[Held on Sunday, April 26] SHOGUN BURGER to Exhibit at Music Festival 'MAIZURU PLAYBACK FES.2026'
SHOGUN BURGER will participate in the 'MAIZURU PLAYBACK FES.2026' music festival held on April 26, 2026, offering Wagyu burgers and event-exclusive menus. It aims to create new experiential value by combining music and food.
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- 📰 Published: April 23, 2026 at 20:40
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Ganesha Inc. (Headquarters: Toyama City, Toyama Prefecture) is pleased to announce that its Wagyu burger specialty store, "SHOGUN BURGER," will be exhibiting at the music festival "MAIZURU PLAYBACK FES.2026."
At this event, SHOGUN BURGER will offer its unique Wagyu burgers, which can be enjoyed amidst the excitement of the festival. We aim to deliver new experiential value by combining music and food.
◼︎ "MAIZURU PLAYBACK FES.2026" Exhibition Overview
Date: Sunday, April 26, 2026
Sales Hours: 9:30 AM - 9:00 PM
*Please note that sales hours may differ from the festival's operating hours. Sales will end once items are sold out.
Venue: MAIZURU P.B. Harbor Park
Address: 114 Nishi-machi, Nishi-ko, Maizuru City, 3rd Pier
Access: 15-minute walk from JR Maizuru Line "Nishi-Maizuru" Station
Details here
Official Website: https://playback-fes.com/
Event-Exclusive Menu
・Playback Double Cheeseburger
¥2,600 (tax included)
A hearty double cheeseburger featuring two juicy Wagyu patties, SHOGUN BURGER's pride, layered with two slices of melted cheddar cheese. Sandwiched between them are sweet and savory original bacon jam and pickles, creating a luxurious dish where the umami of Wagyu, the richness of bacon jam, and the refreshing acidity of pickles are exquisitely balanced, offering a profound taste experience.
・Playback Cheeseburger ・French Fries
¥1,600 (tax included) ¥500 (tax included)
・Margherita (SHOGUN PIZZA)
¥1,000 (tax included)
A pizza that highlights the deep richness and aroma of its ingredients, featuring a sauce that locks in the umami of ripe tomatoes, generously topped with fragrant smoked cheese and an original blend of cheeses.
What is SHOGUN PIZZA?
Crafted by Japanese artisans, it's not a "pizza" but a Japanese "pizza." It's perfect for eating with one hand while strolling or as a snack. It's not heavy, but genuinely delicious. SHOGUN BURGER has put its heart into creating a unique pizza that needs no comparison.
SHOGUN PIZZA Official HP
*Please note that cash payments are not accepted at this event. Only various cashless payment methods will be available.
■ About SHOGUN BURGER
Opened its first store in Sogawa, Toyama City, Toyama Prefecture in 2017. The carefully crafted Wagyu burgers, made by Yakiniku professionals, won 6th place globally at the "World Food Championships," the world's largest food sports event, in just five years since its launch. Currently, it is actively pursuing overseas expansion into Asia, Europe, and the Middle East, growing into a hamburger stand that is spreading not only in Japan but also worldwide.
Utilizing the techniques of a long-established Yakiniku restaurant in Toyama, the patties made from carefully selected Wagyu beef are characterized by their meaty texture and rich umami that spreads with every bite. Each dish is meticulously crafted, from the unique texture of each cut and the overflowing juices to the initial impact and the lingering aftertaste, all with utmost attention to detail.
Furthermore, the sauces, which serve as an accent to the Yakiniku restaurant, condense the know-how unique to Yakiniku establishments. As the "ultimate junk food," it has created a new era of Wagyu burgers.
■ SHOGUN BURGER Store Details
・Directly Managed Stores (11 stores)
Toyama Store, Shinjuku Main Store, Kanazawa Cross Gate Store, Shibuya Store, TRUCK Miyakojima Store, Azabudai Hills Store, Asakusa Store, TOKYU KABUKICHO TOWER Store, Onna Village Store, Gion Shijo Store, Higashi Chaya-gai Store
・Domestic Franchise Stores (7 stores)
Machida Store, Yokohama Red Brick Warehouse Store, Nagareyama Otakanomori Store, Shinsaibashi Store, Ikebukuro West Exit Store, Takasaki Store, SUSUKINO Store
・Overseas Franchise Stores (4 stores)
Shanghai Store, Bangkok Store, Hangzhou Store, Chongqing Store
Store details here
■ SHOGUN BURGER Official Account List
Official Website: https://shogun-burger.com/
Official Instagram: https://www.instagram.com/shogunburger
Official X: https://x.com/shogunburger
Official TikTok: https://www.tiktok.com/@shogunburger
■ Ganesha Inc.
Tokyo Office: Shibuya Homes 413, 2-1 Udagawacho, Shibuya-ku
Headquarters: Totton 2F, 1-9-7 Tonya-machi, Toyama City, Toyama Prefecture
Representative Director: Daiki Honda
Ganesha Official HP: https://ganesha-inc.net/
Business Activities: Restaurant management / Franchise chain recruitment and operation / Store production
At this event, SHOGUN BURGER will offer its unique Wagyu burgers, which can be enjoyed amidst the excitement of the festival. We aim to deliver new experiential value by combining music and food.
◼︎ "MAIZURU PLAYBACK FES.2026" Exhibition Overview
Date: Sunday, April 26, 2026
Sales Hours: 9:30 AM - 9:00 PM
*Please note that sales hours may differ from the festival's operating hours. Sales will end once items are sold out.
Venue: MAIZURU P.B. Harbor Park
Address: 114 Nishi-machi, Nishi-ko, Maizuru City, 3rd Pier
Access: 15-minute walk from JR Maizuru Line "Nishi-Maizuru" Station
Details here
Official Website: https://playback-fes.com/
Event-Exclusive Menu
・Playback Double Cheeseburger
¥2,600 (tax included)
A hearty double cheeseburger featuring two juicy Wagyu patties, SHOGUN BURGER's pride, layered with two slices of melted cheddar cheese. Sandwiched between them are sweet and savory original bacon jam and pickles, creating a luxurious dish where the umami of Wagyu, the richness of bacon jam, and the refreshing acidity of pickles are exquisitely balanced, offering a profound taste experience.
・Playback Cheeseburger ・French Fries
¥1,600 (tax included) ¥500 (tax included)
・Margherita (SHOGUN PIZZA)
¥1,000 (tax included)
A pizza that highlights the deep richness and aroma of its ingredients, featuring a sauce that locks in the umami of ripe tomatoes, generously topped with fragrant smoked cheese and an original blend of cheeses.
What is SHOGUN PIZZA?
Crafted by Japanese artisans, it's not a "pizza" but a Japanese "pizza." It's perfect for eating with one hand while strolling or as a snack. It's not heavy, but genuinely delicious. SHOGUN BURGER has put its heart into creating a unique pizza that needs no comparison.
SHOGUN PIZZA Official HP
*Please note that cash payments are not accepted at this event. Only various cashless payment methods will be available.
■ About SHOGUN BURGER
Opened its first store in Sogawa, Toyama City, Toyama Prefecture in 2017. The carefully crafted Wagyu burgers, made by Yakiniku professionals, won 6th place globally at the "World Food Championships," the world's largest food sports event, in just five years since its launch. Currently, it is actively pursuing overseas expansion into Asia, Europe, and the Middle East, growing into a hamburger stand that is spreading not only in Japan but also worldwide.
Utilizing the techniques of a long-established Yakiniku restaurant in Toyama, the patties made from carefully selected Wagyu beef are characterized by their meaty texture and rich umami that spreads with every bite. Each dish is meticulously crafted, from the unique texture of each cut and the overflowing juices to the initial impact and the lingering aftertaste, all with utmost attention to detail.
Furthermore, the sauces, which serve as an accent to the Yakiniku restaurant, condense the know-how unique to Yakiniku establishments. As the "ultimate junk food," it has created a new era of Wagyu burgers.
■ SHOGUN BURGER Store Details
・Directly Managed Stores (11 stores)
Toyama Store, Shinjuku Main Store, Kanazawa Cross Gate Store, Shibuya Store, TRUCK Miyakojima Store, Azabudai Hills Store, Asakusa Store, TOKYU KABUKICHO TOWER Store, Onna Village Store, Gion Shijo Store, Higashi Chaya-gai Store
・Domestic Franchise Stores (7 stores)
Machida Store, Yokohama Red Brick Warehouse Store, Nagareyama Otakanomori Store, Shinsaibashi Store, Ikebukuro West Exit Store, Takasaki Store, SUSUKINO Store
・Overseas Franchise Stores (4 stores)
Shanghai Store, Bangkok Store, Hangzhou Store, Chongqing Store
Store details here
■ SHOGUN BURGER Official Account List
Official Website: https://shogun-burger.com/
Official Instagram: https://www.instagram.com/shogunburger
Official X: https://x.com/shogunburger
Official TikTok: https://www.tiktok.com/@shogunburger
■ Ganesha Inc.
Tokyo Office: Shibuya Homes 413, 2-1 Udagawacho, Shibuya-ku
Headquarters: Totton 2F, 1-9-7 Tonya-machi, Toyama City, Toyama Prefecture
Representative Director: Daiki Honda
Ganesha Official HP: https://ganesha-inc.net/
Business Activities: Restaurant management / Franchise chain recruitment and operation / Store production