Future Shop Begins Integration with Appirits' AI-Powered Auto-Learning Site Search Engine 'Advantage Search'
Future Shop has integrated its SaaS EC platform 'futureshop' with Appirits' AI search tool 'Advantage Search'. This integration optimizes the site search experience and has been proven to improve CVR by up to 193%.
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- 📰 Published: April 24, 2026 at 00:00
- 🔍 Collected: April 23, 2026 at 15:31
- 🤖 AI Analyzed: April 23, 2026 at 19:33 (4h 1m after Collected)
Future Shop Co., Ltd. (Headquarters: Kita-ku, Osaka City; Representative Director: Yuko Hoshino; hereinafter "Future Shop"), provider of the SaaS E-commerce site building platform "futureshop", has commenced integration with the auto-learning site search engine tool "Advantage Search" provided by Appirits Inc. (Location: Shibuya-ku, Tokyo; Representative: Junji Wada; hereinafter "Appirits").
With this integration, EC operators using "futureshop" or "futureshop omni-channel" (hereinafter "futureshop") can utilize "Advantage Search" to automatically optimize search results based on the search behavior and browsing data of site visitors, thereby preventing lost opportunities such as "unable to find the desired product."
Achievements among adopting companies report outcomes such as a 193% improvement in CVR and a 199% increase in revenue generated via site search, contributing to enhanced site conversions and sales.
Main Features and Characteristics of "Advantage Search"
Optimizing search results and creating serendipitous encounters with a unique auto-learning function
Through its unique generative AI function, the "Automatic Synonym Dictionary Generation Feature," and the learning of behavioral history, it automatically prevents dropped searches due to input errors or spelling variations. This realizes a search experience where site visitors can "surely arrive at the product they are looking for" while eliminating the effort required by operators to create dictionaries. Additionally, because images and banners can be displayed in the suggest field, it creates "serendipitous encounters" with new products through a visual approach. Furthermore, a ranking display function can prioritize products according to needs, and a comparison table generation function clearly presents the differences between multiple products, smoothly supporting site visitors from purchase consideration to decision-making.
Detailed analysis functions that visualize the process from search to purchase
It analyzes and visualizes in detail not only "what keywords were searched" but also the "detail page transition rate," "cart addition rate," "purchase rate," and "sales amount" for each keyword. Because the search intent of site visitors and which products they show high interest in can be accurately grasped, data-driven site operations become possible, such as improving product presentation and optimizing marketing strategies. Furthermore, it is equipped with a "0-hit keyword analysis" to identify keywords that yield no results despite being searched. This prevents situations where products cannot be found during a search and supports continuous improvement in search accuracy and CVR.
Abundant standard features and an accessible price range smoothly support everything from small to large sites
Despite having abundant standard features such as suggestions, spelling variation correction, and AI-driven synonym dictionary generation, it realizes highly cost-effective and high-performance site search at an accessible price point.
In addition, it can broadly support everything from small to large-scale sites, and dedicated support provides meticulous tuning according to each company's situation and flexibly presents solutions to industry-specific requirements, helping to reduce the operational burden.
For service details and inquiries, please check below.
Advantage Search Introduction Page
https://www.future-shop.jp/tieup/function/cx/sitesearch/advantage-search/
Future Shop will continue to strengthen partnerships with EC support businesses and run alongside EC operators for the growth of the E-commerce business.
About "futureshop"
With "futureshop", a SaaS E-commerce site building platform provided by Future Shop, EC personnel can highly freely and quickly customize site designs and update content. Furthermore, it possesses a variety of functions to promote the transformation of customers into fans, making it possible to deploy effective loyalty marketing.
For omnichannel strategies, it provides "futureshop omni-channel," which centrally manages customer data from physical stores and EC sites to realize a smooth customer experience between online and offline. Based on integrated customer information, meticulous digital marketing measures can be executed across the boundaries of online and offline.
Future Shop Co., Ltd.
Representative: Representative Director Yuko Hoshino
Location: 24th Floor, Grand Front Osaka Tower A, 4-20 Ofukacho, Kita-ku, Osaka City, Osaka Prefecture
Established: March 2010 (Spun off from Future Spirits Co., Ltd.)
Business Description: Provision of E-commerce support services, provision of SaaS EC site building platform "futureshop"
With this integration, EC operators using "futureshop" or "futureshop omni-channel" (hereinafter "futureshop") can utilize "Advantage Search" to automatically optimize search results based on the search behavior and browsing data of site visitors, thereby preventing lost opportunities such as "unable to find the desired product."
Achievements among adopting companies report outcomes such as a 193% improvement in CVR and a 199% increase in revenue generated via site search, contributing to enhanced site conversions and sales.
Main Features and Characteristics of "Advantage Search"
Optimizing search results and creating serendipitous encounters with a unique auto-learning function
Through its unique generative AI function, the "Automatic Synonym Dictionary Generation Feature," and the learning of behavioral history, it automatically prevents dropped searches due to input errors or spelling variations. This realizes a search experience where site visitors can "surely arrive at the product they are looking for" while eliminating the effort required by operators to create dictionaries. Additionally, because images and banners can be displayed in the suggest field, it creates "serendipitous encounters" with new products through a visual approach. Furthermore, a ranking display function can prioritize products according to needs, and a comparison table generation function clearly presents the differences between multiple products, smoothly supporting site visitors from purchase consideration to decision-making.
Detailed analysis functions that visualize the process from search to purchase
It analyzes and visualizes in detail not only "what keywords were searched" but also the "detail page transition rate," "cart addition rate," "purchase rate," and "sales amount" for each keyword. Because the search intent of site visitors and which products they show high interest in can be accurately grasped, data-driven site operations become possible, such as improving product presentation and optimizing marketing strategies. Furthermore, it is equipped with a "0-hit keyword analysis" to identify keywords that yield no results despite being searched. This prevents situations where products cannot be found during a search and supports continuous improvement in search accuracy and CVR.
Abundant standard features and an accessible price range smoothly support everything from small to large sites
Despite having abundant standard features such as suggestions, spelling variation correction, and AI-driven synonym dictionary generation, it realizes highly cost-effective and high-performance site search at an accessible price point.
In addition, it can broadly support everything from small to large-scale sites, and dedicated support provides meticulous tuning according to each company's situation and flexibly presents solutions to industry-specific requirements, helping to reduce the operational burden.
For service details and inquiries, please check below.
Advantage Search Introduction Page
https://www.future-shop.jp/tieup/function/cx/sitesearch/advantage-search/
Future Shop will continue to strengthen partnerships with EC support businesses and run alongside EC operators for the growth of the E-commerce business.
About "futureshop"
With "futureshop", a SaaS E-commerce site building platform provided by Future Shop, EC personnel can highly freely and quickly customize site designs and update content. Furthermore, it possesses a variety of functions to promote the transformation of customers into fans, making it possible to deploy effective loyalty marketing.
For omnichannel strategies, it provides "futureshop omni-channel," which centrally manages customer data from physical stores and EC sites to realize a smooth customer experience between online and offline. Based on integrated customer information, meticulous digital marketing measures can be executed across the boundaries of online and offline.
Future Shop Co., Ltd.
Representative: Representative Director Yuko Hoshino
Location: 24th Floor, Grand Front Osaka Tower A, 4-20 Ofukacho, Kita-ku, Osaka City, Osaka Prefecture
Established: March 2010 (Spun off from Future Spirits Co., Ltd.)
Business Description: Provision of E-commerce support services, provision of SaaS EC site building platform "futureshop"