Chiba Prefecture's "Love Chiba Campaign" Season 15 Contract Awarded! Last Year's Campaign a Great Success with Over 22,000 Posts
Future Link Network Co., Ltd. (FLN) has been awarded the contract for Season 15 of Chiba Prefecture's "Your LOVE♥CHIBA Campaign." The previous year's campaign was highly successful, attracting over 22,000 posts and significantly increasing SNS followers. Season 15 will feature new initiatives to encourage "participation and action" to further revitalize the region.
📋 Article Processing Timeline
- 📰 Published: May 1, 2026 at 23:03
- 🔍 Collected: May 1, 2026 at 14:31
- 🤖 AI Analyzed: May 1, 2026 at 15:02 (30 min after Collected)
Future Link Network Co., Ltd. (Headquarters: Funabashi City, Chiba Prefecture; Representative Director: Takeharu Ishii; hereinafter FLN), which advocates regional revitalization as its vision, has once again been awarded the contract for "Your LOVE♥CHIBA Campaign" Season 15, to be implemented in Reiwa 8 (2026), by the Chiba Promotion Council.
Leveraging its 14 years of experience with this campaign and 25 years of media expertise cultivated through its regional information platform "MyPre," FLN will introduce new measures in Season 15 to encourage a shift from "viewing" to "visiting and posting."
What is "Your LOVE♥CHIBA Campaign"?
This project is a campaign that creates a mechanism for information dissemination through word-of-mouth by having residents and tourists post photos and comments of their favorite landscapes, tourist spots, gourmet foods, accommodations, and souvenirs taken in Chiba Prefecture.
The objective is to attract tourists to Chiba Prefecture and promote consumption activities within the region by utilizing User Generated Content (UGC), which is distinct from government-led PR.
Benefits: Participants have the chance to win Chiba-kun goods and Chiba Prefecture specialty products in a monthly lottery.
How to Apply: Easy application via the official website form or Instagram.
Official Website: https://love-love-chiba.jp
SNS:
Instagram: @love.love.chiba
X (formerly Twitter): @love_love_chiba
Facebook：＠love.love.chiba
Season 14 Results: Over 22,000 Posts and Expansion of SNS Platform
Season 14, conducted from June Reiwa 7 (2025) to March Reiwa 8 (2026), achieved widespread recognition through proactive information dissemination centered on SNS.
Total Photo Posts: 22,590 (Instagram via: 14,422, Web form via: 8,168)
Official SNS Followers:
Instagram: 57,337 people (115.4% year-on-year)
X (formerly Twitter): 11,949 people (125.5% year-on-year)
Key Operational Achievements:
1. High-frequency posting more than three times a week and effective SNS advertising operations that led to acquiring over 11,000 new followers.
2. Diverse promotion through Instagram surveys to analyze user attributes and the creation of seasonal flyers and posters to convey seasonal charm.
3. Many positive comments from participants, such as "I learned about and came to love Chiba's charms through the campaign," indicating strong support for regional revitalization efforts.
Season 15 Initiatives: A New Strategy to Transform Fans into "Participants"
Building on the success of follower expansion, Season 15 will evolve into an operation that further promotes "participation and action."
1. Reduction of Posting Barriers and Enhancement of Engagement
Adapting to the latest SNS algorithms, we will introduce the acceptance of video posts on Instagram and actively feature user-generated content (UGC) in stories. Additionally, we will enrich "example posting content" that shares photography tips, creating an environment where more fans can easily participate.
2. Renewal to an Intuitive and User-Friendly Website
Targeting women in their 30s to 50s, the website will be updated with a mobile-first, bright, and approachable design.
New "News" Section: Timely dissemination of information such as additional privileged facilities to encourage repeat visits to the site.
Improved Search and Navigation: Equipped with a function to automatically display privileged facilities around posted photos, smoothly connecting the action of "viewing photos" to "actually visiting."
Future Developments
Going forward, we will deepen partnerships with local governments and tourism-related organizations, and through digital marketing utilizing our unique media operating know-how, we will strive to build a sustainable regional creation model.
Leveraging its 14 years of experience with this campaign and 25 years of media expertise cultivated through its regional information platform "MyPre," FLN will introduce new measures in Season 15 to encourage a shift from "viewing" to "visiting and posting."
What is "Your LOVE♥CHIBA Campaign"?
This project is a campaign that creates a mechanism for information dissemination through word-of-mouth by having residents and tourists post photos and comments of their favorite landscapes, tourist spots, gourmet foods, accommodations, and souvenirs taken in Chiba Prefecture.
The objective is to attract tourists to Chiba Prefecture and promote consumption activities within the region by utilizing User Generated Content (UGC), which is distinct from government-led PR.
Benefits: Participants have the chance to win Chiba-kun goods and Chiba Prefecture specialty products in a monthly lottery.
How to Apply: Easy application via the official website form or Instagram.
Official Website: https://love-love-chiba.jp
SNS:
Instagram: @love.love.chiba
X (formerly Twitter): @love_love_chiba
Facebook：＠love.love.chiba
Season 14 Results: Over 22,000 Posts and Expansion of SNS Platform
Season 14, conducted from June Reiwa 7 (2025) to March Reiwa 8 (2026), achieved widespread recognition through proactive information dissemination centered on SNS.
Total Photo Posts: 22,590 (Instagram via: 14,422, Web form via: 8,168)
Official SNS Followers:
Instagram: 57,337 people (115.4% year-on-year)
X (formerly Twitter): 11,949 people (125.5% year-on-year)
Key Operational Achievements:
1. High-frequency posting more than three times a week and effective SNS advertising operations that led to acquiring over 11,000 new followers.
2. Diverse promotion through Instagram surveys to analyze user attributes and the creation of seasonal flyers and posters to convey seasonal charm.
3. Many positive comments from participants, such as "I learned about and came to love Chiba's charms through the campaign," indicating strong support for regional revitalization efforts.
Season 15 Initiatives: A New Strategy to Transform Fans into "Participants"
Building on the success of follower expansion, Season 15 will evolve into an operation that further promotes "participation and action."
1. Reduction of Posting Barriers and Enhancement of Engagement
Adapting to the latest SNS algorithms, we will introduce the acceptance of video posts on Instagram and actively feature user-generated content (UGC) in stories. Additionally, we will enrich "example posting content" that shares photography tips, creating an environment where more fans can easily participate.
2. Renewal to an Intuitive and User-Friendly Website
Targeting women in their 30s to 50s, the website will be updated with a mobile-first, bright, and approachable design.
New "News" Section: Timely dissemination of information such as additional privileged facilities to encourage repeat visits to the site.
Improved Search and Navigation: Equipped with a function to automatically display privileged facilities around posted photos, smoothly connecting the action of "viewing photos" to "actually visiting."
Future Developments
Going forward, we will deepen partnerships with local governments and tourism-related organizations, and through digital marketing utilizing our unique media operating know-how, we will strive to build a sustainable regional creation model.