Gaprise Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Takayuki Kai) announces the June 2026 launch of 'LightSite AI,' an AI agent that automates GEO/AEO to ensure your company is correctly identified by generative AI.

Background: How information is searched is changing Information gathering methods are changing significantly. While traditional search engines were common, directly querying generative AI such as ChatGPT is expanding. In fact, 73% of B2B procurement managers already use AI for information gathering. As generative AI summarizes answers on behalf of users, cases where corporate websites are not visited during the consideration stage are increasing. This optimization, known as GEO/AEO, is rapidly gaining global importance.

Challenge: The need is not for 'analysis,' but for 'doers' It is important to note that AI reads websites differently than humans. Even if a site is user-friendly, information may not reach the AI correctly, resulting in the company not being featured in AI answers. For many companies, the essential problem is not 'analysis' but the lack of resources—specifically execution power—to perform technical improvements.

Features of LightSite AI LightSite AI functions as an 'agent' or 'worker' that autonomously handles technical improvements beyond mere analysis. Its four main functions are: 1. Structuring existing information (e.g., structured data) for AI. 2. Accurately providing key information to AI via Skills API and AI-oriented sitemaps. 3. Regularly checking major generative AI to grasp the company's visibility and sentiment. 4. Automatically executing improvements for detected issues, such as creating missing content.

Google has stated that no special tricks are needed for AI search; the importance lies in being a site that is understandable to AI and useful to users. LightSite AI maintains this 'AI-friendly state' without requiring specialized knowledge.

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Organizations: Google / ChatGPT / Gemini
  • Products / services: LightSite AI