[2026 Travel Content] Approximately 70% answer 'Not considering travel' - Weak yen and high prices pose psychological hurdles; Even those considering travel focus on 1-2 night domestic trips

GeNiE Inc. (Headquarters: Chuo-ku, Tokyo, President and CEO: Yuichiro Saito), which develops embedded finance, conducted a "Fact-finding survey on spending and payment needs regarding travel" targeting men and women aged 20 to 69 nationwide. In this survey, it was found that among those planning or considering a trip with an overnight stay during a long holiday, psychological hurdles regarding costs and payments, such as "the total cost of travel is high" and "a lump-sum payment is required," are affecting their decision-making. Furthermore, when flexible payment methods such as installments or deferred payments are available, about 30% answered that they would "upgrade the grade of the accommodation," indicating that differences in payment methods may lead to changes in travel content. Moreover, about two out of three people showed a sense of security regarding installment and deferred payments provided by travel agencies, and about half indicated a positive intention to use them, suggesting a growing interest in flexible payment methods in the travel sector as well. - In 2026, about 70% answered that they are not yet considering long-term travel. Even among those considering it, short-term, low-budget "1-2 nights domestic" is the main focus. - The top psychological hurdles when considering travel are items related to costs and payments, such as "the total cost of travel is high" and "a lump-sum payment is required." - If installment or deferred payments are possible, about 70% answered that their travel content would change. Among them, 33.3% answered that they would "upgrade the grade of the accommodation." - Regarding installment and deferred payments provided by travel agencies, about two out of three people (62.0%) answered that they "feel a sense of security." About half of the total (55.7%) showed a positive intention to use them. ■ About 30% are planning or considering travel during long holidays, mainly short domestic trips When a survey was conducted among 2,000 men and women nationwide regarding trips with an overnight stay during long holidays in 2026, 12.2% answered that they have "already booked" a trip for a long holiday (or an alternative holiday), and 19.8% answered that they "haven't booked but are considering it," making a total of 32.0% planning or considering travel. Also, the most common travel content for those planning or considering travel was "2 nights domestic," followed by "1 night domestic" and "3 nights domestic," revealing that the focus is on domestic, short-term trips of about 1 to 3 nights. ■ The ideal travel budget is centered around the "under 200,000 yen" price range When asked about the budget per person to realize their ideal travel content, "under 100,000 yen" was the most common, followed by "100,000 to under 200,000 yen." Overall, there is a trend toward price ranges under 200,000 yen. On the other hand, a certain number of responses were also seen in price ranges of "200,000 to under 300,000 yen" and above, suggesting that there is a range in the assumed budget depending on the travel content and conditions. ■ Psychological hurdles when considering travel: items related to "cost" and "payment" rank high When asked about psychological hurdles when deciding on a travel destination or content, items related to costs, such as "the total cost of travel is high" and "the impact of rising prices and the weak yen," were the most common. Also, a certain number of burdens related to payment were seen, such as "a lump-sum payment is required at the time of booking" and "the timing of income and the timing of payment do not match," suggesting that in addition to the cost itself, the payment method and timing are also affecting decision-making. ■ About 70% answered that "travel content would change" with installments or deferred payments When asked about changes in travel content if airfare and accommodation expenses could be paid in "installments" or "after receiving a bonus," about 70% (70.3%), excluding those who answered "none of the above apply," answered that there would be some change. Specifically, "upgrading the grade of the accommodation" was the most frequently cited, and answers leading to improvements in travel content were also seen, such as "raising the budget per person," "including further destinations as options," and "extending the number of stay days." ■ A sense of security in financial services provided by travel agencies About two out of three people (62.0%) answered that they feel a sense of security in installment and deferred payments provided by travel agencies. Furthermore, if a travel agency provided an installment payment service, 22.7% answered that they "would proactively want to use it if necessary," and 33.0% answered that they "would consider it as one of the options," indicating that about half of the total (55.7%) showed an intention to "consider it positively." [Survey Overview] Survey name: Fact-finding survey on spending and payment needs regarding travel Survey target: Men and women aged 20 to 69 nationwide Survey method: Internet survey Survey period: March 2026 Number of respondents: 2,000 ■ Embedded finance carves out a new standard for travel This survey revealed that about 70% of people answered that they are "not yet considering" long-term travel in 2026.