GEO Group Announces New Store Openings in July 2026: VALEUR Vintage Select Shop and 3 Other Formats to Open a Total of 11 Stores!

GEO Holdings Corporation (Headquarters: Nagoya City, Aichi Prefecture, President and CEO: Yuzo Endo) announces new store openings from July 1, 2026, to July 31, 2026 (*1).

In July 2026, a total of 11 new stores will open: 5 Second Street stores, 1 Luck Rack store, 4 Capsule Rakkyoku stores, and 1 VALEUR store.

Going forward, the GEO Group will continue to provide services that support customers' rich and enjoyable daily lives by staying close to people's lifestyles and enriching valuable products and experiences.

[New Stores Opening in July 2026]

(*1) Opening dates and business hours are subject to change due to circumstances. (*2) The phone may not be reachable before the opening date. (*3) Subject to facility closing days. (*4) Local time.

[Number of GEO Group Stores (Provisional)]

(*5) Includes GEO Digital Base. (*6) Includes Super Second Street, specialized Second Street stores, Jungle Store, Doki-Doki, and Oki-Doki. (*7) Includes VALEUR and overseas stores. (*8) Includes Pleasure, Traveling Purchase Pleasure, and Kotaro. (*9) Includes World Mobile, Mobazou, etc.

[GEO Group's Business Development and Shops]

<Media Business>

GEO

We operate approximately 1,000 stores nationwide, from Hokkaido to Okinawa. We handle amusement software such as DVDs, CDs, game software, and books, offering them through rental, reuse, and new sales. We strive to remain an attractive presence for our customers as a store that can provide various packaged products in multiple forms at a single location. Official Website URL: https://geo-online.co.jp/

GEO Mobile

A comprehensive mobile shop offering everything related to mobile phones. We have been expanding primarily in urban areas since FY2015.

Each store stocks approximately 1,000 devices and handles a comprehensive range of mobile-related products, from buying and selling used smartphones and tablets to accessories such as cases and chargers, and sales of low-cost SIM cards.

Official Website URL: https://geo-mobile.jp/

<Reuse Business>

Second Street

A comprehensive reuse shop that supports a "life without waste." We buy and sell all kinds of products related to daily life, including clothing, fashion accessories such as bags, shoes, and accessories, as well as household goods, furniture, appliances, hobby items, sports equipment, and kids' items. In addition to regular total reuse stores, we operate over 1,000 stores domestically and internationally, including "Super Second Street" with an extensive selection, specialized stores for each product category (outdoor, musical instruments, luxury brands, interiors, etc.), and purchase-only stores.

We currently operate in six countries and regions overseas. The first stores opened in the United States in January 2018, Malaysia in June 2018, Taiwan in August 2020, Thailand in December 2023, Singapore in April 2025, and Hong Kong in May 2025.

Official Website URL: https://www.2ndstreet.jp/

OKURA

A reuse shop that buys and sells luxury watches, luxury brands, and jewelry. As new designs and brands emerge year after year, vintage items and brands with a long history are loved by many customers for a long time. We are engaged in a reuse business that creates encounters between people who want to let go of items and those who want to acquire them, by guaranteeing appropriate prices and peace of mind for items, in order to create a society where "valuable things" circulate.

Official Website URL: https://www.wb-ookura.com/

<Off-Price Store Business>

Luck Rack

An off-price store that sources final stock and excess inventory of apparel and brand-name items, offering all in-store products at sale prices at all times. Each store sells over 15,000 new items from up to 300 brands at 90-30% off. By changing prices and sales locations, we create new value for products and realize a "treasure hunt-like shopping experience."

Official Website URL: http://luckrack.com/

<Amusement Business>

Warehouse

An amusement facility where you can enjoy arcade games, medal games, karaoke, and more. We create a "non-daily" space with a glamorous atmosphere like a casino.

Official Website URL: https://www.warehousenet.jp/

Capsule Rakkyoku

A specialty store for capsule toys, playing on the word "capsule" from both "capsule toy" and "capsule" for medicine. The stores are designed with a pharmacy motif, and the employees wear white coats like pharmacists, adding a playful touch unique to the amusement business.

Official Website URL: https://www.warehousenet.jp/capsule/

<Other Reuse Business (rock Inc.)>

Agricultural Machinery Purchase Pleasure

A specialty store that buys and sells all types of agricultural machinery, including tractors, combines, rice transplanters, and various work machines, regardless of manufacturer.

We also buy and sell heavy machinery such as forklifts, excavators, and wheel loaders.

Official Website URL: https://www.noukigu-pleasure.com/

Antique Purchase Kotaro

A specialty store for antiques and artworks, where experienced and knowledgeable staff carefully appraise items to pass them on to the next generation with their precious sentiments.

Official Website URL: https://kotto-kotaro.com/