we will expand the possibilities for each customer's life. Takayoshi Futae, Chairman & CEO, JCB Co., Ltd. As a comprehensive payment service company, JCB is committed to developing products and services that meet customer needs and developing/providing a safer and more secure payment environment. We have had a collaborative relationship with Resona Holdings for over 40 years, and in recent years, we have started collaborating in the corporate domain since 2024, building an even stronger relationship of trust. Based on the know-how and infrastructure in points and cashless payments that we have cultivated, we would like to promote "Resona Plus," which Resona Holdings will develop this time, together with Dai-ichi Life Group. PDF Press Release here