Beverage Brand 'Yoji no Mimono' Announces First Collaboration with PAW Patrol: 'Paw-fect Support for Your Daily Growth Campaign' Starts April 13

Ezaki Glico Co., Ltd. will launch the "Paw-fect Support for Your Daily Growth Campaign" starting Monday, April 13, 2026, marking the first collaboration between "Yoji no Mimono" (Drinks for Toddlers) and "PAW Patrol."

"Yoji no Mimono" is a long-selling brand that launched "Yoji Gyunyu" (Toddler Milk) in 1986 and is celebrating its 40th anniversary this year. It is a single-serving beverage designed specifically for children, focusing on ingredient selection suitable from around 6 months of age* and container designs that cater to children's desire to "hold and drink it by themselves." Now, for the first time, "Yoji no Mimono" is collaborating with "PAW Patrol," an incredibly popular animated series loved by children worldwide. In addition to releasing original limited-edition collaboration packaged goods, a campaign will be held where participants can win an original PAW Patrol backpack.

Moving forward, "Yoji no Mimono" will continue to support children's healthy daily lives and growth through the act of "drinking."

* The recommended starting age is a guideline. As there are individual differences, please give it to your child while observing their condition in accordance with their growth. * Please be careful not to let them drink too much so as not to interfere with meals. * Drinking before bedtime or drinking continuously over a long period can cause tooth decay.

■ Overview of "Paw-fect Support for Your Daily Growth Campaign" To commemorate the collaboration between "Yoji no Mimono" and PAW Patrol, we are conducting a campaign where participants can win exclusive original collaboration prizes through a lottery.

If you purchase a total of 2 or more items from the "Yoji no Mimono 4-pack series" between Monday, April 13, 2026, and Friday, July 10, 2026, and apply via the campaign site using your receipt, 200 lucky winners will receive a "PAW Patrol Original Backpack" (Regular packaged items, multiple receipts, and different purchase dates are also acceptable).

Please check the campaign site for details.

"Paw-fect Support for Your Daily Growth Campaign" Site (Scheduled to open at 10:00 on Monday, April 13) https://cp.glico.com/kidsdrink-2026ss/

### [Prize] PAW Patrol Original Backpack (200 winners)