Funabashiya Launches "Cup Kuzumochi 2-piece Set" in Main Store Design Box
Funabashiya Co., Ltd. has launched a "Cup Kuzumochi 2-piece Set [Funabashiya Honten Box]" featuring a special package inspired by its main store. This conveniently sized product is suitable for both personal enjoyment and gifting, priced at 1,300 yen (tax included).
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- 📰 Published: April 30, 2026 at 18:20
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Funabashiya Co., Ltd. (Location: Koto-ku, Tokyo; Representative Director: Kyoko Kamiyama), a manufacturer and seller of kuzumochi and anmitsu, will release the "Cup Kuzumochi 2-piece Set [Funabashiya Honten Box]", which contains two cup kuzumochi in a box designed with the image of the Funabashiya Main Store. With its easy-to-enjoy size and special packaging inspired by the main store, this product is suitable for both home use and as a gift.
This product is characterized by its focus on adding value not only to the contents but also to the exterior packaging, with souvenirs and gifts in mind. By housing two cup kuzumochi in a box that evokes the Funabashiya Main Store, customers can enjoy the traditional atmosphere while savoring the sweets.
■ A New Kuzumochi Experience: "Bringing Home" the Charm of the Main Store
The Funabashiya Kameido Tenjin-mae Main Store is an iconic establishment that has been cherished by many customers.
This product's packaging expresses the exterior and ambiance of that main store.
From the moment you pick up the product, it is designed to evoke a sense of emotion.
We propose an experiential value of "bringing home the memories of the store" in addition to the taste of the kuzumochi itself.
■ Playfulness in Details, a Package Worth Talking About
The box design is meticulously crafted with attention to detail.
Upon closer inspection, you can see figures of craftsmen diligently making kuzumochi in a factory, and a person depicted in the seat where the literary giant Ryunosuke Akutagawa is said to have eaten kuzumochi at Funabashiya.
It's a package that subtly incorporates the history and stories of Funabashiya, making it enjoyable to look at.
■ Main Store Design Box that Completes by Assembling the Roof
By attaching the included separate parts, the roof portion of the box can be assembled three-dimensionally.
Even after eating, the design allows the enjoyment to continue, whether by decorating it at home like a miniature of the main store or by enjoying the assembly with family, extending the afterglow of savoring Japanese sweets.
We've added post-opening enjoyment, making it a "souvenir that doesn't end with eating."
■ Product Overview
Product Name: Cup Kuzumochi 2-piece Set [Funabashiya Honten Box]
Contents: 2 cup kuzumochi
Sales Stores: Funabashiya Kameido Tenjin-mae Main Store, Kameido Tenjin Shrine Store (temporary until May 6th)
*Scheduled to be sequentially available at Gransta Tokyo Store and Tokyo Skytree Town Solamachi Store.
Sales Price: 1,300 yen (tax included)
About Funabashiya
Founded in 1805 during the Edo period, Funabashiya is a Kanto-style kuzumochi shop celebrating its 221st anniversary in 2026.
Funabashiya's kuzumochi is a rare fermented food in Japanese confectionery, made by fermenting wheat starch for 450 days before steaming. This long fermentation process creates its unique chewy texture and elasticity.
Furthermore, driven by the desire to deliver natural products to customers, we have consistently adhered to natural production methods without using preservatives.
This traditional Japanese sweet, being a fermented food and free of preservatives, is now attracting attention from health-conscious individuals.
This product is characterized by its focus on adding value not only to the contents but also to the exterior packaging, with souvenirs and gifts in mind. By housing two cup kuzumochi in a box that evokes the Funabashiya Main Store, customers can enjoy the traditional atmosphere while savoring the sweets.
■ A New Kuzumochi Experience: "Bringing Home" the Charm of the Main Store
The Funabashiya Kameido Tenjin-mae Main Store is an iconic establishment that has been cherished by many customers.
This product's packaging expresses the exterior and ambiance of that main store.
From the moment you pick up the product, it is designed to evoke a sense of emotion.
We propose an experiential value of "bringing home the memories of the store" in addition to the taste of the kuzumochi itself.
■ Playfulness in Details, a Package Worth Talking About
The box design is meticulously crafted with attention to detail.
Upon closer inspection, you can see figures of craftsmen diligently making kuzumochi in a factory, and a person depicted in the seat where the literary giant Ryunosuke Akutagawa is said to have eaten kuzumochi at Funabashiya.
It's a package that subtly incorporates the history and stories of Funabashiya, making it enjoyable to look at.
■ Main Store Design Box that Completes by Assembling the Roof
By attaching the included separate parts, the roof portion of the box can be assembled three-dimensionally.
Even after eating, the design allows the enjoyment to continue, whether by decorating it at home like a miniature of the main store or by enjoying the assembly with family, extending the afterglow of savoring Japanese sweets.
We've added post-opening enjoyment, making it a "souvenir that doesn't end with eating."
■ Product Overview
Product Name: Cup Kuzumochi 2-piece Set [Funabashiya Honten Box]
Contents: 2 cup kuzumochi
Sales Stores: Funabashiya Kameido Tenjin-mae Main Store, Kameido Tenjin Shrine Store (temporary until May 6th)
*Scheduled to be sequentially available at Gransta Tokyo Store and Tokyo Skytree Town Solamachi Store.
Sales Price: 1,300 yen (tax included)
About Funabashiya
Founded in 1805 during the Edo period, Funabashiya is a Kanto-style kuzumochi shop celebrating its 221st anniversary in 2026.
Funabashiya's kuzumochi is a rare fermented food in Japanese confectionery, made by fermenting wheat starch for 450 days before steaming. This long fermentation process creates its unique chewy texture and elasticity.
Furthermore, driven by the desire to deliver natural products to customers, we have consistently adhered to natural production methods without using preservatives.
This traditional Japanese sweet, being a fermented food and free of preservatives, is now attracting attention from health-conscious individuals.