Giftee e-Gift Platform Adds Approximately 60 Products from 14 Brands Between January and March 2026
Giftee Inc., which operates an e-gift platform, announced that it has digitized approximately 60 types of products from 14 new brands between January and March 2026. These e-gifts are now available on Giftee's web service and smartphone app 'giftee®︎', its corporate and local government service 'giftee for Business', and each brand's sales page. This expansion includes childcare-related items and diverse products, broadening the lineup for various needs from personal gifting to corporate incentives and local government initiatives.
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- 📰 Published: April 28, 2026 at 20:01
- 🔍 Collected: April 28, 2026 at 11:31
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Giftee Inc. (Headquarters: Shinagawa-ku, Tokyo / Representatives: Mutsumi Ota, Tatsuya Suzuki / hereinafter, Giftee), which operates an e-gift platform business (※1), announced that it has digitized approximately 60 types of products from 14 new brands between January and March 2026. These e-gifts have started to be sold on Giftee's operated web service and smartphone app 'giftee®︎' (※2), the corporate and local government service 'giftee for Business' (※3) that utilizes e-gifts, and each brand's sales page.
During the period from January to March 2026, 'giftee®︎' and 'giftee for Business' have added multiple brands offering childcare-related items such as baby chairs, baby food, and unlimited e-book reading services. This further expands the lineup of gifts that can be utilized for childcare support measures implemented by local governments. Furthermore, products catering to diverse needs, such as flowers and hand creams safe for cat owners, and tickets usable at hotel restaurants and spas, have been digitized to further enhance the product lineup. In addition to the demand for e-gifting for personal gifts, corporate campaign incentives, and local government initiatives, the use of e-gifts as shareholder benefits continues to increase, expanding the applications of e-gifts issued via the 'eGift System'.
Giftee will continue to strengthen its product lineup of e-gifts usable both in physical stores and online, and enhance the 'giftee®︎' and 'giftee for Business' services. We will also promote the introduction and operation of the 'eGift System' service to companies, and through the popularization of e-gifts, aim to create a habit and culture of easily exchanging gifts as a means of expressing daily sentiments.
(※1) The e-gift platform business refers to Giftee's business that provides end-to-end services from e-gift generation to distribution.
(※2) 'giftee®︎' is Giftee's operated web/app service for selling e-gifts.
(※3) 'giftee for Business' is a corporate service that utilizes e-gifts. E-gifts can be used for campaign prizes and customer appreciation.
Excerpt of New e-Gift Brands for 'giftee®︎' and 'giftee for Business' (as of March 31, 2026)
*e-gifts handled by giftee for Business are added as needed. (Only brands that have publicly announced e-gift sales on each channel are listed. Please refer to the gift certificate sales site for specifications and precautions)
■ Kurumeshi Bento
Available on: 'giftee®︎', 'giftee for Business'
'giftee®︎' sales page: https://giftee.com/brands/1270
Ticket types and prices (tax included):
'Kurumeshi Bento Gift Ticket' [For a 'special meal' that makes everyone smile] ¥5,000 / [For 'supreme hospitality' that brightens important gatherings] ¥10,000
Available services:
① Web order: Enter the gift ticket coupon code on the Kurumeshi Bento checkout page.
② Phone order: Tell the operator your desired product and gift ticket coupon code.
Expiration date: End of the month, 5 months later.
■ AND THE FRIET
Available on: 'giftee®︎'
'giftee®︎' sales page: https://giftee.com/brands/1265
Ticket types and prices (tax included):
'3-piece: ENVELOPE BOX' ¥1,380, 'MINI GIFT BOX' Mini 5-pack: 5-PACK ¥2,490 / Mini 10-pack: 10-PACK ¥3,730
Available services: AND THE FRIET Official Online Store https://ec.andthefriet.com/
Expiration date: End of the month, 3 months later.
■ Vitality Health Program
Available on: 'giftee®︎', 'giftee for Business'
'giftee®︎' sales page: https://giftee.com/brands/1266
Ticket types and prices (tax included): 'Vitality Trial Version (16 weeks)' ¥100
Available services: Sumitomo Life 'Vitality' https://vitality.sumitomolife.co.jp/
Expiration date: End of the month, 5 months later.
■ farska
Available on: 'giftee®︎', 'giftee for Business'
'giftee®︎' sales page: h
During the period from January to March 2026, 'giftee®︎' and 'giftee for Business' have added multiple brands offering childcare-related items such as baby chairs, baby food, and unlimited e-book reading services. This further expands the lineup of gifts that can be utilized for childcare support measures implemented by local governments. Furthermore, products catering to diverse needs, such as flowers and hand creams safe for cat owners, and tickets usable at hotel restaurants and spas, have been digitized to further enhance the product lineup. In addition to the demand for e-gifting for personal gifts, corporate campaign incentives, and local government initiatives, the use of e-gifts as shareholder benefits continues to increase, expanding the applications of e-gifts issued via the 'eGift System'.
Giftee will continue to strengthen its product lineup of e-gifts usable both in physical stores and online, and enhance the 'giftee®︎' and 'giftee for Business' services. We will also promote the introduction and operation of the 'eGift System' service to companies, and through the popularization of e-gifts, aim to create a habit and culture of easily exchanging gifts as a means of expressing daily sentiments.
(※1) The e-gift platform business refers to Giftee's business that provides end-to-end services from e-gift generation to distribution.
(※2) 'giftee®︎' is Giftee's operated web/app service for selling e-gifts.
(※3) 'giftee for Business' is a corporate service that utilizes e-gifts. E-gifts can be used for campaign prizes and customer appreciation.
Excerpt of New e-Gift Brands for 'giftee®︎' and 'giftee for Business' (as of March 31, 2026)
*e-gifts handled by giftee for Business are added as needed. (Only brands that have publicly announced e-gift sales on each channel are listed. Please refer to the gift certificate sales site for specifications and precautions)
■ Kurumeshi Bento
Available on: 'giftee®︎', 'giftee for Business'
'giftee®︎' sales page: https://giftee.com/brands/1270
Ticket types and prices (tax included):
'Kurumeshi Bento Gift Ticket' [For a 'special meal' that makes everyone smile] ¥5,000 / [For 'supreme hospitality' that brightens important gatherings] ¥10,000
Available services:
① Web order: Enter the gift ticket coupon code on the Kurumeshi Bento checkout page.
② Phone order: Tell the operator your desired product and gift ticket coupon code.
Expiration date: End of the month, 5 months later.
■ AND THE FRIET
Available on: 'giftee®︎'
'giftee®︎' sales page: https://giftee.com/brands/1265
Ticket types and prices (tax included):
'3-piece: ENVELOPE BOX' ¥1,380, 'MINI GIFT BOX' Mini 5-pack: 5-PACK ¥2,490 / Mini 10-pack: 10-PACK ¥3,730
Available services: AND THE FRIET Official Online Store https://ec.andthefriet.com/
Expiration date: End of the month, 3 months later.
■ Vitality Health Program
Available on: 'giftee®︎', 'giftee for Business'
'giftee®︎' sales page: https://giftee.com/brands/1266
Ticket types and prices (tax included): 'Vitality Trial Version (16 weeks)' ¥100
Available services: Sumitomo Life 'Vitality' https://vitality.sumitomolife.co.jp/
Expiration date: End of the month, 5 months later.
■ farska
Available on: 'giftee®︎', 'giftee for Business'
'giftee®︎' sales page: h