[Now accepting pre-orders on CAMPFIRE!] furfolk introduces HUGNESS, an innovative dog harness gentle on both dogs and people, making walks more fun and comfortable.

## Maximum care for your dog. Ease for you.
It is said that about 70% of dogs in Japan are small breeds, and not a few owners are worried about the burden on their dogs' bodies, such as their tracheas and joints.

However, the current market is full of products that:
- Cause strain on the body when pulled strongly
- Have a structure that makes putting them on and taking them off stressful
- Are highly functional but have a heavy, 'nursing care equipment' look
- Are easy to slip out of, raising safety concerns

'I want to give my dog the best care possible. But isn't it counterproductive if it makes daily walks a bit of a chore?' The development of this product began with this question. HUGNESS is a new type of harness that balances 'care and safety for the dog's body' and 'ease of use for people.' By eliminating the heavy design and difficulty of attachment/detachment characteristic of multifunctional harnesses, it smartly protects the dog's body while reducing the owner's stress.

▼Crowdfunding CAMPFIRE Project Page
[Click here for the project page](https://camp-fire.jp/projects/935445/view)

## Features of 【HUGNESS】

## for Dog - Maximum care for your dog.

### Feature 01 - Prevents pressure on the trachea
- **Neck area customization:** Size-adjustable to prevent digging in.
- **V-neck design:** Reduces strain on the neck.

Developed for dogs that tend to cough when pulling or are sensitive to neck pressure. Small dogs, in particular, often have genetically weak tracheas, so the design incorporates the wish for them to enjoy walks for as long as possible throughout their lives.

### Feature 02 - Distributes force
- **4-point belt**
- **Support by surface area**

The design helps distribute the strain on the dog's body when restraining a dog that pulls suddenly. It is also designed to support dogs with weak legs, hips, or joints who may be at risk of falling during walks.

### Feature 03 - Skin-friendly covering
- **Parts do not make direct contact**
- **Soft knit reduces friction on the abdomen**

By preventing hard parts from coming into contact with the skin or fur, it reduces skin irritation and hair breakage. It's a gentle design that prevents parts from digging into the body when you need to pull. Additionally, the abdomen uses a soft knit material to reduce friction on thin skin.

## for Human - Ease for you.

### Feature 04 - Done in 5 seconds. 'Stress-free attachment' without putting feet through.
For dogs that dislike having their paws held, have trouble staying still, or are seniors who have difficulty lifting their legs—this harness was designed to be easy to put on for dogs with various personalities. 'I want to take them for a walk, but getting ready is a hassle.' This design empathizes with the kindness and struggles of such owners.

### Feature 05 - Prevents escape
The design covers deep into the abdomen, enclosing the entire rib cage, making it difficult for dogs that back up to slip out of the harness.

### Feature 06 - Fits various body shapes
Even within the category of 'dog,' there are various skeletons and body types. To fit these dogs, we made it possible to adjust one harness in 7 different places.

## Attention to detail
A harness not just as a tool, but as 'equipment' to protect your beloved dog's safety. Here are the details of HUGNESS that furfolk has meticulously crafted.

**01. 【Original Development】 HUGNESS-exclusive original D-ring**
We developed a 'dedicated D-ring' from a mold, pursuing a smooth curve that minimizes belt wear. By optimizing the contact surface with the belt, the belt is less likely to get damaged even with strong-pulling dogs, dramatically improving durability.

**02. 【Heart of Safety】 'Special reinforced stitching' on high-stress areas**
We have reinforced the stitching on the parts where the force from the leash is most concentrated. By running the thread multiple times, we have achieved overwhelming breaking strength that withstands sudden dashes and strong pulls.

**03. 【Fit】 Curved buckle that follows the body's contours**
Instead of the straight buckles used in typical harnesses, we have adopted a '3D fit shape' buckle that is gently curved to match the contour of the torso.

**04. 【Pride】 Precision brand embroidery**
The brand logo is engraved with high-density embroidery, not printing. It won't peel off even with extended use, maintaining furfolk's confidence in its quality with an elegant texture for a long time.

**05. 【Lost & Found Prevention】 'Emergency Tag' for peace of mind**
The back of the product tag has a space where you can directly write your dog's name and your phone number. In the unlikely event of an escape or disaster, the harness itself functions as a 'life-saving ID tag.'

**06. 【Comfort】 'High-breathability air mesh lining' to release moisture**
The inner side that touches the skin uses a 3D mesh that combines cushioning and breathability. It efficiently dissipates the heat of warm-bodied dogs, reducing the burden during summer walks or long hours at the dog park.

**07. 【Choice of Texture】 'Two functional fabrics' to match personality**
By changing the fabric characteristics depending on the color, we offer choices that better fit your preferences.
- **Sand Beige (Soft Touch):** A supple and soft texture that gently conforms to the body. For dogs who prioritize a good feel against the skin.
- **Field Khaki (Heavy Duty):** A high-density, firm material that is resistant to friction and holds its shape. For outdoor activities and active dogs.

**08. 【Washing】 'Easy-washable' to keep it clean anytime**
It can be hand-washed at home, so you no longer have to worry about the dog park or walks after the rain.

## How to Wear - **Six steps the first time, two steps every day.**

## Product Specifications
- Two color options available
- Available in 3 sizes: S/M/L