Genki Global Dining Concepts Announces a Nationwide "Nakatoro and Domestic Ingredients Fair" at Sushibei and Genki Sushi

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  • 📰 Published: May 12, 2026 at 19:00
  • 🔍 Collected: May 12, 2026 at 10:31
  • 🤖 AI Analyzed: May 15, 2026 at 08:30 (69h 58m after Collected)
Genki Global Dining Concepts Co., Ltd. (Head office: Taito City, Tokyo; Representative Representative Director and Executive Officer: Masuzo Fujio) will hold a limited-time "Nakatoro and Domestic Ingredients Fair" starting Tuesday, May 12, 2026, across its nationwide Sushibei and Genki Sushi stores.

The fair will feature the popular nakatoro (medium-fat tuna belly) along with a broad lineup of toppings made with domestic ingredients.

In addition to the discounted 150 yen (165 yen incl. tax) price for nakatoro, popular items will also be offered at attractive prices, including Hokkaido-sourced "toro nishin" at 100 yen (110 yen incl. tax) for 2 pieces, and "taramayo-gunkan" using Hokkaido cod roe at 100 yen (110 yen incl. tax) for 2 pieces.

Customers can also choose menu items using regional produce, such as "shiraudo gunkan" made with shira uo from Kisarazu, Ibaraki at 150 yen (165 yen incl. tax) for 2 pieces, "yariiika" (large squid) from Iwate at 180 yen (198 yen incl. tax) for 2 pieces, and "kibinago" from Kagoshima at 200 yen (220 yen incl. tax) for 2 pieces.

This is a limited-time fair to enjoy delicious domestic ingredients and popular nakatoro at a reasonable price. We invite guests to take this opportunity to taste the distinctive flavors unique to Sushibei and Genki Sushi.

【Fair Details: Nakatoro and Domestic Ingredients Fair】
- Campaign period: From May 12, 2026 (Tue.) until sold out
- Applicable stores: All Sushibei and Genki Sushi locations nationwide
- Prices may vary by store due to region and location. Please confirm details on the official website.
- Selling items:
- Toro nishin / 2 pieces: 100 yen (110 yen incl. tax)
- Taramayo-gunkan / 2 pieces: 100 yen (110 yen incl. tax)
- Nakatoro / 1 piece: 150 yen (165 yen incl. tax)
- Shira uo gunkan / 2 pieces: 150 yen (165 yen incl. tax)
- Yariika from Iwate / 2 pieces: 180 yen (198 yen incl. tax)
- Kibinago from Kagoshima / 2 pieces: 200 yen (220 yen incl. tax)

The company is also sharing real-time updates and special offers through official social channels (X, Instagram, and Facebook). Search for "Sushibei" and follow official accounts for the latest information.

【About Genki Global Dining Concepts】
In Japan, the company currently operates several brands: "Genki Sushi," a value-oriented local chain; "Sushibei," which continues to evolve with changing times; "Senryo," a value-focused authentic-style brand; "Unakama," which serves affordable eel cuisine; the new cross-brand "GENKI SUSHI×Sushibei" connecting Japan and the world; and "Osaka Yakiniku Umakatsu," which brings yakiniku closer to local communities.

Through the provision of sushi and other food experiences, the company aims to provide guests with comfortable spaces where they can spend enjoyable and meaningful time, contributing to overall health and well-being.

■ Company overview
- Company name: Genki Global Dining Concepts Co., Ltd.
- Address: 19F, Ueno Frontier Tower, 3-24-6 Ueno, Taito-ku, Tokyo, Japan
- Representative Director and Chief Executive Officer: Masuzo Fujio
- Founded: December 12, 1968
- Established: July 26, 1979
- Business: Restaurant chain operations
- Company website: https://www.genki-gdc.co.jp/