Geo Group's Off-Price Store Opens in Gunma Prefecture for the First Time: "Luck Rack Takasaki OPA Store" Opens on Friday, April 24

Geo Co., Ltd., a group company of Geo Holdings Co., Ltd., will open "Luck Rack Takasaki OPA Store," an off-price retail store, in Takasaki City, Gunma Prefecture on April 24, 2026. This is the first Luck Rack store in Gunma Prefecture. The store sells surplus goods and out-of-season items from manufacturers and retailers at discounted prices. It will offer approximately 10,000 items from about 100 brands, including apparel, bags, shoes, accessories, miscellaneous goods, and cosmetics. Geo aims to expand off-price stores to regional areas, contributing to circular economy and addressing apparel industry's excess inventory issues.
product_launchNQ 100/100出典:PR Times

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  • 📰 Published: April 14, 2026 at 20:00
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Geo Co., Ltd. (Headquarters: Naka-ku, Nagoya City, Aichi Prefecture, President: Yukimasa Murakami), a group company of Geo Holdings Co., Ltd. (Headquarters: Naka-ku, Nagoya City, Aichi Prefecture, Representative Director and President: Yuzo Endo), will open "Luck Rack Takasaki OPA Store" on April 24, 2026 (Friday). This store is an off-price retail format that purchases out-of-season and surplus products from manufacturers and retailers and sells them at discounted prices from the manufacturer's suggested retail price. This marks the first Luck Rack store opening in Gunma Prefecture.
Geo aims to further expand Luck Rack stores not only in major urban areas but also in regional areas, striving to increase awareness of off-price stores and contribute to the circular economy.
"Luck Rack Takasaki OPA Store" will handle a total of approximately 10,000 items, including women's and men's clothing, fashion accessories such as bags, shoes, and accessories, miscellaneous goods, and cosmetics. It will feature around 100 brands, including sports brands, import brands, and casual brands. The interior design is simple, with items displayed by category and size to facilitate finding desired products.
The background for this opening is Luck Rack's aggressive expansion into regional areas, in addition to its dominant strategy centered in major urban areas. Takasaki City is the most populous city in Gunma Prefecture and a commercial hub within the prefecture. Given its active economic activity and high foot traffic, Geo anticipates increasing Luck Rack's brand recognition and attracting customers in Gunma Prefecture. "Takasaki OPA," where "Luck Rack Takasaki OPA Store" is located, is the largest fashion building in northern Kanto, situated in front of JR Takasaki Station. It attracts a wide range of customers, including young people and families, from across Gunma Prefecture. Known as a landmark in Takasaki City and frequently used by local residents, there is an expected high demand for low-priced, new off-price items.
"Luck Rack Takasaki OPA Store" Overview:
Location: Takasaki OPA 5F, 46-1 Yashima-cho, Takasaki City, Gunma Prefecture
Opening Date: April 24, 2026 (Friday)
Business Hours: 10:00 - 20:00 (according to facility hours)
Sales Area: Approx. 103 tsubo (approx. 340 square meters)
Products Handled: Apparel, fashion accessories (bags, shoes, accessories), miscellaneous goods, cosmetics, etc.
Total: Approx. 100 brands, approx. 10,000 items.
Geo Group's Off-Price Store Business "Luck Rack" Initiatives:
Luck Rack is an off-price store chain operated by the Geo Group. We purchase surplus inventory and out-of-season products from manufacturers and brands and sell them at attractive prices, always 30% to 90% off, regardless of the brand.
The stores offer a wide variety of items, including fashion, cosmetics, miscellaneous goods, and home fashion. With a rich product lineup of over 15,000 items from up to 300 brands per store, customers can enjoy a "treasure hunt" shopping experience.
Luck Rack contributes to solving the excess inventory problem in the apparel industry by creating new sales opportunities for valuable products instead of discarding them. This also leads to a reduction in CO2 emissions caused by mass product disposal, promoting a sustainable shopping option.