Ezaki Glico Co., Ltd. is currently running the #Welcome Pocky 'Mirai Alumni Association' campaign to coincide with the season when new phases of life begin. In this campaign, by accessing a photography page via the 2D code on the 'Pocky' package and taking a picture with friends, an image of your future selves is generated using the 'Original Future Filter' and can be downloaded.
#Welcome Pocky 'Mirai Alumni Association' Campaign Site https://cp.pocky.jp/2026spr/
The 'Pocky' brand operates under the slogan 'Share happiness!', with the goal of having as many people as possible feel the happy feelings born from sharing. This campaign is imbued with the desire for 'Pocky' to encourage people's willingness to reach out to those they meet during spring, a season full of new encounters. Through this campaign, we hope to provide an opportunity for people to build expectations for their future relationships with friends or to spark new connections.
The 'Pocky' brand will continue to deliver 'Share happiness!' through various products and initiatives in the future.
#Welcome Pocky 'Mirai Alumni Association' Campaign Overview By accessing the photography page from the 2D code on the package of participating 'Pocky' products and taking a picture with friends, an image of your future selves is generated with the 'Original Future Filter,' and both the taken photo and the generated image can be downloaded. Please check the campaign site for details.
#Welcome Pocky 'Mirai Alumni Association' Campaign Site https://cp.pocky.jp/2026spr/
[How to play #Welcome Pocky 'Mirai Alumni Association'] 1. Purchase a participating product and scan the 2D code printed on the inner side of the top lid. 2. On the linked photography page, select the number of people to be photographed* and their ages, take a picture, and upload it. 3. A future appearance of the uploaded image is generated with the 'Original Future Filter,' and an original tagline and animation are played alongside the uploaded image.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン