GEEK PICTURES Rebrands Video Development Team to 'GEEK GARAGE', Merging R&D with Creativity to Pioneer the Future of Video Production

GEEK PICTURES INC. (Headquarters: Minato-ku, Tokyo; Representative Director: Tamotsu Osano) launched the video development team "GEEK AI STUDIO" in 2024. The team has built a track record across diverse genres, including video production, by repeatedly conducting technical verification with an eye toward researching the latest technologies and utilizing them in production environments. At this time, we are renewing the team name to "GEEK GARAGE" in order to fuse the knowledge cultivated so far with the creative power that is our foundation, and to further strengthen and develop our functions as a video development team. Moving forward, we will strive to create new added value in video content and aim to realize more innovative expressions and experiences. From "GEEK AI STUDIO" to "GEEK GARAGE": Background of the Name Renewal In recent years, due to the generalization of generative AI, the market environment surrounding video production has changed significantly, transitioning to an era where it is difficult to differentiate simply by utilizing AI. In 2024, we launched "GEEK AI STUDIO," a research and development team utilizing generative AI. As a specialized team belonging to the business produce division "Dots.", we have promoted initiatives from both the technical verification and actual production sides of video production. Through this, by constructing a unique workflow different from conventional ones, we have evolved to a stage where we can enable expressions and production systems that were difficult to achieve with traditional video production. Furthermore, looking ahead to further promoting practical application and verification in client work, in addition to expanding new specialized personnel and initiative areas, we have decided to renew the team name to "GEEK GARAGE". Affiliation: Business Produce Division Dots. GEEK GARAGE Official Website: https://dots-geek.com/geekgarage/ New Video Expression Envisioned by Video Development Team "GEEK GARAGE" "GEEK GARAGE" believes that precisely because we are in an era where anyone can create video, there is value in establishing "video that can be released to the world as a piece of work." Grasping the client's intentions, protecting the worldview of the brand, and establishing the work including delivery date, budget, and rights processing—. We view AI as something that is only meaningful when utilized in such actual production environments. Over the past 20 years of continuous live-action production as our mainstream, our company has cultivated creative powers such as planning ability, directing ability, and production judgment. At "GEEK GARAGE," by fusing this craftsmanship and technology, we will further enhance the "quality and results" of video content and strive to create new added value that cannot be reached by AI alone. Film / AI Director Jonah Kishiya Profile Site: https://geek-creative.tokyo/directors/jonah-kishiya/ The field of video production is currently at a major turning point. With the evolution of technologies such as generative AI, the breadth of expression is expanding, and the production process itself is about to change. GEEK GARAGE is a video development organization designed to implement that change. By embedding technology into the creative knowledge cultivated by GEEK PICTURES, and updating both the quality of the video and the production process, we will raise the value of the video itself and deliver unprecedented expressions to society. To continuously break down and rebuild existing methods. Beyond that, I am convinced that new video expressions will be born. Initiative Areas to Expand Video Expression This team focuses on four main areas: planning/direction, IP planning/development, video production, and risk management. We are engaged in the research and practice of production processes that combine advanced technologies, including AI, with creativity. While utilizing the knowledge and know-how cultivated through these initiatives to support client projects, we will further strengthen our system to cross-functionally support everything from planning to production and risk management. Through these initiatives, we aim not only to improve operational efficiency and reduce budgets for production projects, but also to instantly visualize images at the planning stage that are difficult to convey with words alone, making sharing among stakeholders smoother. Furthermore, by enabling us to take on expressions that were previously difficult to achieve due to financial or technical constraints, we aim to broaden the decision-making scope of producers and directors, improve the quality and results of content, and maximize the value of the video itself. Project/Production Track Record Within the research and development this team has conducted so far, new